UNITED STATES SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549

SCHEDULE 14A

(RULE 14a-101)

SCHEDULE 14A INFORMATION

PROXY STATEMENT PURSUANT TO SECTION 14(a) OF THE SECURITIES

EXCHANGE ACT OF 1934

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þ  Definitive Proxy Statement
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o  Soliciting Material Pursuant to Section 240.14a-12

PIPER JAFFRAY COMPANIES


(Name of Registrant as Specified In Its Charter)


(Name of Person(s) Filing Proxy Statement, if Other Than the Registrant)

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(LOGO PIPER JAFFRAY COMPANIES)(LOGO PIPER JAFFRAY COMPANIES)
800 Nicollet Mall, Suite 800
Mail Stop J09N05
Minneapolis, Minnesota 55402
612303-6000
 
March 16, 20092011
 
Dear Shareholders:
 
You are cordially invited to join us for our 20092011 annual meeting of shareholders, which will be held on Thursday,Wednesday, May 7, 2009,4, 2011, at 3:2:30 p.m., Central Time, in the Huber Room on the 12th floor of our Minneapolis headquarters in the U.S. Bancorp Center, 800 Nicollet Mall, Minneapolis, Minnesota. The Notice of Annual Meeting of Shareholders and the proxy statement that follow describe the business to be conducted at the meeting.
 
Of the items of business described in the Notice of Annual Meeting of Shareholders, the proposal to approve an increase in the available shares under our Amended and Restated 2003 Annual and Long-Term Incentive Plan is of critical importance to Piper Jaffray. The increase in shares will allow us to strengthen our employee ownership culture and further align employees’ interests with the interests of shareholders. The Board of Directors recommends that you vote for approval of this increase in available shares under the plan.
Also, we are pleased to inform you this year that weWe are furnishing our proxy materials to you over the Internet, which will reduce our costs and the environmental impact of our annual meeting. Accordingly, we mailed a Notice of Internet Availability of Proxy Materials to you, which contains instructions on how to access our proxy statement and annual report and vote online. The Notice of Availability also contains instructions on how to request a printed set of proxy materials.
 
Whether or not you plan to attend the meeting, your vote is important and we encourage you to vote your shares promptly. You may vote your shares using a toll-free telephone number or the Internet. If you received a paper copy of the proxy card by mail, you may sign, date and mail the proxy card in the envelope provided. Instructions regarding the three methods of voting are contained on the Notice of Availability and the proxy card.
 
We look forward to seeing you at the annual meeting.
 
Sincerely,
 
-s- Andrew S. Duff
 
Andrew S. Duff
Chairman and Chief Executive Officer



(LOGO PIPER JAFFRAY COMPANIES)(LOGO PIPER JAFFRAY COMPANIES)
800 Nicollet Mall, Suite 800
Mail Stop J09N05
Minneapolis, Minnesota 55402
612303-6000
 
NOTICE OF ANNUAL MEETING OF SHAREHOLDERS
 
Date and Time:Thursday,Wednesday, May 7, 2009,4, 2011, at 3:2:30 p.m., Central Time
 
Place:The Huber Room in our Minneapolis Headquarters
12th Floor, U.S. Bancorp Center
800 Nicollet Mall
Minneapolis, MN 55402
 
Items of Business:1. The election of fiveeight directors, each for a one-year term.
 
2. ApprovalRatification of an amendment to our Amended and Restated 2003 Annual and Long-Term Incentive Plan.the selection of Ernst & Young LLP as the independent auditor of Piper Jaffray Companies for the fiscal year ending December 31, 2011.
 
3. An advisory vote to approve the compensation of the officers disclosed in the attached proxy statement, or a“say-on-pay” vote.
4. An advisory vote recommending the frequency of futuresay-on-pay votes, or a “say-when-on-pay” vote.
5. Any other business that may properly be considered at the meeting or any adjournment or postponement of the meeting.
 
Record Date:You may vote at the meeting if you were a shareholder of record at the close of business on March 10, 2009.8, 2011.
 
Voting by Proxy:Whether or not you plan to attend the annual meeting, please vote your shares by proxy to ensure they are represented at the meeting. You may submit your proxy vote by telephone or Internet, as described in the Notice of Internet Availability of Proxy Materials and the following proxy statement, by no later than 11:59 p.m. Eastern Daylight Time on Wednesday,Tuesday, May 6, 2009.3, 2011. If you received a paper copy of the proxy card by mail, you may sign, date and mail the proxy card in the envelope provided. The envelope is addressed to our vote tabulator, Broadridge Financial Solutions, Inc., and no postage is required if mailed in the United States.
 
Important Notice Regarding the Availability of Proxy Materials for
the Annual Meeting to be held on May 7, 20094, 2011
 
Our proxy statement and 20082010 annual report are available at www.piperjaffray.com/proxymaterials
 
By Order of the Board of Directors
 
-s- James L.Chosy
 
James L. Chosy
Secretary
 
March 16, 20092011



 
PROXY STATEMENT
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PROXY STATEMENT
 
20092011 ANNUAL MEETING OF SHAREHOLDERS
 
TO BE HELD MAY 7, 20094, 2011
 
The Board of Directors of Piper Jaffray Companies is soliciting proxies for use at the annual meeting of shareholders to be held on May 7, 2009,4, 2011, and at any adjournment or postponement of the meeting. Notice of Internet Availability of Proxy Materials, which contains instructions on how to access this proxy statement and our annual report online, is first being mailed to shareholders on or about March 16, 2009.2011.
 
QUESTIONS AND ANSWERS ABOUT THE ANNUAL MEETING AND VOTING
 
What is the purpose of the meeting?
 
At our annual meeting, shareholders will act upon the matters outlined in the Notice of Annual Meeting of Shareholders, and management will report on matters of current interest to our shareholders and respond to questions from our shareholders. The matters outlined in the notice include the election of directors, and the approvalratification of an amendment to our Amended and Restated 2003 Annual and Long-Term Incentive Plan (the “Incentive Plan”), which is being amended principally to increase the number of sharesselection of our common stock availableindependent auditor for issuance under2011, an advisory vote to approve the Incentive Plan by 1,500,000 shares.
With respect tocompensation of our officers disclosed in this proxy statement, or a“say-on-pay” vote, and an advisory vote recommending the Incentive Plan proposal, the Boardfrequency of Directors believes that this proposal is critical to Piper Jaffray’s future success. The increase in shares will allow us to strengthen our employee ownership culture and further align employees’ interests with the interests of shareholders. The Board of Directors recommends that you vote for approval of this increase in available shares under the plan.say-on-pay votes, or a “say-when-on-pay” vote.
 
Who is entitled to vote at the meeting?
 
The Board has set March 10, 2009,8, 2011 as the record date for the annual meeting. If you were a shareholder of record at the close of business on March 10, 2009,8, 2011, you are entitled to vote at the meeting. As of the record date, 19,669,60119,344,172 shares of common stock, representing all of our voting stock, were issued and outstanding and, therefore, eligible to vote at the meeting.
 
What are my voting rights?
 
Holders of our common stock are entitled to one vote per share. Therefore, a total of 19,669,60119,344,172 votes are entitled to be cast at the meeting. There is no cumulative voting.
 
How many shares must be present to hold the meeting?
 
In accordance with our bylaws, shares equal to a majority of the voting power of the outstanding shares of common stock entitled to vote generally in the election of directors as of the record date must be present at the annual meeting in order to hold the meeting and conduct business. This is called a quorum. Shares are counted as present at the meeting if:
 
 • you are present and vote in person at the meeting; or
 
 • you have properly and timely submitted your proxy as described below under “How do I submit my proxy?”
 
What is a proxy?
 
It is your designation of another person to vote stock you own. That other person is called a proxy. If you designate someone as your proxy in a written document, that document also is called a proxy or a proxy card. When you designate a proxy, you also may direct the proxy how to vote your shares. We


refer to this as your “proxy vote.” Two executive officers have been designated as proxies for our 20092011 annual meeting of shareholders. These executive officers are James L. Chosy and Debbra L. Schoneman.


 
What is a proxy statement?
 
It is a document that we are required to make available to you by Internet or, if you request, by mail in accordance with regulations of the Securities and Exchange Commission, when we ask you to designate proxies to vote your shares of Piper Jaffray Companies common stock at a meeting of our shareholders. The proxy statement includes information regarding the matters to be acted upon at the meeting and certain other information required by regulations of the Securities and Exchange Commission and rules of the New York Stock Exchange.
 
Why did I receive a one-page Notice of Internet Availability of Proxy Materials in the mail this year instead of a full set of proxy materials?
 
As permitted by Securities and Exchange Commission rules, we have elected to provide access to our proxy materials over the Internet, which will reducereduces our costs and the environmental impact of our annual meeting. Accordingly, we mailed a Notice of Internet Availability of Proxy Materials to our shareholders of record and beneficial owners.owners who have not previously requested a printed set of proxy materials. The Notice of Availability contains instructions on how to access our proxy statement and annual report and vote online, as well as instructions on how to request a printed set of proxy materials.
 
How can I get electronic access to the proxy materials if I don’t already receive them viae-mail?
 
You will need your control number toTo get electronic access to the proxy materials, you will need your control number, which was provided to you in the Notice of Internet Availability of Proxy Materials.Materials or the proxy card included in your printed set of proxy materials. Once you have your control number, you may either go towww.proxyvote.comand enter your control number when prompted, or send ane-mail requesting electronic delivery of the materials tosendmaterial@proxyvote.com.
 
What is the difference between a shareholder of record and a “street name” holder?
 
If your shares are registered directly in your name, you are considered the shareholder of record with respect to those shares. If your shares are held in a stock brokerage account or by a bank, trust or other nominee, then the broker, bank, trust or other nominee is considered to be the shareholder of record with respect to those shares, while you are considered the beneficial owner of those shares. In that case, your shares are said to be held in “street name.” Street name holders generally cannot vote their shares directly and must instead instruct the broker, bank, trust or other nominee how to vote their shares using the method described below under “How do I submit my proxy?”
 
How do I submit my proxy?
 
If you are a shareholder of record, you can submit a proxy to be voted at the meeting in any of the following ways:
 
 • overthrough the telephone by calling a toll-free number;Internet usingwww.proxyvote.com;
 
 • throughover the Internet usingwww.proxyvote.com;telephone by calling a toll-free number; or
 
 • if you receive a paper copy of the proxy card after requesting the proxy materials by mail, you may sign, date and mail the proxy card.
 
To vote by telephone or Internet, you will need to use a control number that was provided to you by our vote tabulator, Broadridge Financial Solutions, and then follow the additional proceduressteps when prompted. The proceduressteps have been designed to authenticate your identity, allow you to give voting instructions, and confirm that those instructions have been recorded properly. If you hold your shares in street name, you must vote your shares in the manner prescribed by your broker, bank, trust or other nominee, which is similar to the voting procedures for shareholders of record. However, if you request


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the proxy materials by mail after receiving a Notice of Internet Availability of Proxy Materials from


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your broker, bank, trust or other nominee, you will receive a voting instruction form (not a proxy card) to use in directing the broker, bank, trust or other nominee how to vote your shares.
 
How do I vote if I hold shares in the Piper Jaffray Companies Retirement Plan or U.S. BancorpBank 401(k) Savings Plan?
 
If you hold shares of Piper Jaffray common stock in the Piper Jaffray Companies Retirement Plan or U.S. BancorpBank 401(k) Savings Plan, the submission of your proxy by Internet or telephone or your completed proxy card will serve as voting instructions to the respective plan’s trustee. Your voting instructions must be received at least five days prior to the annual meeting in order to count. In accordance with the terms of the Piper Jaffray Companies Retirement Plan and U.S. BancorpBank 401(k) Savings Plan, the trustee of each plan will vote all of the shares held in the plan in the same proportion as the actual proxy votes submitted by plan participants at least five days prior to the annual meeting.
 
What does it mean if I receive more than one Notice of Internet Availability of Proxy Materials?Materials or printed set of proxy materials?
 
If you receive more than one Notice of Internet Availability of Proxy Materials or printed set of proxy materials, it means that you hold shares registered in more than one account. To ensure that all of your shares are voted, vote once for each control number you receive as described above under “How do I submit my proxy?”.
 
Can I vote my shares in person at the meeting?
 
If you are a shareholder of record, you may vote your shares in person at the meeting by completing a ballot at the meeting. Even if you currently plan to attend the meeting, we recommend that you submit your proxy as described above so your vote will be counted if you later decide not to attend the meeting. If you submit your vote by proxy and later decide to vote in person at the annual meeting, the vote you submit at the meeting will override your proxy vote.
 
If you are a street name holder, you may vote your shares in person at the meeting only if you obtain and bring to the meeting a signed letter or other form of proxy from your broker, bank, trust or other nominee giving you the right to vote the shares at the meeting.
 
If you are a participant in the Piper Jaffray Companies Retirement Plan or U.S. BancorpBank 401(k) Savings Plan, you may submit voting instructions as described above, but you may not vote your Piper Jaffray shares held in the Piper Jaffray Companies Retirement Plan or U.S. BancorpBank 401(k) Savings Plan in person at the meeting.
 
How does the Board recommend that I vote?
 
The Board of Directors recommends a vote:
 
 • FORall of the nominees for director; and
 
 • FORthe amendment toratification of the Incentive Plan to increaseselection of Ernst & Young LLP as the numberindependent auditor of sharesPiper Jaffray Companies for the year ending December 31, 2011;
• FORthe advisory approval of the compensation of our common stock available officers included in this proxy statement; and
• THREE YEARSfor issuance under the Incentive Plan by 1,500,000 shares. The Boardadvisory vote on the frequency of Directors believes that this proposal is critical to Piper Jaffray’s future success, so please vote your shares, or instruct your broker, bank, trust or other nominee to vote FOR this proposal.say-on-pay votes.


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What if I do not specify how I want my shares voted?
 
If you are a shareholder of record and submit a signed proxy card or submit your proxy by Internet or telephone but do not specify how you want to vote your shares on a particular matter, we will vote your shares as follows:
 
 • FORall of the nominees for director; and
 
 • FORthe amendment toratification of the Incentive Plan.selection of Ernst & Young LLP as the independent auditor of Piper Jaffray Companies for the year ending December 31, 2011;
• FORthe advisory approval of the compensation of our officers included in this proxy statement; and
• THREE YEARSfor the advisory vote on the frequency of futuresay-on-pay votes.


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Your vote is important. We urge you to vote, or to instruct your broker, bank, trust or other nominee how to vote, on all matters before the annual meeting.If you are a street name holder and fail to instruct the shareholder of record how you want to vote your shares on a particular matter, those shares are considered to be “uninstructed.” New York Stock Exchange rules determine the circumstances under which member brokers of the New York Stock Exchange may exercise discretion to vote “uninstructed” shares held by them on behalf of their clients who are street name holders. Other than the ratification of the selection of Ernst & Young LLP as our independent auditor for the year ending December 31, 2011, the rules donotpermit member brokers to exercise voting discretion as to the uninstructed shares on any matter included in the notice of meeting. With respect to the electionratification of the nomineesselection of Ernst & Young as our independent auditor for director,the year ending December 31, 2011, the rules permit member brokers (other than our broker-dealer subsidiary, Piper Jaffray & Co.) to exercise voting discretion as to the uninstructed shares. IfFor matters with respect to which the broker, bank or other nominee does not have voting discretion or has, but does not exercise, thisvoting discretion, the uninstructed shares will be referred to as a “broker non-vote.” With respect to the amendment to the Incentive Plan, however, member brokers (including Piper Jaffray & Co.) maynotexercise voting discretion and thus uninstructed shares will not be voted on this proposal. For more information regarding the effect of broker non-votes on the outcome of the vote, see below under “How are votes counted?”
 
Our broker-dealer subsidiary, Piper Jaffray & Co., is a member broker of the New York Stock Exchange and may be a shareholder of record with respect to shares of our common stock held in street name on behalf of Piper Jaffray & Co. clients. Because Piper Jaffray & Co. is our affiliate, New York Stock Exchange rules prohibit Piper Jaffray & Co. from voting uninstructed shares even on routine matters. Instead, Piper Jaffray & Co. may vote uninstructed shares on such matters only in the same proportion as the shares represented by the votes cast by all shareholders of record with respect to such matters.
 
Can I change my vote after submitting my proxy?
 
Yes. You may revoke your proxy and change your vote at any time before your proxy is voted at the annual meeting, in any of the following ways:
 
 • by submitting a later-dated proxy by Internet or telephone before 11:59 p.m. Eastern Daylight Time on Wednesday,Tuesday, May 6, 2009;3, 2011;
 
 • by submitting a later-dated proxy to the corporate secretary of Piper Jaffray Companies, which must be received by us before the time of the annual meeting;
 
 • by sending a written notice of revocation to the corporate secretary of Piper Jaffray Companies, which must be received by us before the time of the annual meeting; or
 
 • by voting in person at the meeting.


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What vote is required to approve each item of business included in the notice of meeting?
 
• The eight director nominees who receive the most votes cast at the meeting in person or by proxy will be elected.
• The affirmative vote of the holders of a majority of the outstanding shares of common stock present in person or represented by proxy and entitled to vote at the annual meeting is required to ratify the selection of our independent auditor.
• If the advisory vote on the compensation of our officers included in this proxy statement receives more votes “for” than “against,” then it will be deemed to be approved.
• The frequency of the advisory vote on compensation receiving the highest number of votes (one, two or three years) by shareholders will be considered the frequency recommended by shareholders.
The five director nominees who receive the mostadvisory votes cast at the meeting in person or by proxy will be elected. The affirmative vote of the holders of a majority of the outstanding shares of common stock present in person or represented by proxy and entitled to vote at the annual meeting is required to amend the Incentive Plan, provided, however, that a majority of the total number of outstanding shares of common stock must vote on the proposal.compensation of our executives and the frequency of futuresay-on-pay votes are not binding on us or the Board, but we will consider the shareholders’ advisory input on these matters when establishing compensation for our executive officers in future years and recommending the frequency of futuresay-on-pay votes.
 
How are votes counted?
 
You may either vote “FOR” or “WITHHOLD” authority to vote for each director nominee. You may vote “FOR,” “AGAINST” or “ABSTAIN” on ratification of the other proposal.selection of Ernst & Young LLP as our independent auditor for the year ending December 31, 2011 and the advisorysay-on-pay vote. You may vote “ONE YEAR,” “TWO YEARS,” “THREE YEARS” or “ABSTAIN” on the advisory vote regarding the frequency of futuresay-on-pay votes. If you properly submit your proxy but withhold authority to vote for one or more director nominees or abstain from voting on the other proposal,proposals, your shares will be counted as present at the meeting for the purpose of determining a quorum and for the purpose of calculating the vote on the particular matter(s) with respect to which you abstained from voting or withheld authority to vote. If you do not submit your proxy or voting instructions and also do not vote by ballot at the annual meeting, your shares will not be counted as present at the meeting for the purpose of determining a quorum unless you hold your shares in street name and the broker, bank, trust or other nominee has discretion to vote your shares and does so. For


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more information regarding discretionary voting, see the information above under “What if I do not specify how I want my shares voted?”
 
If you withhold authority to vote for one or more of the director nominees or you do not vote your shares on this matter (whether by broker non-vote or otherwise), this will have no effect on the outcome of the vote. With respect to the proposal to amendratify the Incentive Plan,selection of Ernst & Young LLP as our independent auditor, if you abstain from voting, thisdoing so will have the same effect as a vote against the proposal, but if you do not vote your shares (or, for shares held in street name, if you do not submit voting instructions and your broker, bank, trust or other nominee does not or may not vote your shares), this will have no effect on the outcome of the vote. However,With respect to the proposal to approve the advisorysay-on-pay vote, if you abstain from voting or if you do not vote your shares or submit voting instructions, this will have no effect on the outcome of the vote. With respect to the advisory vote regarding the frequency of futuresay-on-pay votes, the option among one year, two years or three years that receives the highest number of votes cast by shareholders will be deemed to be the frequency selected by shareholders. Abstentions, a failure to vote or a broker non-vote with respect to the Incentive Plan maynon-votes on this matter therefore will not affect the voting to the extent that the failure to vote or the broker non-vote causes less than a majorityoutcome of the outstanding shares of common stock to be votedvote on this proposal.the matter.
 
How can I attend the meeting?
 
All of our shareholders are invited to attend the annual meeting. You may be asked to present valid photo identification, such as a driver’s license or passport, before being admitted to the meeting. If you hold your shares in street name, you also may be asked to present proof of ownership to be admitted to


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the meeting. A brokerage statement or letter from your broker, bank, trust or other nominee are examples of proof of ownership. To help us plan for the meeting, please let us know whether you expect to attend, by responding affirmatively when prompted during Internet or telephone voting or by marking the attendance box on the proxy card.
 
Who pays for the cost of proxy preparation and solicitation?
 
Piper Jaffray pays for the cost of proxy preparation and solicitation, including the reasonable charges and expenses of brokerage firms, banks, trusts or other nominees for forwarding proxy materials to street name holders. We have retained Innisfree M&A Incorporated to assist in the solicitation of proxies for the annual meeting for a fee of approximately $25,000$20,000 plus reimbursement ofout-of-pocket expenses. We are soliciting proxies primarily by mail. In addition, our directors, officers and regular employees may solicit proxies personally, telephonically, electronically or by other means of communication. Our directors, officers and regular employees will receive no additional compensation for their services other than their regular compensation.
 
ITEM 1 — ELECTION OF DIRECTORS
 
The number of directors currently serving on our Board of Directors is eight. In 2007,nine. Virginia Gambale, who currently serves on our Board of Directors, and shareholders approved an amendment and restatementwill not be standing for re-election at the 2011 annual meeting of our Amended and Restated Certificateshareholders. Effective at the close of Incorporation, which declassifiedthe annual meeting, the size of our Board of Directors and provided forwill be decreased to eight directors. Upon the annual election of all of our directors in a manner that does not affect the unexpired termsrecommendation of the directors elected prior to our 2008 annual meeting. By staggeringNominating and Governance Committee, the implementationBoard has nominated eight current members of the declassified board in a manner that does not affect unexpired terms, the directors who previously served in Classes II and III are the only nomineesBoard for election at our 2009 annual meeting. At our 2010the 2011 annual meeting, and each annual meeting thereafter, our shareholders will be asked to vote for the entire Board of Directors.
At this year’s annual meeting, the terms of our directors who previously served as Class II and Class III directors will expire.are Andrew S. Duff, Michael R. Francis, B. Kristine Johnson, Addison L. Piper, Lisa K. Polsky, andFrank L. Sims, Jean M. Taylor have been nominatedand Michele Volpi. These individuals will each be a candidate for reelectionelection to the Board to serve until our 20102012 annual meeting of shareholders or until their successors arehis or her successor is elected and qualified. Each of the nominees has agreed to serve as a director if elected. The fiveeight nominees receiving a plurality of the votes cast at the meeting in person or by proxy will be elected. Proxies may not be voted for more than fiveeight directors. If, for any reason, any nominee becomes unable to serve before the annual meeting occurs, the persons named as proxies may vote your shares for a substitute nominee selected by our Board of Directors.


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The Board of Directors recommends a vote FOR the election of the fiveeight director nominees. Proxies will be voted FOR the election of the fiveeight nominees unless otherwise specified.
 
Following is biographical information for each of the nominees for election as a director and for the directors whose terms of office will continue after the meeting.director.
 
Nominees for ElectionANDREW S. DUFF:  Age 53, chairman and chief executive officer since December 31, 2003. Mr. Duff became chairman and chief executive officer of Piper Jaffray Companies following completion of our spin-off from U.S. Bancorp on December 31, 2003. He has served as chairman of our broker-dealer subsidiary since 2003, as chief executive officer of our broker-dealer subsidiary since 2000 and as president of our broker-dealer subsidiary since 1996. He has been with Piper Jaffray since 1980. Prior to the Boardspin-off from U.S. Bancorp, Mr. Duff also was a vice chairman of Directors for a One-Year Term Expiring in 2010U.S. Bancorp from 1999 through 2003.
 
MICHAEL R. FRANCIS:  Age 46,48, director since December 31, 2003. Mr. Francis is executive vice president and chief marketing officer for Target Corporation, a position he has held since August 2008. Target Corporation operates Target-brand general merchandise discount stores and an online business, Target.com. Mr. Francis began his career with Marshall Field’s department stores in 19851986 and has been with Target Corporation since its acquisition of Marshall Field’s in 1990. He previously served Target Corporation as executive vice president, marketing from 2003 until August 2008, senior vice president, marketing from 2001 to 2003, and as senior vice president, marketing and visual presentation of the department store division from 1995 to 2001. Prior to that, he held a variety of positions within Target


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Corporation. Mr. Francis served as a director of Lenox Group, Inc. (formerly known as Department 56, Inc.), a publicly traded company, from July 2001 through September 2005.
 
B. KRISTINE JOHNSON:Age 57,59, director since December 31, 2003. Since 2000, Ms. Johnson has been president of Affinity Capital Management, a Minneapolis-based venture capital firm that invests primarily in seed and early-stage health care companies in the United States. Ms. Johnson served as a consultant to Affinity Capital Management in 1999. Prior to that, she was employed for 17 years at Medtronic, Inc., a manufacturer of cardiac pacemakers, neurological and spinal devices and other medical products, serving most recently as senior vice president and chief administrative officer from 1998 to 1999. Her experience at Medtronic also included service as president of the vascular business and president of the tachyarrhythmia management business, among other roles. Ms. Johnson served as a director of ADC Telecommunications, Inc. from 1990 through 2006.
 
ADDISON L. PIPER:  Age 62,64, director since December 31, 2003. Mr. Piper retired from Piper Jaffray effective at the end of 2006, having served as vice chairman of Piper Jaffray Companies since the completion of our spin-off from U.S. Bancorp on December 31, 2003. He worked for Piper Jaffray from 1969 through 2006, serving as assistant equity syndicate manager, director of securities trading and director of sales and marketing. He served as chief executive officer from 1983 to 2000 and as chairman from 1988 to 2003. From 1998 through August 11, 2006, Mr. Piper also had responsibility for our venture and private capital fund activities. Mr. Piper also is a member of the board of directors of Renaissance Learning Corporation.
 
LISA K. POLSKY:  Age 52,54, director since May 2, 2007. In February 2009,Since May 2010, Ms. Polsky joinedhas been executive vice president, chief risk officer of CIT Group, Inc., a bank holding company that focuses on small business and middle market lending and financing. Prior to joining CIT Group, Ms. Polsky worked at Jane Street Capital, LLC, a New York-based quantitative proprietary trading firm.firm, from February 2009 until May 2010. From March 2008 until joining Jane Street Capital, she served as partner and head of global investment solutions for Duff Capital Advisors, which provides integratedprovided portfolio solutions to funding liabilities and fulfilling investment needs, particularly in the retirement space. She previously served as the president of Polsky Partners, a New York-based consulting firm specializing in hedge fund allocation, risk management and valuation policy, which she founded in 2002. Ms. Polsky also has served as managing director, head of client financing services and head of leveraged client channel with Merrill Lynch & Co., Inc. from 2000 to 2002, and as managing director, chief risk officer, head of risk policy, chief derivative strategist and head of product development at Morgan Stanley DW Inc. from 1996 to 2000. Ms. Polsky isserved as a member of the board of directors of thinkorswim Group Inc.
JEAN M. TAYLOR:  Age 46, director since July 27, 2005. Ms. Taylor is the president and chief executive officer of Taylor Corporation, positions she has held since 2001 and from 2007 respectively. Taylor Corporation is a privately held group of approximately 80 affiliated entrepreneurial companies engaged in marketing, fulfillment, personalization and printing services. These businesses operate throughout North America, Europe and Australia and together employ more than 15,000 employees. Ms. Taylor joined Taylor Corporation in 1994 as vice president and served as executive vice president from 1999 to 2001.


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Members of the Board of Directors Continuing in Office
ANDREW S. DUFF:  Age 51, chairman and chief executive officer since December 31, 2003. Mr. Duff became chairman and chief executive officer of Piper Jaffray Companies following completion of our spin-off from U.S. Bancorp on December 31, 2003. He also has served as chairman of our broker-dealer subsidiary since 2003, as chief executive officer of our broker-dealer subsidiary since 2000 and as president of our broker-dealer subsidiary since 1996. He has been with Piper Jaffray since 1980. Prior to the spin-off from U.S. Bancorp, Mr. Duff alsountil June 2009 while it was a vice chairman of U.S. Bancorp from 1999 through 2003.
SAMUEL L. KAPLAN:  Age 72, director since December 31, 2003. Mr. Kaplan is a partner and founding member of the law firm of Kaplan, Strangis and Kaplan, P.A., Minneapolis, Minnesota, and has served as the firm’s president continuously since the firm was founded in 1978.publicly traded company.
 
FRANK L. SIMS:  Age 58,60, director since December 31, 2003. Mr. Sims retired from Cargill, Inc. effective at the end of 2007, having served as corporate vice president, transportation and product assurance and a member of the management corporate center since July 2000. Cargill is a marketer and distributor of agricultural and industrial products and services. Mr. Sims had responsibility for global transportation and supply chain solutions and served as a member of the risk management and financial solutions platform. He joined Cargill in 1972 and served in a number of executive positions, including president of Cargill’s North American Grain Division from 1998 to 2000. Mr. Sims is a member of the board of directors of PolyMet Mining Corp., and he served as a member of the board of directors of Tennant Company from 1999 through 2007.
JEAN M. TAYLOR:  Age 48, director since July 27, 2005. Ms. Taylor most recently served as the president and chief executive officer of Taylor Corporation, positions she held until July 2010. Ms. Taylor was appointed president of Taylor Corporation in 2001 and chief executive officer in 2007. Taylor Corporation is a privately held group of approximately 80 affiliated entrepreneurial companies engaged in marketing, fulfillment, personalization and printing services. These businesses operate throughout North America, Europe and Australia and together employ more than 15,000 employees. Ms. Taylor joined Taylor Corporation in 1994 as vice president and served as executive vice president from 1999 to 2001.


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MICHELE VOLPI:  Age 47, director since February 3, 2010. Mr. Volpi most recently served as the president and chief executive officer and as a director of H.B. Fuller Company from December 2006 to November 2010. H.B. Fuller and its subsidiaries manufacture and market adhesives and specialty chemical products worldwide. Prior to becoming president and chief executive officer, he was group president, general manager of the global adhesives division of H.B. Fuller from December 2004 to December 2006. Prior to that position, he served as global strategic business unit manager, assembly for H.B. Fuller from June 2002 to December 2004. From 1999 to June 2002, Mr. Volpi served as general manager, marketing for General Electric Company.
Each nominee brings unique capabilities to the Board. The Board believes the nominees as a group have the experience and skills in areas such as general business management, corporate governance, leadership development, investment banking, finance and risk management that are necessary to effectively oversee our company. In addition, the Board believes that each of our directors possesses high standards of ethics, integrity and professionalism, sound judgment, community leadership and a commitment to representing the long-term interests of our shareholders. The following is information as to why each nominee should serve as a director of our company:
• Mr. Duff has been our chairman and chief executive officer since our spin-off from U.S. Bancorp in 2003, and has 30 years of experience in the capital markets industry with Piper Jaffray. The Board believes he has the knowledge of our company and its business necessary to help formulate and execute our business plans and growth strategies.
• Mr. Francis serves as executive vice president and chief marketing officer for Target Corporation, a Fortune 50 public company based in Minnesota. As an executive officer of one of the largest public companies in the United States, he brings uniquely-suited management experience to the Board as well as extensive marketing knowledge and expertise from his 25 years in the retail industry. Mr. Francis also has prior experience as a public company director.
• Ms. Johnson has extensive experience in both the health care industry and the venture capital business, with the health care industry being one of our primary areas of focus. She has served as president of a venture capital firm investing in health care companies and as a senior officer in various roles at Medtronic, a global leader in medical technology and a Minnesota-based public company. Her deep ties to the health care industry and the venture capital business provide the Board with valuable insights and knowledge, both from a client and public company perspective. Ms. Johnson also has prior experience as a public company director in the telecommunications and industrial manufacturing industries.
• Mr. Piper has been a part of our company since 1969, serving in many roles, including chief executive officer from 1983 to 2000 and vice chairman following our spin-off from U.S. Bancorp until his retirement. His experience with the company provides deep institutional knowledge as well as a comprehensive understanding of the financial services industry. Mr. Piper also has experience as a public company director, currently serving on the board of directors of Renaissance Learning, an education software company.
• Ms. Polsky has extensive experience in the financial services industry, having served as a managing director at both Morgan Stanley and Merrill Lynch. Ms. Polsky currently serves as chief risk officer of CIT Group, a position she previously held at Morgan Stanley, providing valuable experience and insights relating to risk management, an important discipline for a securities firm such as our company. Ms. Polsky’s significant financial experience caused the Board to determine that she is an audit committee financial expert under applicable rules of the Securities and Exchange Commission. Ms. Polsky also has experience as a public company director, having served on the board of directors of thinkorswim Group Inc., an online brokerage specializing in options, from 2007 until its sale to TD Ameritrade in June 2009.
• Mr. Sims has significant management, financial, and risk management knowledge and experience gained from his role as a senior executive of Cargill, a large, diversified, international company.


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He has served as chairman of the Federal Reserve Bank of Minneapolis and has current and prior experience as a public company director. His leadership experience as an executive of one of the country’s largest private companies and his considerable experience in oversight roles as a director, provides valuable experience, insight and judgment to the Board. The Board also determined that Mr. Sims is an audit committee financial expert under applicable rules of the Securities and Exchange Commission.
• Ms. Taylor has extensive management and financial experience from her service as president and chief executive officer of Taylor Corporation, one of the largest privately held companies in the United States. She also has a thorough understanding of strategy, leadership development and employee relations, which has benefited the Board and management in shaping the company’s culture.
• Mr. Volpi most recently served as the president and chief executive officer and a director of H.B. Fuller Company, a large, global public company based in Minnesota. His experience from having served as chief executive officer of a public company as well as his significant business experience with international operations, a primary focus area of our business and strategy, provides valuable perspective and insight to our management and to the Board.
 
INFORMATION REGARDING THE BOARD OF DIRECTORS AND CORPORATE GOVERNANCE
 
The Board of Directors conducts its business through meetings of the Board and the following standing committees: Audit, Compensation, and Nominating and Governance. Each of the standing committees has adopted and operates under a written charter, and, annually in November, each committee reviews its charter, performs a self-evaluation and establishes a plan for committee activity for the upcoming year. The committee charters are all of which are available on our website atwww.piperjaffray.com. Other corporate governance documents available on our website include, together with our Corporate Governance Principles, Director Independence Standards, Director Nominee Selection Policy, Procedures for Contacting the Board of Directors, Codes of Ethics and Business Conduct, and Complaint Procedures Regarding Accounting and Auditing Matters. All of these documents also are available in print to any shareholder who requests them.
 
Codes of Ethics and Business Conduct
 
We have adopted a Code of Ethics and Business Conduct applicable to our employees, including our principal executive officer, principal financial officer, principal accounting officer, controller and other employees performing similar functions, and a separate Code of Ethics and Business Conduct applicable to our directors. Directors who also serve as officers of Piper Jaffray must comply with both codes. Both codes are available on our website atwww.piperjaffray.comwww.piperjaffray.com.and are available in print to any shareholder who requests them. We will post on our website atwww.piperjaffray.comor file aForm 8-K with the Securities and Exchange Commission disclosing any amendment to, or waiver from, a provision of either of our Codes of Ethics and Business Conduct within four business days following the date of such amendment or waiver.
 
Director Independence
 
Under applicable rules of the New York Stock Exchange, a majority of the members of our Board of Directors must be independent, and no director qualifies as independent unless the Board of Directors affirmatively determines that the director has no material relationship with Piper Jaffray. To assist the Board with these determinations, the Board has adopted the following categorical Director Independence Standards, which are available on our website atwww.piperjaffray.com. Under the Director Independence Standards, a director will be deemed independent for purposes of service on the Board if:
(1) the director does not have any relationship described in Rule 303A.02(b) of the New York Stock Exchange corporate governance rules;


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(2) in the event the director has a relationship that is not of a type described in the Director Independence Standards or that exceeds the limits of the relationships described in the Director Independence Standards, the Board determines in its judgment, after broad consideration of all relevant facts and circumstances, that the relationship is not material; and
(3) the Board reviews all commercial, banking, consulting, legal, accounting, charitable, familial and other relationships the director has with Piper Jaffray that are not of a type described in the Director Independence Standards and determines in its judgment, after broad consideration of all relevant facts and circumstances, that the relationship is not material.
Our Director Independence Standards deem the following types of relationships not to be material relationships that would cause a director not to be independent:
(a) Piper Jaffray has made payments for goods or services to, or has received payments for goods or services from, the primary business affiliation of the director or an immediate family member of the director in an aggregate amount during a fiscal year that does not exceed the greater of $1 million or 2% of such other company’s consolidated gross revenues for that fiscal year;
(b) lending relationships, deposit relationships, or other banking relationships between Piper Jaffray, on one hand, and a director’s or immediate family member’s primary business affiliation, on the other hand, if the relationship is in the ordinary course of business and on substantially the same terms as those prevailing at the time for comparable transactions with similarly situated non-affiliates;
(c) the director or an immediate family member, or their primary business affiliation, maintains a brokerage, margin or similar account with, or has purchased investment services, investment products, securities or similar products and services from Piper Jaffray, including ownership of interests in partnerships or funds sponsored or managed by Piper Jaffray, if the relationship is on substantially the same terms as those prevailing at the time for comparable transactions with similarly situated non-affiliates;
(d) the director or an immediate family member is a partner or associate of, or of counsel to, a law firm providing services to Piper Jaffray if (i) such person has not personally provided legal services to Piper Jaffray, and (ii) the aggregate payments received by the law firm from Piper Jaffray in any fiscal year do not exceed the greater of $1 million or 2% of the law firm’s consolidated gross revenues for that fiscal year;
(e) a relationship arising solely from a director’s, an immediate family member’s, or their primary business affiliation’s ownership of an equity or limited partnership interest in an entity that engages in a transaction with Piper Jaffray, if the director’s, the immediate family member’s or their primary business affiliation’s ownership interest does not exceed 5% of the total equity or partnership interests in that other entity;
(f) a relationship arising solely from a director’s position as a director of another company that provides services to, or is provided services by, Piper Jaffray;
(g) a relationship arising from both an interest as described in subsection (e) and a position as described in subsection (f) above;
(h) a relationship arising solely because an immediate family member of the director is a director or employee of another company that provides services to, or is provided services by, Piper Jaffray;
(i) the director or an immediate family member has received personal loans from Piper Jaffray that are specifically permitted under Section 402 of the Sarbanes-Oxley Act of 2002 and any regulations adopted thereunder;
(j) the director or an immediate family member is a director, trustee or executive officer of a foundation, university or other non-profit organization that receives from Piper Jaffray or the


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Piper Jaffray Foundation charitable contributions in an amount that does not exceed the greater of $100,000 or 5% of the organization’s aggregate annual charitable receipts during its preceding fiscal year; and
(k) the director’s primary business affiliation is a venture capital, private equity, hedge fund, merchant bank, asset manager or similar investment firm and a portfolio company thereof engages Piper Jaffray or its subsidiaries to provide investment banking or financial advisory services and such engagement is in the ordinary course of business and on substantially the same terms as those prevailing at the time for comparable transactions with similarly situated companies.
For purposes of these standards, a director’s “primary business affiliation” means an entity of which the director is an executive officer, partner or employee or owns directly at least a 10% equity interest, and an immediate family member’s “primary business affiliation” means an entity of which the immediate family member is an executive officer, general partner or owns directly or indirectly at least a 10% equity interest.
 
The Board has affirmatively determined, in accordance with the foregoingour Director Independence Standards, that none of our non-employee directors other than Addison L. Piper has a material relationship with Piper Jaffray and that other than Mr. Piper, each non-employee director (including Michael R. Francis, B. Kristine Johnson, Samuel L. Kaplan, Lisa K. Polsky, Frank L. Sims and Jean M. Taylor)of them is independent. NoneWhen determining the independence of theour independent directors, has a relationship described in Rule 303A.02(b) of the New York Stock Exchange rules, and, with one exception, every relationship between Piper Jaffray and each of these directors is of a type described inBoard considered the Director Independence Standards and does not exceed the limits set forth in the Director Independence Standards. Within thefollowing types of relationships listed above,transactions or arrangements: (i) with respect to Messrs. Francis, Piper and Kaplan,Volpi, and Ms. Gambale, Ms. Johnson, Ms. Taylor and Ms. Polsky, havethe Board considered commercial relationships withbetween Piper Jaffray and companies with which each of those directors is


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associated or an immediate family member of the type described in (a); Mr. Francis, Ms. Johnson and Ms. Taylor have relationshipsdirector is associated that are deemed to be immaterial under our Director Independence Standards; (ii) with Piper Jaffray of the type described in (f);respect to Messrs. Francis, KaplanPiper and Sims, and Ms. Johnson and Ms. Taylor, havethe Board considered relationships withbetween Piper Jaffray and charitable foundations or other non-profit organizations with which each of those directors or an immediate family member of the type describeddirector is associated and that are deemed to be immaterial under our Director Independence Standards; (iii) with respect to Mr. Piper, the Board considered relationships between him and funds formerly managed by Piper Jaffray, including his ownership of interests in (j);certain such funds that are deemed to be immaterial under our Director Independence Standards, and his service on the investment committee for certain such funds which the Board determined to be immaterial given the nature of the relationship to Piper Jaffray (e.g., the funds are no longer managed by Piper Jaffray) and the immateriality of the fees ($4,000) received by Mr. Piper for his service on the investment committee; and (iv) with respect to Ms. Johnson, has a relationship with Piper Jaffraythe Board considered our employment of the type describedher nephew as an associate in (k). The Board also considered that Ms. Johnson’s nephew is anour investment banking analyst for our companygroup and determined that thisthe relationship is not materialto be immaterial given the nature of the family relationship (e.g., not included in the definition of immediate family members as commonly defined) and the position.junior level of the position involved.
 
Our other directors, Mr. Duff and Mr. Piper, cannot be considered an independent directors because of relationships with the company that are described in Rule 303A.02(b) of thedirector under New York Stock Exchange corporate governance rules. Specifically, Mr. Duffrules because he is employed as our chief executive officer, and Mr. Piper was employed as an executive officer of Piper Jaffray within the last three years.officer.
 
Board Leadership Structure and Lead Director
 
TheSince our spin-off from U.S. Bancorp, Mr. Duff has served in the combined roles of chairman and chief executive officer. Since 2006, the Board of Directors has appointed Mr. Kaplan to serve as thea lead director of the Board. Mr. Francis currently serves as the lead director. The lead director has the following duties and responsibilities, as described in our Corporate Governance Principles:
 
 • presides at all meetings of the boardBoard at which the chairman is not present, including executive sessions of the independent directors, and coordinates the agenda for and moderates these executive sessions;
 
 • serves formally as a liaison between the chief executive officer and the independent directors;
 
 • monitors boardBoard meeting schedules and agendas to ensure that appropriate matters are covered and that there is sufficient time for discussion of all agenda items;
 
 • monitors information sent to the boardBoard and advises the chairman as to the quality, quantity and timeliness of the flow of information;
 
 • has authority to call meetings of the independent directors; and


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 • if requested by major shareholders, makes himself available for consultation and direct communication.
We believe that Mr. Duff’s combined service as chairman and chief executive officer creates unified leadership for the Board and the company, with one cohesive vision for our organization. This leadership structure, which is common amongU.S.-based publicly traded companies, demonstrates to our clients, employees and shareholders that the company is under strong leadership. As chairman and chief executive officer, Mr. Duff helps shape the strategy ultimately set by the entire Board and also leverages his operational experience to balance growth and risk management. We believe the oversight provided by the Board’s independent directors, the work of the Board’s committees described below and the coordination between the chief executive officer and the independent directors conducted by the lead director help provide effective oversight of our company’s strategic plans and operations. We believe having one person serve as chairman and chief executive officer is in the best interests of our company and our shareholders at this time.


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Board Involvement in Risk Oversight
The company’s management is responsible for defining the various risks facing the company, formulating risk management policies and procedures, and managing the company’s risk exposures on aday-to-day basis. The Board’s responsibility is to monitor the company’s risk management processes by informing itself concerning the company’s material risks and evaluating whether management has reasonable controls in place to address the material risks; the Board is not responsible, however, for defining or managing the company’s various risks. The Audit Committee of the Board of Directors is primarily responsible for monitoring management’s responsibility in the area of risk oversight, and risk management is a factor the Board and the Nominating and Governance Committee consider when determining which directors serve on the Audit Committee. Accordingly, management regularly reported to the Audit Committee on risk management during 2010. The Audit Committee, in turn, reports on the matters discussed at the committee level to the full Board. The Audit Committee and the full Board focus on the material risks facing the company, including operational, market, credit, liquidity, legal and regulatory risks, to assess whether management has reasonable controls in place to address these risks. In addition, the Compensation Committee is charged with reviewing and discussing with management whether the company’s compensation arrangements are consistent with effective controls and sound risk management. The Board believes this division of responsibilities provides an effective and efficient approach for addressing risk management.
 
Meetings of the Outside Directors
 
At both the Board and committee levels, our non-employee directors meet regularly in executive sessions in which Mr. Duff and other members of management do not participate. Mr. Kaplan,Francis, our lead director, serves as the presiding director ofat executive sessions of the Board, and the chairperson of each committee serves as the presiding director at executive sessions of that committee. At least once annually, our independent directors meet in an executive session without Messrs. Piper and Duff.the directors who are not independent under New York Stock Exchange rules.
 
Committees of the Board
We have three standing committees of the Board: the Audit Committee, the Compensation Committee and the Nominating and Governance Committee. The table below shows the current membership of these committees:
Nominating and
Audit
Compensation
Governance
Director
CommitteeCommitteeCommittee
Michael R. FrancisChair
Virginia GambaleX
B. Kristine JohnsonX
Lisa K. PolskyXX
Frank L. SimsChairX
Jean M. TaylorXX
Michele VolpiChair
Mr. Volpi became chairperson of the Compensation Committee on February 2, 2011, and Ms. Taylor will be appointed to the Audit Committee on May 4, 2011, as Ms. Gambale transitions off of the Board and this committee.
 
Audit Committee
Members:  Frank L. Sims,Chairperson
Samuel L. Kaplan
Lisa K. Polsky
 
The Audit Committee’s purpose is to oversee the integrity of our financial statements, the independent auditor’s qualifications and independence, the performance of our internal audit function and independent auditor, and compliance with legal and regulatory requirements. The Audit Committee has sole authority to retain and terminate the independent auditor and is directly responsible for the


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compensation and oversight of the work of the independent auditor. As discussed above, the Audit Committee is primarily responsible for monitoring management’s responsibility in the area of risk oversight. The Audit Committee also meets with management and the independent auditor to review and discuss the annual audited and quarterly unaudited financial statements, reviews the integrity of our accounting and financial reporting processes and audits of our financial statements, and prepares the Audit Committee Report included in the proxy statement.
The responsibilities of the Audit Committee are more fully described in the Committee’s charter. The Audit Committee met eight times during 2008.2010. The Board has determined that all members of the Audit Committee are independent (as that term is defined in the applicable New York Stock Exchange rules and in regulations of the Securities and Exchange Commission), that all members are financially literate and have the accounting or related financial expertise required by the New York Stock Exchange rules, and that each of Mr. Sims and Ms. Polsky is an “audit committee financial expert” as defined by regulations of the Securities and Exchange Commission.
 
Compensation Committee
 
Members:  Lisa K. Polsky,Chairperson
Michael R. Francis
Frank L. Sims
Jean M. Taylor
The Compensation Committee discharges the Board’s responsibilities relating to compensation of the executive officers, oversees succession planning for the executive officers jointly with the Nominating and Governance Committee and ensures that our compensation and employee benefit programs are aligned with our compensation and benefits philosophy. These responsibilities also include reviewing and discussing with management whether the company’s compensation arrangements are consistent with effective controls and sound risk management. The Committee has full discretion to determine the amount of compensation to be paid to the executive officers. The Committee also has sole authority to evaluate the chief executive officer’s performance and determine the compensation of the chief executive officer based on this evaluation. In addition, theThe Committee is responsible for recommending stock ownership guidelines for the executive officers and directors, for recommending the compensation and benefits to be provided to our non-employee directors, for reviewing and approving the establishment of broad-based incentive compensation, equity-based, retirement or other material employee benefit plans, and for discharging any duties under the terms of these plans.
 
The Committee has delegated authority to our chief executive officer under theour 2003 Annual and Long-Term Incentive Plan (the “Incentive Plan”) to allocate awards to employees other(other than our executive officersofficers) in connection with our annual equity


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grants made in the first quarter of each year. The annual equity grants areyear (as part of the payment of incentive compensation for the preceding year.year). Under this delegated authority, the Committee approves the aggregate amount of equity to be awarded to all employees other than executive officers, and the chief executive officer approves the award recipients and specific amount of equity to be granted to each recipient. All other terms of the awards are determined by the Committee. The Committee also has delegated authority to the chief executive officer to grant equity awards to employees other than executive officers in connection with recruiting, retention and significant promotions. This delegation permits the chief executive officer to determine the recipient of the award as well the type and amount of the award, subject to an annual share limitation set by the Committee each year. All awards granted pursuant to this delegated authority must be made in accordance with our equity grant timing policy described below in “Compensation Discussion and Analysis — Equity Grant Timing Policy.” All other terms of the awards are determined by the Committee.
 
The work of the Committee is supported by our human resources department, primarily through our global head of human resources, as well as by our finance department, primarily through our chief administrative officer and our Human Resources department.financial officer. These personnel work closely with the chief executive officer and, as appropriate, the chief financialgeneral counsel and accounting officers and theassistant general counsel, to prepare and present information and recommendations for review and consideration by the Committee, as described below under “Compensation Discussion and Analysis — Setting Compensation — Involvement of Executive Officers.”


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In 2008,2010, the Compensation Committee engaged an independent outside compensation consultant, Towers Perrin,Watson, to provide peer group analyses, competitive assessments, program design recommendations andgeneral advice to the Committee, as described below under “Compensation Discussion and Analysis — Setting Compensation — Compensation Consultant.”
 
The Committee reviews and discusses with management the disclosures regarding executive compensation to be included in our annual proxy statement, and recommends to the Board inclusion of the Compensation Discussion and Analysis in our annual proxy statement. The responsibilities of the Compensation Committee are more fully described in the Committee’s charter. For more information regarding the Committee’s process in setting compensation, please see “Compensation Discussion and Analysis — Setting Compensation” below. The Compensation Committee met five times during 2008.2010. The Board has determined that all members of the Compensation Committee are independent (as that term is defined in applicable New York Stock Exchange rules).
 
Nominating and Governance Committee
Members:  Samuel L. Kaplan,Chairperson
Michael R. Francis
B. Kristine Johnson
Jean M. Taylor
 
The Nominating and Governance Committee identifies and recommends individuals qualified to become members of the Board of Directors and recommends to the Board sound corporate governance principles and practices for Piper Jaffray. In particular, the Committee assesses the independence of our Board members, identifies and evaluates candidates for nomination as directors, responds to director nominations submitted by shareholders, recommends the slate of director nominees for election at the annual meeting of shareholders and candidates to fill vacancies between annual meetings, recommends qualified members of the Board for membership on committees, oversees the director orientation and continuing education programs, reviews the Board’s committee structure, reviews and assesses the adequacy of our Corporate Governance Principles, evaluatesreviews the annual evaluation process for the chief executive officer, the Board and Board committees, and oversees the succession planning process for the executive officers jointly with the Compensation Committee. The Nominating and Governance Committee also oversees administration of our related person transaction policy and reviews the transactions submitted to it pursuant to such policy. The responsibilities of the Nominating and Governance Committee are more fully described in the Committee’s charter. The Nominating and Governance


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Committee met sixfour times during 2008.2010. The Board has determined that all members of the Nominating and Governance Committee are independent (as that term is defined in applicable New York Stock Exchange rules).
 
Meeting Attendance
 
Our Corporate Governance Principles provide that our directors are expected to attend meetings of the Board and of the committees on which they serve, as well as our annual meeting of shareholders. Our Board of Directors held eightfive meetings during 2008.2010. Each of our directors attended at least 75% of the meetings of the Board of Directors and the committees on which he or she served during 2008, other than Mr. Francis. Mr. Francis attended 70% of the meetings of the Board of Directors and the committees on which he served for the year as a result of absences due to a prolonged family medical issue during 2008.2010. Attendance at our Board and committee meetings during 20082010 averaged 94.7%98.0% for our directors as a group, and sixall of our directors attended the 2008our 2010 annual meeting of shareholders.
 
Procedures for Contacting the Board of Directors
 
The Board has established a process for shareholders and other interested parties to send written communications to the Board or to individual directors. Such communications should be sent by U.S. mail to the attention of the Office of the Secretary, Piper Jaffray Companies, 800 Nicollet Mall, Suite 800, Mail Stop J09N05, Minneapolis, Minnesota 55402. Communications regarding accounting and auditing matters will be handled in accordance with our Complaint Procedures Regarding Accounting and Auditing Matters. Other communications will be collected by the secretary of the company and delivered, in the form received, to the lead director or, if so addressed, to a specified director.


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Procedures for Selecting and Nominating Director Candidates
 
The Nominating and Governance Committee will consider director candidates recommended by shareholders and has adopted a policy that contemplates shareholders recommending and nominating director candidates. A shareholder who wishes to recommend a director candidate for nomination by the Board at the annual meeting of shareholders or for vacancies on the Board that arise between shareholder meetings must timely provide the Nominating and Governance Committee with sufficient written documentation to permit a determination by the Board whether such candidate meets the required and desired director selection criteria set forth in our bylaws, our Corporate Governance Principles and our Director Nominee Selection Policy described below. Such documentation and the name of the director candidate must be sent by U.S. mail to the Chairperson, Nominating and Governance Committee,c/o the Office of the Secretary, Piper Jaffray Companies, 800 Nicollet Mall, Suite 800, Mail Stop J09N05, Minneapolis, Minnesota 55402.
 
Alternatively, shareholders may directly nominate a person for election to our Board by complying with the procedures set forth in Article II, Section 2.4 of our bylaws, and with the rules and regulations of the Securities and Exchange Commission. Under our bylaws, only persons nominated in accordance with the procedures set forth in the bylaws will be eligible to serve as directors. In order to nominate a candidate for service as a director, you must be a shareholder at the time you give the Board notice of your nomination, and you must be entitled to vote for the election of directors at the meeting at which your nominee will be considered. In accordance with our bylaws, director nominations generally must be made pursuant to notice delivered to, or mailed and received at, our principal executive offices at the address above, not later than the 90th day, nor earlier than the 120th day, prior to the first anniversary of the prior year’s annual meeting of shareholders. Your notice must set forth all information relating to the nominee that is required to be disclosed in solicitations of proxies for the election of directors in an election contest, or is otherwise required, in each case pursuant to Regulation 14A under the Securities Exchange Act of 1934 (including the nominee’s written consent to being named in the proxy statement as a nominee and to serving as a director if elected).


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As required by our Corporate Governance Principles and our Director Nominee Selection Policy, when evaluating the appropriate characteristics of candidates for service as a director, the Nominating and Governance Committee takes into account many factors. At a minimum, director candidates must demonstrate high standards of ethics, integrity and professionalism, independence, sound judgment, community leadership and meaningful experience in business, law or finance or other appropriate endeavor. Candidates also must be committed to representing the long-term interests of our shareholders. In addition to these minimum qualifications, the Committee considers other factors it deems appropriate based on the current needs and desires of the Board, including specific business and financial expertise, experience as a director of a public company, and diversity. The Board considers a number of factors in its evaluation of diversity, including geography, age, gender, and ethnic diversity.ethnicity. Based on these factors and the qualifications and background of each director, the Board believes that its current composition is diverse. As indicated above, diversity is one factor in the total mix of information the Board considers when evaluating director candidates. The Committee will reassess the qualifications of a director, including the director’s attendance, and contributionsinvolvement at Board and committee meetings and contribution to Board diversity, prior to recommending a director for reelection.
 
Compensation Program for Non-Employee Directors
 
Directors who are not Piper Jaffray employees receive anDuring 2010, non-employee directors received a $60,000 annual cash retainer of $50,000 for service on our Board and Board committees. No separate meeting fees are paid. TheAlso, the lead director and the chairperson of the Audit Committee each receivesreceived an additional annual cash retainer of $8,000. The$20,000, the chairperson of each other standing committeethe Compensation Committee received an additional annual cash retainer of $10,000, and the chairperson of the Board each receivesNominating and Governance Committee received an additional annual cash retainer of $5,000. In additionOur non-employee director compensation program provides that each non-employee director receives a $60,000 grant of stock on the date of a director’s initial election or appointment to the cash retainer, we grant equity awards to our non-employee directors to further align their interests with thoseBoard for a number of our shareholders. We grant non-employee directors who continue their service onshares determined by dividing $60,000 by the Board following an annual meeting of shareholders 1,000 sharesclosing price of our common stock on the date of initial election


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or appointment. Directors whose service on the Board continues following each annual meeting. In addition, each non-employee director receives 500 sharesmeeting of our common stock onshareholders receive an annual equity grant of $60,000 as of the date of the director’s initial election to the Board. Theannual meeting. All equity awards granted to our non-employee directors are granted under the Incentive Plan. Non-employee directors who join our Board after the first month of a calendar year are paid a pro rata annual retainersretainer and awarded a pro rata annual equity awardsaward based on the period they serve as directorsa director during the year.
 
Our non-employee directors may participate in the Piper Jaffray Companies Deferred Compensation Plan for Non-Employee Directors, which was designed to facilitate increased equity ownership in the company by our non-employee directors.company. The plan permits our non-employee directors to defer all or a portion of the cash payable to them and shares of common stock granted to them for service as a director of Piper Jaffray for any calendar year. All cash amounts and share grants deferred by a participating director are credited to a recordkeeping account and deemed invested in shares of our common stock as of the date the deferred fees otherwise would have been paid or the shares otherwise would have been issued to the director. This deemed investment is measured in phantom stock, and no shares of common stock are reserved, repurchased or issued pursuant to the plan. With respect to cash amounts that have been deferred, the fair market value of all phantom stock credited to a director’s account will be paid out to the director (or, in the event of the director’s death, to his or her beneficiary) in a single lump-sum cash payment following the director’s cessation of service as a non-employee director.service. The amount paid out will be determined based on the fair market value of the stock on the last day of the year in which the director’s service with us terminates. Share amounts that have been deferred will be paid out to the director (or, in the event of the director’s death, to his or her beneficiary) in the form of shares of common stock in an amount equal to the full number of shares credited to the non-employee director’s account as of the last day of the year in which the cessation of service occurred. Directors who elect to participate in the plan are not required to pay income taxes on amounts or grants deferred but will instead pay income taxes on the amount of the lump-sum cash payment paid to the director (or beneficiary) at the time of such payment. Our obligations under the plan are unsecured general obligations to pay in the future the value of the participant’s account pursuant to the terms of the plan.
 
Non-employee directors also may participate in our charitable gift matching program, pursuant to which we will match a director’s gifts to eligible organizations dollar for dollar from a minimum of $50 up to an aggregate maximum of $1,500 per year. In addition, our non-employee directors are reimbursedWe also reimburse for reasonableout-of-pocket expenses incurred in connection with their service on the Board


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and committees of the Board. Employees of Piper Jaffray who also serve as directors receive compensation for their service as employees, but they do not receive any additional compensation for their service as directors. No other compensation is paid to our Board members in their capacity as directors. Non-employee directors do not participate in our employee benefit plans.


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The following table contains compensation information for our non-employee directors for the year ended December 31, 2008.2010.
 
Non-Employee Director Compensation for 20082010
 
                                            
 Fees Earned or Paid in Cash          Fees Earned or Paid in Cash       
 Annual
 Additional
 Stock
 Option
 All Other
    Annual
 Additional
 Stock
 All Other
   
 Retainer
 Retainer(1)
 Awards(2)(3)
 Awards(3)
 Compensation(4)
 Total
  Retainer
 Retainer
 Awards(1)(2)
 Compensation(3)
 Total
 
Director
 ($) ($) ($) ($) ($) ($)  ($) ($) ($) ($) ($) 
Michael R. Francis  50,000   5,000   37,630         92,630   60,000   25,000   60,026(4)     145,026 
Virginia Gambale  60,000      60,026(4)     120,026 
B. Kristine Johnson  50,000      37,630      1,500   89,130   60,000      60,026   1,000   121,026 
Samuel L. Kaplan  50,000(5)  13,000(5)  37,630(7)     1,500   102,130 
Addison L. Piper  50,000      47,691(8)  1,824(8)  22,566   122,081   60,000      60,026   5,500   125,526 
Lisa K. Polsky  50,000(5)  1,352(5)  37,630(7)     1,500   90,482   60,000(4)  10,000(4)  60,026(4)  1,500   131,526 
Frank L. Sims  50,000   8,000   37,630(7)     1,500   97,130   60,000   20,000   60,026(4)  1,500   141,526 
Jean M. Taylor  50,000(6)     37,630(7)     1,500   89,130   60,000      60,026(4)     120,026 
Michele Volpi  54,578(5)     114,630(6)     169,208 
 
 
(1) The amountsRepresents the aggregate grant date fair value calculated in this column reflect the additional cash retainer of $8,000 paid to each of the lead director and the chairperson of the Audit Committee as well as the additional cash retainer of $5,000 paid to the chairperson of each other standing committee of the Board. Ms. Polsky became the chairperson of the Compensation Committee on September 23, 2008 and received a pro rated portion of the additional cash retainer payable to the chairperson of the Compensation Committee for 2008.accordance with generally accepted accounting principles.
 
(2) Each non-employee director received a grant of 1,000 shares of our common stock on May 7, 2008, the day of our 2008 annual meeting of shareholders. The values in this column reflect the $37.63 closing sale price of our common stock on the New York Stock Exchange on May 7, 2008 multiplied by the number of shares granted, which is grant date fair value of each award computed in accordance with Statement of Financial Accounting Standards No. 123(R), “Share-Based Payment” (“SFAS 123(R)”).
(3)As of December 31, 2008,2010, our non-employee directors held stock and option awards as set forth in the table below. The stock award values are based on the $39.76$35.01 closing sale price of our common stock on the New York Stock Exchange on December 31, 2008,2010, and the option award values are based on the difference between the exercise price of thein-the-money stock options and the closing price of $39.76.$35.01. The amounts for Mr. Piper include restricted stock and stock option awards granted to him in 2004, 2005 2006 and 20072006 during his tenure as an executive officer of the company. Refer to Note 21 in the Notes to Consolidated Financial Statements included in our Annual Report onForm 10-K filed on February 28, 2009 for a discussion of the relevant assumptions used to determine the valuation of our stock and option awards for accounting purposes.
 
                                
 Stock
 Year-End Value of
 Option
 Year-End Value of
  Stock
 Year-End Value of
 Option
 Year-End Value of
 
 Awards
 Stock Awards
 Awards
 Option Awards
  Awards
 Stock Awards
 Awards
 Option Awards
 
Director
 (#) ($) (#) ($)  (#) ($) (#) ($) 
Michael R. Francis  2,000   79,520   11,800   67,128   4,573   160,101   11,800   39,991 
Virginia Gambale  3,033   106,185       
B. Kristine Johnson  2,000   79,520   11,800   67,128   4,573   160,101   11,800   39,991 
Samuel L. Kaplan  2,000   79,520   11,800   67,128 
Addison L. Piper  12,924   513,858   11,614   304   11,868   415,499   11,614    
Lisa K. Polsky  2,169   86,239         4,742   166,017       
Frank L. Sims  2,000   79,520   11,800   67,128   4,573   160,101   11,800   39,991 
Jean M. Taylor  2,000   79,520   5,963   25,446   4,573   160,101   5,963   6,442 
Michele Volpi  2,713   94,982       


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(4)(3) All other compensation for non-employee directors for the year ended December 31, 20082010 consists of the following:
 
 • The amounts for Ms. Johnson, Ms. Polsky Ms. Taylor and Messrs. Kaplan andMr. Sims includeconsist of charitable matching contributions made by Piper Jaffray.
 
 • The amount for Mr. Piper consists of the following:  (A) $16,968 for the cost of office space that the company agreed to provide Mr. Piper following his retirement and related moving expenses, (B) $1,098 for travel expenses for Mr. Piper related to a teaching engagement profiling the company conducted at a leading university’s graduate business school, (C) $3,000fees paid to Mr. Piper for his service as a member of an investment committee for certain funds previously managed by our private equity business,Piper Jaffray, and (D) $1,500 of charitable matching contributions made by Piper Jaffray.contributions.
 
(5)(4) All of the cash fees received were deferred pursuant to the Piper Jaffray Companies Deferred Compensation Plan for Non-Employee Directors.
(6)Twenty percent of the cash fees received were deferred pursuant to the Piper Jaffray Companies Deferred Compensation Plan for Non-Employee Directors.
(7)All of the restricted shares receivedThese amounts were deferred pursuant to the Piper Jaffray Companies Deferred Compensation Plan for Non-Employee Directors.
 
(8)(5) The amount includes amounts amortized in accordance with restricted stock and stock option awards granted to Mr. Piper prior to 2008 under our Incentive Plan during his tenure as an executive officerReflects a pro rata portion of the company.full annual retainer for the portion of the year Mr. Volpi served on the Board (February 3, 2010 — December 31, 2010).
(6)Includes Mr. Volpi’s initial equity grant of $60,000 for joining the Board of Directors (1,282 shares issued on February 3, 2010 using the closing price of our common stock on that day of $46.82) as well


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as the pro rata portion of his annual equity grant equal to $54,578 for the portion of the year Mr. Volpi served on the Board (February 3, 2010 — December 31, 2010).
 
EXECUTIVE COMPENSATION

COMPENSATION DISCUSSION AND ANALYSIS
 
IntroductionExecutive Summary
In 2008, global economic and financial market conditions were extraordinarily difficult, and these conditions resulted in Piper Jaffray posting an operating loss for the year. We believe, however, that as a firm we fared comparatively well overall, and remain focused on two key priorities: 1) appropriately adjusting our cost structure to enable us to operate through the difficult period, and 2) positioning the firm for when the markets eventually turn positive.Given our operating loss and these priorities, our Compensation Committee determined, based in part upon the recommendation of our chief executive officer, that no member of the company’s Leadership Team would receive any type of annual incentive award for 2008 performance.
 
The Leadership Team consistsfollowing is an executive summary of eleven individuals who serve asour 2010 compensation program, which addresses significant compensation practices, 2010 performance highlights, and an overview of 2010 compensation.
Overview of Significant Compensation Practices.
Our significant compensation practices include the executive officers of the company. Within this group, five constitute our “named executive officers” for purposes of this proxy statement. These individuals are:following:
 
 • Andrew S. Duff,Pay-for-performance.  Our annual incentive plan is funded through profitability, and awards from this plan correspond with our chairmanlevel of profitability for a given year. For 2010,year-over-year net income declined by $6 million and total compensation, including annual incentives, for our chief executive officer and president and chief operating officer declined. Total compensation (as measured internally by the company) declined by 7.14% for our chief executive officer;officer and 8.33% for our president and chief operating officer, with annual incentives decreasing by 17.01% and 19.44%, respectively. In 2008, we failed to achieve profitability during the credit crisis, and no annual incentive payments were awarded (i.e., executives were only paid their base salary).
 
 • Debbra L. Schoneman,No employment orchange-in-control agreements.  We do not have employment agreements with our chief financial officer;executive officers. Further, we do not have separatechange-in-control agreements (often referred to as “golden parachute” arrangements) that would pay a certain multiple of an executive’s compensation (e.g., base salary) upon achange-in-control of the company.
 
 • Thomas P. Schnettler,Annual incentives in equity.  Our equity awards each year are not in addition to other incentive amounts. Rather, we calculate a total annual incentive, then divide that amount between cash and equity. As an example, our presidentchief executive officer receives an annual incentive award (no other annual payments) that is split evenly between cash and chief operating officer, who served as our vice chairman and chief financial officer until May 2008;equity.
 
 • Jon W. Salveson, headLimited perquisites.  Subject to a one-time exception related to our acquisition of Advisory Research, Inc., our Investment Banking business; andexecutives receive only limited perquisites.
 
 • Robert W. Peterson, head ofNo taxgross-ups.  We do not pay our Equities business.executive officers additional amounts to cover tax liability arising from compensation they receive from us.
 
In addition to2010 Performance Highlights
Although the named executive officers,macroeconomic environment in 2010 proved more challenging than we expected at the Leadership Team includesbeginning of the following six individuals:year, we took actions during the year aimed at improving our chief executive officer of Piper Jaffray Ltd. (our European operation), our head of Piper Jaffray Asia, our head of Public Finance Services, our head of Fixed Income Services, our chief administrative officer,profitability for the longer term and our general counsel.None of these eleven individuals received an annual incentive award for 2008 performance.experienced improved financial results in the fourth quarter.
• We generated revenues of $530.1 million, up from $486.8 million in 2009, which is our highest level of revenues since becoming a public company.
• Our net income was $24.4 million, which was down from $30.4 million in 2009. Without the European restructuring charge of $9.3 million, our net income for the year would have exceeded that of 2009, evidencing an improved annual performance and a significant improvement since the credit crisis of 2008.


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• We materially diversified our business mix with the acquisition of Advisory Research, Inc., a Chicago-based asset management firm, increasing the portion of our net revenues attributable to asset management from 13% in 2010 from 3% in 2009. In addition, pre-tax operating income attributable to this business increased to 28% from a small loss in 2009.
• We significantly restructured our European operations, which will improve our financial performance going forward and allow us to invest more resources in China, where we believe we have compelling opportunities. In 2010, for example, 23% of our global capital raised was for China-based clients, up from 9% in 2009, and we completed 14 bookrun offerings for China-based companies, a significantyear-over-year increase.
• As the capital markets backdrop began to improve in the fourth quarter, we increased our economic fee share for equities investment banking, generating increased public offering fees from bookrun underwriting transactions. A record 63% of our domestic public offerings fees were generated from bookrun business.
Overview of 2010 Compensation
Throughout this proxy statement, we refer to our chief executive officer, chief financial officer, and each of our three other most highly compensated executive officers for 2010, as the “named executive officers.” Jon W. Salveson, who was an executive officer of our company during 2010 and would have been one of our three most highly compensated executive officers if he had continued to serve as an executive officer at the end of the year, is also a “named executive officer” for purposes of this proxy statement. The most significant actions taken in 2010 with respect to our named executive officers’ compensation are as follows:
• Base Salaries.  Base salaries historically have been a small component of our named executive officers’ total compensation, and prior to 2010 we had increased base salaries only once since our spin-off from U.S. Bancorp in December 2003. We increased the base salaries in 2010 as a percentage of total compensation to mitigate the potential for risk-taking generally associated with a compensation mix more heavily weighted to annual performance and in recognition of the importance of key leadership and daily accountabilities of our senior leaders. As a result, our named executive officers (other than Mr. O’Brien who joined us in March following the acquisition of Advisory Research, Inc.) received salary increases in 2010 ranging from 53% to 62%.
• Annual Incentive Compensation.  For 2010, our annual incentive program, based on a measure of pre-tax operating income, was largely consistent with 2009 although the overall incentive pool decreased slightly along with our profitability for the year. We also adjusted the overall incentive pool downward to account for the shift in the mix of compensation that accompanied increased base salaries. Regarding the payouts under our 2010 annual incentive program:
Ø Annual incentives decreased 17.01% for our chief executive officer, 31.75% for our chief financial officer, and 19.44% for our president and chief operating officer. These decreases resulted not only from the shift in compensation mix to base salary, but also from ayear-over-year reduction in profitability. (We have not included comparative information for our general counsel as this is the first year he has been included in our proxy statement.)
Ø Total compensation (base salary plus annual incentives) for our chief executive officer and president and chief operating officer declined by 7.14% and 8.33%, respectively, from 2009 to 2010, as the increase in base salaries was more than offset by theyear-over-year reduction in annual incentives. Total compensation for our chief financial officer was unchangedyear-over-year.
Ø Mr. Salveson transitioned out of the global head of investment banking role to focusing full time on clients and his annual incentives and total compensation increasedyear-over-year,


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reflecting his significant contributions to the success of our healthcare investment banking franchise for the year.
Ø This was the first year for Mr. O’Brien’s annual incentive compensation as he joined us following the acquisition of Advisory Research, and his annual incentive reflected the significant pre-tax income contribution of the asset management business for which he is responsible.
Compensation Philosophy and Objectives
 
The company’sOur executive compensation program is designed to drive and reward corporate performance annually and over the long term, as measured by increasing shareholder value. Compensation also must be internally equitable and externally competitive. The companyWe continually reviews itsreview our executive compensation program to ensure it reflects good governance practices and the best interests of shareholders, while meeting the following core objectives:
 
 • Pay for Performanceperformance— As noted above, the Leadership Team, which includes our named executive officers, did not receive annual incentive compensation for 2008 based on the company’s operating results for the year. Consistent with historic industry practice, the company’s performance-based annual incentive has typically accounted for a significantA large portion of the total compensation for each named executive officer. The amount of compensation paid is based first on the performanceprofitability of the company, then applicablefollowed by the performance of each business unitunit. Each named executive officer’s performance is also measured against defined objectives in areas such as strategic initiatives, business performance, leadership effectiveness and individual performance goals. In 2008, the company posted an operating loss, and the Compensation Committee, based in part upon the recommendation of our chief executive officer, determined that the company’s Leadership Team would not receive any annual incentive award. The Committee reached this determination based on overall company performance even though certain executive officers within this group met their business unit and individual performance goals.people development.
 
 • Stock OwnershipAlign risk and reward through a blend of pay components —— The company isWe are committed to increasingusing a mix of compensation components — base salary, annual incentives and long-term incentives — to create an environment that encourages increased profitability for the company without undue risk taking.
• Align employees with shareholders —We are committed to using our compensation program to increase executive stock ownership over time. EquityWe believe that equity ownership betterdirectly aligns the interests of executivesour executive officers with those of our shareholders and helps to focus our executives on creating long-term shareholder value creation. The company’svalue. Our practice has been to pay a significant portion of the total compensation for our named executive officers in the form of equity awarded under our Incentive Plan. In addition, for the first time since our spin-off from U.S. Bancorp on December 31, 2003, the Committee granted the Leadership Team a long-term, performance-based restricted stock award in May 2008, which requires that the company meet a return on adjusted common equity target of 11% over a twelve-month period by April 30, 2013. This performance target is a significant increase to the company’s historic return on equity, and the award is described in more detail below under “— 2008 Long-Term, Performance-Based Equity Grant”.equity.
 
 • RecruitingSustain and Retentionstrengthen the franchise— The securities industry has historically been marked by intense competition, and one of our key objectives has been to attract and retain outstanding executives who are motivated to achieve our mission to build the leading international middle-market investment bank and institutional securities firm. In previous years, retention has been a key area of focus for not only the Leadership Team, but also employees throughout the organization. As the company works to position itself for when the markets eventually turn positive, we will be focused not only on retaining our executives, but also on firm efforts to recruit.
• Tax Deductibility and Compliance— The company’s executiveOur compensation program is designed to maximizeattract and retain talented people who are committed to the tax deductibility of compensation payments to our named executive officers, to ensure that compensation is delivered as cost-efficiently as possible, and to comply with the deferred compensation rules set forth in Section 409Along-term success of the Internal Revenue Code,company. We believe that we will create increasingly attractive career and compensation opportunities as we progress in our mission to avoidbe the paymentmost trusted global investment bank. Continued progress over the long term will create greater opportunity for executives, both in increased annual compensation and in the appreciation of punitive excise taxes by our executive officers.the company’s equity.
 
Setting Compensation
 
The Compensation Committee of our Board of Directors (referred to as the “Committee” in this Compensation Discussion and Analysis) has responsibility for approving the compensation paid to our executive officers and ensuring it meets our objectives. Early each year, the Committee approves the amount of incentive compensation to be paid to our executive officers in recognition of prior-year performance, approves their base salaries for the upcoming year and establishes performance goals for the Leadership Team under an annual incentive program. Subject to limits on the compensation that may be paid under the annual incentive program (as described below under “Compensation Program and Payouts 


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Annual Incentive Compensation”), the Committee has full discretion to determine the amount of compensation to be paid to the executive officers.
 
Involvement of Executive Officers
 
The work of the Committee is supported by our chief administrative officer and our Human Resources department. Our chief administrative officer and head of human resources workdepartment, which works closely with our chief executive officer, and, as appropriate, our chief financial officer and our general counsel, to preparecounsel. The global head of Human Resources, together with these executive officers, prepares and presentpresents information and recommendations for review and consideration by the Committee in connection with its executive compensation decisions, including regarding the performance goals to be established under the annual


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incentive program;program, financial information reviewed in connection with executive compensation decisions;decisions, the firms to be included in the compensation peer group;group, the performance evaluations and compensation recommendations for the executive officers;officers, and the evaluation and compensation process to be followed by the Committee.
Specifically with respect to annual incentive compensation, our chief executive officer presents the Committee with his recommendations for each member of the Leadership Team other than himself. In November 2008, he made a recommendation to the Committee that no member of our Leadership Team should receive an annual incentive award based on the company’s operating results, and following further discussion the Committee approved his recommendation at its first regular meeting of 2009.
 
Compensation Peer Group
 
Our Human Resources department annually identifies a compensation peer group of firms with which we compete for executive talent,talent. In 2010, two of our historical peers were acquired and thisasset management became a more significant component of our business. Due to these changes, we expanded our peer group to include twelve companies (up from five) based on the following criteria: public companies in the financial services industry; operating segments, financial metrics and market capitalizations similar to ours; and companies with whom we compete for talent. This peer group currently consists of Cowen Group, Inc.; FBR Capital Markets Corporation; Jefferies Group, Inc.; KBW, Inc.; and Thomas Weisel Partnersthe following companies:
Diamond Hill Investment Group, Inc. KBW, Inc.
Evercore Partners Inc. Lazard Ltd
FBR Capital Markets CorporationMCG Capital Corporation
Gleacher & Company, Inc. Oppenheimer Holdings Inc.
Greenhill & Co., Inc. Stifel Financial Corp.
Jefferies Group, Inc. Westwood Holdings Group, Inc.
We also use data from external market surveys reflecting a broad number of firms within our industry (including members of our peer group), and we may review publicly available data for similar companies that are not direct competitors.competitors to address issues we may encounter obtaining compensation information for executives holding positions comparable to our executive officers. The external market surveys that we used for 20082010 were prepared by McLagan Partners, Towers Perrin and Mercer, and generally related to our industry andsub-sectors within our industry.
In prior years, We also used the surveys to gather market data outside of our industry in the corporate support area. This peer group and market data is an important factor considered by the Committee comparedwhen setting compensation, but it is only one of multiple factors considered by the base salaries, cash incentivesCommittee, and long-term incentivethe amount paid to each executive may be more or less than the composite market median based on individual performance, the roles and responsibilities of the executive, experience level of the individual, internal equity and other factors that the Committee deems important. As such, the Committee uses peer group and market survey information to put the total compensation proposed to be paid to each named executive officer in context of pay ranges for like positions at similar companies and to confirm that any variances from market norms are justified in light of the specific circumstances of our named executive officers to the market median data derived from the compensation peer group, the external market surveys and other available data, taking into consideration the features and constraints of this information. In 2008, our operating results took precedence over the actions of peer firms. Also, the rapid deterioration of global economic and financial market conditions during 2008 rendered the available data less meaningful, as prior year comparisons failed to accurately reflect current market conditions. Ultimately, the Committee determined not to award annual incentives to our entire Leadership Team based on the operating results of the company for 2008.officers.
 
Compensation Consultant
 
In 2008,2010, the Committee engaged an independent outside compensation consultant, Towers Perrin,Watson, to provide ongoing assessments and advice to the Committee. The independent compensation consultant participated in fourfive Committee meetings during the year, and advised the Committee regarding the information presented to the Committee by our Human Resources department. The onlyTowers Watson did not provide any other services provided by the compensation consultant to the company related tobeyond its services for the Committee, other thanexcept that our Human Resources department’s use of three external market surveys prepareddepartment received benefit plan services from Towers Watson. The benefit plan services included actuarial services for our non-qualified retirement plan termination, health and group benefit services (e.g., medical and dental cost analysis) and retiree medical actuarial services. These additional services were pre-approved by Towers Perrin.the Compensation Committee in early 2010, and the amount we paid for these services did not exceed $120,000.


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Compensation Program and Payments
 
The key components of our executive compensation program are base salary and annual incentive compensation, and the equity portion of our annual incentive compensation has historically servedserves as long-term incentive compensation. In 2008,our primary long-term incentive compensation consisted of a one-time,


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performance-based equity award, which is described below under “— 2008 Long-Term, Performance-Based Equity Grant”. Our executives also have the opportunity to participate in our company-wide Retirement Plan and to receive certain personal benefits, as described below. From time to time, some of our executives receive (or may be entitled to receive in the future) compensation paid out under historical compensation programs in which they participated in prior years and that continue to provide benefits, also as described below.component.
 
Base Salary
 
The purpose of base salary is to provide a set amount of cash compensation for each executive that is not variable in nature and is generally competitive with market practices. Base salaries for our executive officers are determined annually by the Committee based on a review of the executive’s role and responsibilities, external market data for similar positions in companies with which we compete for executive talent, and the recommendations of the chief executive officer. The base salary levels of our named executive officers reflect a desire to maintain a relatively equitable compensation baseline among the individuals serving on our Leadership Team, other than our chief executive officer and our president whose contributions are distinguished by a higher base salary reflective of the decision-making responsibility of these positions. Consistent with industry practice and our pay-for-performance objective, the base salary for each of our named executive officers accounts for a relatively small portion of overall compensation.
Historically, we have not adjusted base salaries for our Leadership Team members on an annual basis but have adjusted salaries for individuals upon their initial appointment to the Leadership Team, and have adjusted salaries for the Leadership Team as a group when warranted to reflect changes in market pay levels, as reported in external compensation sources, changes in the officers’ roles or responsibilities, or changes in contributions to the company. In light of this practice and the operating environment of 2008, the Committee did not make any changes tomarket. We increased the base salaries of any named executive officers for 2009, except for two promotional increases. Mr. Schnettler’s base salary was increased to $300,000in 2010 as a resultpercentage of his appointment astotal compensation to mitigate the potential for risk-taking generally associated with a compensation mix more heavily weighted to annual performance and in recognition of the importance of key leadership and daily accountabilities of our president and chief operating officer, and Ms. Schoneman’ssenior leaders. Further, prior to 2010, we had increased base salary was increased to $225,000 as a result of her appointment assalaries only once following our chief financial officer. Since the company’s spin-off from U.S. Bancorp in December 2003, the2003. The Committee has only increased the base salaries effective March 1, 2010 as follows:
• Mr. Duff’s base salary from $400,000 to $650,000;
• Mr. Chosy’s from $225,000 to $425,000;
• Mr. Salveson’s from $225,000 to $425,000;
• Mr. Schnettler’s from $300,000 to $550,000; and
• Ms. Schoneman’s from $225,000 to $425,000.
Mr. O’Brien joined our company during 2010 upon the consummation of our acquisition of Advisory Research and he received a base salary of $425,000 consistent with the other executives.
For 2011, our named executive officers’ salaries will be unchanged, except that Ms. Schoneman’s base salary will increase from $425,000 to $500,000 and Mr. O’Brien’s salary will increase from $425,000 to $550,000, in each case effective January 1, 2011. During 2010, we created a senior level management team, referred to as the Executive Team, that consists of Messrs. Duff, O’Brien and Schnettler and Ms. Schoneman, and we are increasing Mr. O’Brien’s and Ms. Schoneman’s base salary primarily in recognition of the Leadership Team (outsideimportant responsibilities that Ms. Schoneman and Mr. O’Brien have for strategic matters and to maintain an appropriate level of promotional increases) on one occasion, which occurred in 2007.internal pay equity among the members of our Executive Team.
 
Annual Incentive Compensation
 
As noted above, theThe Committee determined, based in part upon the recommendation of our chief executive officer, that no member of the Leadership Team would receive any type of annual incentive award for 2008 performance. This determination was based primarily on the company’s operating results and management’s inability to achieve the performance goalshas established in February 2008 under the company’san annual incentive program designedthat provides a significant portion of the total compensation paid to reward pay for performance.
our named executive officers. The objective of the program is to provide cash and equity compensation that is variable based on the achievement of annual performance goals determined each year by the Committee. Delivering a significant portion of our compensation through the annual incentive program reflects one of the core objectives of our compensation program, which ispay-for-performance. The program is administered by the Committee under the Piper Jaffray Companies Amended and Restated 2003 Annual and Long-Term Incentive Plan and is designed to comply with the requirements of Section 162(m) of the Internal Revenue Code to ensure the tax deductibility of incentive compensation paid to our named executive officers. Under Section 162(m), we cannot deduct compensation in excess of $1 million that is paid to a named executive officer in any year unless the compensation qualifies as “performance-based” compensation under Section 162(m).
Under Awards under the annual incentive program are referred to as “qualified performance-based awards.”
  2010 Program
At the Committee sets a performance target in Februaryoutset of each year, the Committee grants performance-based awards subject to the achievement of an annual performance goal of the company — typically a financial performance goal related to pre-tax operating income — that the Leadership Team must attain before the annual incentive program will fund. Consistent with prior years,income. In February 2010, the Committee used adjusted pre-tax operating income as the performance goal, and granted a performance-based award in February 2008qualified performance-


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based awards to each of member of thetwelve senior officers who at that time constituted our Leadership Team in an amount equal to 5%7% of our 20082010 adjusted pre-tax operating income. However, these performance awards areincome, subject to


18


an aggregate limitation of 33% for our Leadership Teamthe group as a group, expressed as a designated percentagewhole.
The amount payable under each award depends on the amount of our adjusted pre-tax operating income.income generated by the company. Adjusted pre-tax operating income equals our total revenues less our total expenses before income taxes, adjusted to eliminate certain compensation and benefits expenses and certain other expenses, losses, income or gains that are unusual in nature or infrequent in occurrence. Adjustments have historicallyFor 2010, adjustments included the elimination ofof: amounts expensed during the year under our Leadership Team annual incentive program (including equity amortization expense) for executive officers; amortization expense for equity awards granted in connection with acquisitions; a benefit from the reversal of amortization expense for the performance-based equity awards described in more detail below; and certain restructuring expenses incurred during the year for our Leadership Team members, and expenses related to our cash award program (described below under “— Cash Award Program”).in 2010.
 
In January 2009, the Committee determined that the company failed to achieve anyOur adjusted pre-tax operating income for 2008.Consequently, no member2010 was $76.4 million, resulting in a maximum amount payable to each award recipient of $5.3 million, subject to a maximum aggregate payout of $25.2 million for the group as a whole. Consistent with prior years, the Committee paid less than the maximum amount payable for 2010, paying an aggregate of $13.2 million, or 17.35% of our adjusted pre-tax operating income for 2010. The table below sets forth a calculation of our adjusted pre-tax operating income for 2010 based on our net income (dollars in thousands):
     
Net income $24,362 
Income tax expense $33,354 
Expenses under our annual incentive program $8,606 
Amortization expense for equity awards granted in connection with acquisitions, net of benefit from reversal of amortization expense for the 2008 performance-based equity awards $2,839 
Restructuring expenses $7,218 
     
Adjusted pre-tax operating income $76,379 
  Compensation Determinations and Relevant Factors
When determining the amount of incentive compensation to be paid for 2010, the Committee reviewed and considered the following information:
• a self-evaluation of the chief executive officer and year-end assessments from executive officers and other select senior leaders, as well as feedback from the full Board of Directors, gathered by the Committee chairperson, regarding the performance of the chief executive officer for 2010;
• performance evaluations of each other named executive officer prepared by the chief executive officer and the head of our Human Resources department;
• the financial performance of the company and each business unit, comparable public companies and other companies in the securities industry with which we compete, including the total relative shareholder return of the company and our competitors;
• compensation market data provided by our Human Resources department;
• the recommendations of the chief executive officer regarding the incentive compensation to be paid to each executive officer for 2010, which the Committee discussed with the chief executive officer; and
• tally sheets specifying each element of compensation paid to the executive officers for the current and prior year and reflecting the total proposed compensation for 2010 based on the recommendations of the chief executive officer, as well as the potential compensation to be received by the executive officers under various scenarios, including achange-in-control of the company and terminations of employment under a variety of circumstances.


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In determining the payments made to our named executive officers, the Committee took into account all of the Leadership Team, includinginformation described above and the company’sannual incentive program provision governing the maximum aggregate amount payable under the qualified performance-based awards. The Committee does not have any formulas that, if achieved, result in specified payments. Rather, the Committee considers all of the factors described above in exercising its discretion to determine the annual incentive compensation paid to each named executive officer.
The following factors influenced the compensation for each named executive officer for 2010:
• Andrew S. Duff, chairman and chief executive officer.  Mr. Duff’s compensation was positively influenced by the Company’s strong financial performance in 2010. We achieved our highest annual revenues since becoming a public company, with a strong performance in the fourth quarter that reflected not only an improving macroeconomic environment, but the successful execution of strategy. Our financial performance for the year compared favorably with peer firms, as we achieved strong pre-tax margins andyear-over-year revenue growth. The strategic acquisition of Advisory Research and its successful integration into Piper Jaffray also positively impacted his annual incentive for the year. Net revenues from asset management increased from 3% to 13% and contributed pre-tax operating income of 24% as compared to a small loss in 2009. Lastly, Mr. Duff continued the implementation of leadership training designed to strengthen our culture, an important aspect of his role as chief executive officer.
• Debbra L. Schoneman, chief financial officer.  Ms. Schoneman continued to improve upon our financial planning and risk management functions during 2010, and successfully executed a three-year, $150 million syndicated credit facility, forming new credit relationships with financial institutions in the syndicate.
• James L. Chosy, general counsel and secretary.  During 2010, Mr. Chosy strengthened our global compliance structure, led a renewed focus on ethics at our company, and successfully managed legal expenses.
• Brien M. O’Brien, head of asset management.  Mr. O’Brien’s compensation was influenced by the strong performance of our asset management business for the year, with net revenues attributable to this segment increasing to 13% in 2010 from 3% in 2009 and pre-tax operating margin improving to 28% compared to a small loss in 2009. His efforts successfully integrating Advisory Research as well as his overall leadership of our asset management segment, which we view as a significant part of our long-term strategy, also positively impacted his 2010 compensation.
• Jon W. Salveson, former global head of investment banking. As noted in the executive summary, Mr. Salveson transitioned out of his role as an executive officer during 2010 and into full-time client-facing role for our company. In his new role, he contributed significantly to our healthcare investment banking franchise and its financial performance, and received increasedyear-over-year compensation for his performance.
• Thomas P. Schnettler, president and chief operating officer.  Mr. Schnettler’s compensation was influenced by the improved performance and growth of our investment banking and capital markets business. Through his leadership we achieved market share gains in our Asia-based operations, higher revenues per transaction, and the restructuring of our European operations.
Based on this information, the Committee evaluated the performance of the chief executive officer president and chief operating officer, chief financial officer, head of Investment Banking and head of Equities, received any type ofdetermined his annual incentive awardcompensation, assessed relative levels of responsibility and contribution during the year for 2008 performance.each of the other named executive officers, and approved 2010 annual incentive compensation.
The amount of base salary earnings and totaltable below shows the annual incentive compensation, as measured internallyawards that were earned by each individual in 2010. This supplemental table differs from the company, is includedSummary Compensation Table appearing later in the following table. proxy statement because it shows stock awards earned in 2010 that were granted in 2011. For the year 2010,


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the Summary Compensation Table (in accordance with SEC rules) shows stock awards earned in 2009 and granted in 2010, not stock awards earned in 2010 and granted in 2011. Accordingly, theyear-over-year changes in compensation reflect changes in amounts earned between 2010 and 2009.This table is not a substitute for the information required by theSEC rules, of the Securities and Exchange Commission, specifically the Summary Compensation Table and the related tables that appearappearing later in this proxy statement.statement.
 
                         
     Base
  Annual Incentive Compensation(1) 
     Salary
           Total
 
Name
    Earnings  Cash Incentive  Restricted Stock  Stock Options  Incentive 
 
Andrew S. Duff  2008  $400,000   -0-   -0-   -0-   -0- 
   2007  $396,667  $1,123,777  $786,644  $505,700  $2,416,121 
   2006  $380,000  $1,633,732  $1,560,828  $275,440  $3,470,000 
Debbra L. Schoneman  2008  $205,417   -0-   -0-   -0-   -0- 
Thomas P. Schnettler  2008  $271,875   -0-   -0-   -0-   -0- 
   2007  $221,667  $1,182,250  $677,106  $435,282  $2,294,638 
   2006  $205,000  $1,687,105  $1,173,305  $207,054  $3,067,464 
Jon W. Salveson  2008  $225,000   -0-   -0-   -0-   -0- 
   2007  $221,667  $1,034,598  $592,542  $380,920  $2,008,060 
   2006  $180,000  $2,045,762(2) $1,111,754  $196,192  $3,353,708 
Robert W. Peterson  2008  $225,000   -0-   -0-   -0-   -0- 
   2007  $221,667  $725,483  $415,504  $267,110  $1,408,097 
   2006  $205,000  $1,039,144  $722,678  $127,531  $1,889,353 
Supplemental Compensation Table
                                 
        Annual Incentive Compensation          
        Cash
        Yearly Incentive
  Total with
  Year total
 
Name
    Base Salary  Incentive  Restricted Stock  Total Incentive  Change  Base Salary  change 
 
Andrew S. Duff  2010  $608,333  $995,834  $995,833  $1,991,667   (17.01)% $2,600,000   (7.14)%
   2009  $400,000  $1,200,000  $1,200,000  $2,400,000      $2,800,000     
   2008  $400,000   -0-   -0-   -0-      $400,000     
Debbra L. Schoneman  2010  $391,667  $215,000  $143,333  $358,333   (31.75)% $750,000   0.00%
   2009  $225,000  $315,000  $210,000  $525,000      $750,000     
   2008  $205,417   -0-   -0-   -0-      $205,417     
James L. Chosy  2010  $391,667  $128,000  $85,333  $213,333   n/a(1) $605,000   n/a(1)
Brien M. O’Brien  2010  $354,167  $3,525,398   -0-  $3,525,398   n/a(2) $3,879,565   n/a(2)
Jon W. Salveson  2010  $391,667  $1,192,916  $865,417  $2,058,333   34.97% $2,450,000   40.00%
   2009  $225,000  $838,750  $686,250  $1,525,000      $1,750,000     
   2008  $225,000   -0-   -0-   -0-      $225,000     
Thomas P. Schnettler  2010  $508,333  $930,417  $761,250  $1,691,667   (19.44)% $2,200,000   (8.33)%
   2009  $300,000  $1,155,000  $945,000  $2,100,000      $2,400,000     
   2008  $271,875   -0-   -0-   -0-      $271,875     
 
 
(1) Restricted stock and stock option amounts reflectMr. O’Brien did not become an employee until March 1, 2010, upon the valueclosing of equity compensation granted to the named executive officers for 2007 performance (paid in 2008) and 2006 performance (paid in 2007) under our Incentive Plan. Amounts shown in the Summary Compensation Table appearing later in this proxy statement reflect the respective dollar amounts of stock-based compensation expense associatedtransaction with equity awards for a given year in accordance with SFAS 123(R).Advisory Research, Inc.
 
(2) $742,520 of Mr. Salveson’s cash incentive amount for 2006Chosy was paid outside of the annual incentive program fornot a named executive officers because he did not become an executive officer until August 11, 2006, and was not covered byfor 2009 or 2008. Accordingly, the annual incentive programtable above only includes his compensation for executive management prior to that date.2010.
 
  Equity Award
Consistent with our philosophy regarding executive stock ownership, the annual incentive compensation for the named executive officers was paid out in a combination of cash and equity. We view the equity component of the annual incentive award as a long-term incentive designed to provide compensation opportunities based on the creation of shareholder value and an increase in our stock price. The upside potential of these equity awards will not be realized by the executive officers unless our performance improves over the vesting period of the awards. Historically, we granted equity awards through a combination of restricted stock and stock options. However, in 2009, we began granting equity awards to our executive officers solely in the form of restricted stock. We believe restricted stock awards strongly align the executive officers’ interests with those of shareholders by ensuring that the same fluctuations in our stock that affect our shareholders also directly affect the value of the awards granted to executive officers. We also believe the restricted stock grants promote focus on long-term, sustainable growth because short-term fluctuations in our stock price will not affect whether the awards have value to the recipients.
Consistent with prior years, the number of shares of restricted stock granted to each officer was determined by dividing the total dollar value designated to be paid out to the officer in restricted stock by the closing price of our common stock on February 15, 2011. The restricted stock vests in three equal annual installments, unlike the three-year cliff vesting schedule for restricted stock granted in prior years. The vesting schedule change to three-year ratable from three-year cliff vesting applies to all employees and was designed to provide our employees with more market-prevalent terms.
As noted in the table above, Mr. O’Brien did not receive equity as a part of his 2010 annual incentive compensation. He received 422,699 shares (2.16% of our outstanding common stock as of


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March 8, 2011) as part of the transaction with Advisory Research. Given his significant equity ownership in the company, he was not awarded equity as a part of his 2010 annual incentive.
2008 Long-Term, Performance-Based (ROE) Equity Grant
 
In May 2008, the Committee granted a long-term, performance-based restricted stock award to the company’s Leadership Team.our executive officers at that time. This incremental grant iswas designed to improve our executive share ownership to a more meaningful level, further link executive performance with shareholder value, and act as a significant retention tool fortool. Prior to the grant, our Leadership Team. executive officers at the time owned approximately 2% of our outstanding equity while executive ownership at our peer firms ranged from 7% to 17%. The proposed equity grant amount was intended to approximately double the unvested value of equity held by our executive officers as a group at the time of the grant.
This performance-based grant will not vest unless the company meets a return on adjusted common equity target of 11% over a twelve-month period, at which time it will vest in its entirety. This performance target represents a significant increase to the company’s historic twelve-month return on adjusted common equity levels, and the target must be met by April 30, 2013 or the awards will be forfeited. The adjustment to the return on common equity metric eliminates the remaining goodwill associated with the 1998 acquisition of our predecessor


19


company by U.S. Bancorp, which we acquiredwas retained by us at the time of our spin-off from U.S. Bancorp. We excluded this goodwill from the definition of return on common equity because we believe it does not accurately reflect the equity deployed in our businesses. The award terms also require the recipient to be employed for vesting, which acts as a retention tool for our Leadership Team, and the Committee has the discretion to forfeit the award if a recipient leaves the Leadership Team but remains an employee of the company.
 
ThisThe performance-based grant was awarded to each member of the Leadership Team as ofon May 15, 2008, which included each of our named executive officersofficer other than Ms. Schoneman, our chief financial officer.officer, and Mr. O’Brien, who was not employed with us at that time. Ms. Schoneman was granted a performance-based award following her appointment as chief financial officer, and her award has the same vesting provisions as the other members ofnamed executive officers who received a grant. Each recipient’s grant was tiered based on the Leadership Team, i.e., the award requires a return on adjusted commonexecutive’s role and was made in accordance with our equity of 11% sustained over a twelve-month period to be attained by April 30, 2013.grant timing policy described below under “— Compensation Policies — Equity Grant Timing.” The total number of shares granted in connection withfor these awards was 362,037, and the value of these awards and thecurrently outstanding is 307,820. The number of shares granted to each named executive officerrecipient was determined by dividing the total dollar amount of the grant awarded by the Committee by the closing price of our common stock on the date of grant, subject to a maximum number of shares for each member. The value of these awards is reported belowreflected in the Grants of Plan-Based Awards table that follows“Stock Awards” column in the Summary Compensation Table.Table below for 2008.
Presently, we do not anticipate that we will meet the return on adjusted common equity target required for these awards to vest and expect that the awards will be forfeited on April 30, 2013. In the third quarter of 2010, management determined that it was not probable that the return in equity target would be achieved given recent financial results and the economic environment. Accordingly, the third quarter included a $6.6 million reversal of previously-recognized compensation expense related to this performance-based award and the award is no longer being expensed.
Mr. Salveson relinquished his performance-based award in connection with his transition to a revenue-producing role, and received an equity award of 54,218 shares with time-based vesting in exchange. This award was granted on August 15, 2010 and vests in four installments, with 646 shares vesting on February 15, 2011 and the remainder vesting in three equal annual installments beginning on May 15, 2011.
 
Other Compensation
 
Members of our Leadership TeamExecutive officers receive limited additional compensation in the form of a monthly stipend to cover parking expenses (which was discontinued effective December 31, 2008), reimbursement of dues for club memberships used for business purposes and certain insurance premiums. Our executive officers who participateIn connection with our acquisition of Advisory Research, we agreed to provide Mr. O’Brien certain perquisites that he previously received from Advisory Research for one year following the closing of the acquisition, which include parking expense reimbursement, reimbursement for automobile lease payments, reimbursement


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of certain insurance premiums and reimbursement of club membership dues. The cost of these perquisites is included in our Retirement Plan, a 401(k) plan, receive company matching contributions on 100%the “All Other Compensation” column of their annual contributions uptheSummary Compensation Table below. We do not intend to a maximum of 6% of their total pay, upcontinue these perquisites to Mr. O’Brien beyond March 1, 2011 as agreed upon in connection with the social security taxable wage base; their contributions are matched on the same basis we match contributions by non-executive employees. acquisition.
Some of our named executive officers also receive payments from time to time related to historical compensation programs, typically structured as investments made by the company on behalf of certain employees. For example, ourcertain named executive officers receive payments under the U.S. Bancorp Piper Jaffray Inc. Second Century Growth Deferred Compensation Plan (As Amended and Restated Effective September 30, 1998) (the “Second Century 1998 Plan”) and the U.S. Bancorp Piper Jaffray Inc. Second Century 2000 Deferred Compensation Plan (the “Second Century 2000 Plan”). Certain key employees were eligible to participate in these plans, under which participants were granted one or more deferred awards that were deemed invested in certain measuring investments. Following a liquidity event for a particular investment, the participant receives a benefit payment based on the deemed return to the participant and payment of the portion of the participant’s account that was deemed invested. Participants may continue to receive payments under the plans until a liquidity or bankruptcy event has occurred with respect to each measuring investment. Messrs. Peterson, Salveson and Schnettler were granted deferred awards under these plans in 1996, 1997, 1998and/or 2000, and received payouts in 2008, 2007 and 2006 as set forth in the Summary Compensation Table. No new awards have been granted under these plans since 2000, and participation in the plans is frozen.
 
2003 Cash Award Program Following Our Spin-Off From U.S. Bancorp
In connection with our spin-off from U.S. Bancorp on December 31, 2003, we established a cash award program pursuant to which we granted cash awards to a large number of our employees, including our executive officers, who were employed by us on December 15, 2003. This cash award program was a unique, one-time event that resulted from our spin-off from U.S. Bancorp, and all awards under this program have now been paid. Under the program, an employee could receive an award that replaced the lost value of U.S. Bancorp equity or a discretionary award to aid in retention.
With respect to our Leadership Team, Messrs. Duff, Schnettler, Salveson and Peterson and Ms. Schoneman were granted cash awards replacing the lost value of U.S. Bancorp equity, which totaled $4,567,096; $244,184; $82,500; $559,622; and $20,564, respectively. Fifty percent of each of these cash awards was paid on March 31, 2004, with the remaining 50% payable in four equal installments


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on each of March 31, 2005, 2006, 2007 and 2008. In addition, Mr. Duff and Ms. Schoneman were granted discretionary cash awards in the amount of $500,000 and $40,000, respectively, which were payable in four equal installments on each of March 31, 2004, 2005, 2006 and 2007. The Summary Compensation Table below also includes the amount of the cash awards paid to each named executive officer in the year indicated.
Termination and Change in ControlChange-in-Control Arrangements
 
  Non-Qualified Retirement Plan
 
Following our spin-off from U.S. Bancorp on December 31, 2003, we assumed liability for the non-qualified benefits accrued for our employees under the defined benefit excess plan component of the U.S. Bancorp Cash Balance Pension Plan. In 2004, we established the Piper Jaffray Companies Non-Qualified Retirement Plan to maintain and administer these benefits, which were transferred to us following the spin-off. Thereafter, participation in the plan was frozen. No new benefits may be earned by participants inThe Committee approved the termination of this plan but participating employees will continue to receive investment credits on their transferredin November 2009 and balances for all plan balances until the plan balance isparticipants were paid out upon the employee’s retirement or termination of employment. As of December 31, 2008, the Non-Qualified Retirement Plan account balances for our named executive officers were as follows: Mr. Duff, $383,857; Ms. Schoneman, $12,651; Mr. Schnettler, $601,559; Mr. Salveson, $377,649; and Mr. Peterson, $332,065.
  Severance Plans
All of our named executive officers are eligible to participate in the Piper Jaffray Severance Plan, a broad-based plan in which all of our full-time,U.S.-based employees generally are eligible to participate. In the event of certain involuntary terminations of employment resulting from an employer-determined severance event, employees may receive severance pay up to a maximum of their weekly base salary multiplied by 52, subject to a maximum dollar amount equal to the limit in effect under Internal Revenue Code section 401(a)(17) for the year in which the employee’s employment involuntarily terminates. (For 2009, this limit is $245,000.) Employer-determined severance events may include, depending on the circumstances, closure of a company facility, a permanent reduction in our workforce or certain organizational changes that result in the elimination of the employee’s position.March 2010.
 
  Other Termination andChange-in-Control Provisions
 
Certain award agreements and plans under which compensation has been awarded to our named executive officers include provisions regarding the payment of the covered compensation in the event of a termination of employment or a change in controlchange-in-control of our company, as follows:
 
 • Under our Incentive Plan, following a termination of employment (other than as a result of a change in control)change-in-control), our stock option awards granted induring and after 2007 and 2008 and our restricted stock awards granted as part of our annual incentive program will continue to vest so long as the termination was not for cause and the employee does not violate certain post-termination restrictions for the remaining vesting term of their awards. For stock option awards granted prior to 2007, unvested stock options are immediately canceled upon termination of employment for any reason other than death, disability or qualifying retirement, in which case the options will either vest immediately (in the case of death or disability) or continue to vest according to their original vesting schedule (in the case of retirement) and may be exercised for a designated period or the full term of the option, as set forth in the award agreement. For pre-2007 stock option grants, vested stock options may be exercised only while the optionee remains employed by us, except that vested options may be exercised for 90 days after termination of employment for a reason other than death, disability, qualifying retirement or termination for cause. A qualifying retirement means any termination of employment when an optionee is age 55 or older and has at least five years of service with Piper Jaffray. None of the named executive officers currently meets the qualifications for retirement under the terms of the option award agreement.


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 • Executive officers who are terminated during the year (other than as a result of a change in control)change-in-control) will receive cash and equity compensation for that year under our annual incentive program in the discretion of the Committee. If a payout is made to the terminated executive, the amount will be based on adjusted pre-tax operating income for the portion of the year preceding the executive’s termination.
 
 • Under our Incentive Plan, followingFollowing a termination of employment as a result of a change in control, all outstanding stock options will become fully vested and exercisable,change-in-control, all outstanding restricted stock (other than the long-term, performance-based (ROE) restricted stock awards that were granted to the Leadership Team in 2008)awards) will vest and all restrictions on the restricted stock will lapse.
• Our annual performance awards, including the annual qualified performance-based awards under the annual incentive program, for our Leadership Team members, will be considered to be earned and payable in full upon achange-in-control,and such annual performancethe awards will be settled in cash or shares, as determined by the Committee, as promptly as practicable. Because annual incentive award payouts are based on


26


adjusted pre-tax operating income, which varies from year to year, and because the Committee historically has needed to reduce the size of some awards to comply with the limits on the aggregate amount of incentive compensation that may be paid out to the Leadership Team as a group under the annual incentive program, the specific amounts that would be payable to our Leadership Team uponin the event of a change in control historically have beenchange-in-control are indeterminable.
 • Under the applicable award agreements for theThe long-term, performance-based (ROE) restricted stock awards that were granted towill be forfeited following a voluntary termination of employment, other involuntary termination not for cause, or involuntary termination for cause, but not in the Leadership Team in 2008, no amountevent of a company-determined severance event so long as the employee complies with the terms of the applicable severance agreement. Upon achange-in-control, the award would vest upon a change in control as of December 31, 2008, but 20%agreement provides that 40% of the award will vest if a change in controlchange-in-control occurs between April 30, 20092010 and April 30, 2010 and2011, with an additional 20% will vestvesting in each subsequent year12-month period if a change in controlchange-in-control occurs during that year.
• Under the Non-Qualified Retirement Plan, employees are entitled to a payout of their vested account balance upon any employment termination other than a termination for cause.
• Participants in the Second Century 2000 Plan remain entitled to receive full benefits under the plan if the participant’s employment terminates following a change in control or if the participant’s employment terminates for any other reason, so long as the individual is not terminated for cause and does not violate certain post-termination restrictions; otherwise the amount of the benefits may be limited to the lesser of (i) the amount of the participant’s deferred award plus simple interest at 6.5% per annum from the effective date of the plan (February 28, 2000) through the participant’s termination date, and (ii) the value of the participant’s account under the plan.
• Participants in the Second Century 1998 Plan remain entitled to receive full benefits under the plan if the participant’s employment terminates following a change in control or if the participant’s employment terminates for any other reason, so long as the individual does not violate certain post-termination restrictions and does not commit any act of “gross misconduct,” as defined in the plan; otherwise the benefits are forfeited.
• Our employees who are at least 55 years old and have at least five years of service with us at the time of their employment termination are eligible to participate in our retiree medical insurance program following their termination of employment. Under this program, the employee pays premiums to cover the cost of retiree medical insurance that is negotiated by us at a group rate and therefore may be more economical than what is available for employees purchasing insurance on their own. Employees who meet certain eligibility requirements accrue credits during their employment with us that may be applied to offset two-thirds of the cost of the employee’s retiree medical insurance premiums, until the credit balance is depleted. Such credits begin to accrue to employees when the employee first meets one of the following age and years of service thresholds: age of 45 plus at least 15 years of service with us, or age of 50 plus at least 10 years of service with us. The credits are valued at $1,200 per year and accrue annual interest


22


of 5.5%. As of December 31, 2008, our named executive officers had accrued credit balances as follows: Mr. Duff, $9,920; and Mr. Schnettler, $11,666; Messrs. Salveson and Peterson and Ms. Schoneman do not meet the eligibility requirements to receive credits. None of the named executive officers currently meets the eligibility requirements to participate in our retiree medical insurance program.period.
 
Compensation Policies
 
Executive Stock Ownership
 
We have adopted stock ownership guidelines to ensure that each member of the Leadership Team maintainsour executives maintain a meaningful equity stake in the company, which aligns management’s interests with those of our shareholders. The guidelines whichalso help to drive long-term performance and strengthen retention, provide forretention. Prior to 2010, our Leadership Team membersexecutive stock ownership guidelines were expressed as a multiple of base salary to hold Piper Jaffray Companies stock as follows:
• For the chief executive officer, a value equal to seven times base salary;
• For the president and chief operating officer, a value equal to six times base salary;
• For the head of each business line (including the chief executive officer of Piper Jaffray Ltd. (our European operation) and the chief executive officer of Piper Jaffray Asia), a value equal to five times base salary; and
• For the chief financial officer, chief administrative officer and general counsel, a value equal to two times base salary.
These goals must be attained withinover a period of five years, coupled with a five-year retention guideline of joining the Leadership Team. As of January 2, 2009, all of the named executive officers meet the guidelines based on 2009 salary levels. We also have adopted a share retention policy requiring members of our Leadership Team50% that applied to hold at least 50% of the shares awarded to them through our incentive plans, or acquired upon exercise of stock options, awarded to them, net of taxes and transaction costs, forexercise costs. In 2010, we amended the guidelines to eliminate the holding requirement expressed as a minimummultiple of five years. Shares held by Leadership Team members that were acquired prior to the member joining the Leadership Team are not subject to thesebase salary and established a new retention guidelines.
We have an employee trading policy providing that employees may not sell our stock short and may not enter into any derivatives transaction in our stock if the effectguideline of 75% of the transaction would be substantially equivalent to a short position inshares awarded through our incentive plan, or acquired upon exercise of stock or any standardized options, strategy other than a covered call or protective put,net of taxes and employees may not utilize any hedging strategy with respect to non-transferable Piper Jaffray securities, including restricted stock. Subject to these rules, our employees are permitted to hedge investments in our stockexercise costs. The new guideline applies so long as they do not initiate any part of the hedge or unwind any part of such a hedge during designated trading blackout periods.individual remains an executive officer.
 
Equity Grant Timing Policy
 
In 2006, we established a policy pursuant to which equity grants to employees will be made only once each quarter, on the 15th calendar day of the month following the public release of earnings for the preceding quarter (or, if the 15th calendar day falls on a weekend or holiday, on the first business day thereafter). This policy covers grants made by the Committee as well as grants made by our chief executive officer to employees other than executive officers pursuant to authority delegated to him by the Committee. We established this equity grant timing policy to provide a regular, fixed schedule for equity grants that eliminates the exercise of discretion with respect to the grant date of employee equity awards. The grant dates under this policy are outside of the designated trading blackout periods that apply to our employees generally and fall within the regularly scheduled trading window periods during which our executive officers generally are permitted to trade in our securities.


23


Policy on Qualifying Compensation for Deductibility
 
Section 162(m) of the Internal Revenue Code limits deductions for non-performance-based annual compensation in excess of $1 million paid to our named executive officers who served as executive officers at the end of the preceding fiscal year. Our policy is to maximize the tax deductibility of compensation paid to these officers. Accordingly, in 2004, 2006, and 2008 we sought and obtained shareholder approval for the Piper Jaffray Companies Amended and Restated 2003 Annual and Long-Term Incentive Plan, under which our annual incentive program is administered and annual cash and equity incentives are paid. The planIncentive Plan is designed and administered to qualify compensation awarded under our annual incentive program as “performance-based” to ensure that the tax deduction is available to the company. From time to time the Committee may authorize payments to the named executive officers that may not be fully deductible, if they believe such payments are in the interests of shareholders.


27


Restatement
In February of this year, the company announced that certain previously-issued financial statements, including the annual financial statements for the years ended December 31, 2007 and 2006, and the related reports of our independent registered public accounting firm, Ernst & Young LLP, should no longer be relied upon. The company reached this conclusion after management re-evaluated the practice of expensing our stock-based compensation typically over a period of three years. Management believed that expensing these awards was permitted based on the terms of the equity award agreement and Statement of Financial Accounting Standards No 123(R), “Share-Based Payment”. Following an extensive analysis of the complex criteria with SFAS 123(R), management concluded, in consultation with our auditors, that the company’s results should be restated to recognize expense for all of the outstanding affected equity awards in the year in which those awards were deemed to be earned, rather than over the three-year vesting period. The Committee has evaluated the impact of this event on the prior compensation of our Leadership Team, including the named executive officers, and determined that no adjustment is necessary or appropriate.
 
COMPENSATION COMMITTEE REPORT
 
The Committee has reviewed and discussed the Compensation Discussion and Analysis with management and has recommended to the Board of Directors the inclusion of the Compensation Discussion and Analysis in the company’s year-end disclosure documents.
 
Compensation Committee of the Board of Directors of Piper Jaffray Companies
Michele Volpi,Chairperson
Lisa K. PolskyChairperson
Michael R. Francis

Frank L. Sims

Jean M. Taylor


24


 
Summary Compensation Table
 
The following table contains compensation information for our chief executive officer, our chief financial officer, and our three other most highly compensated executive officers.None of named executive officers included in the following table received an annual incentive award for 2008 performance. The 2008 amounts included in the following table (other than an individual’s salary) consist primarily of equity amortization expense under SFAS 123(R) for a long-term, performance-based restricted stock award that is subject to forfeiture if the company does not achieve a return on adjusted common equity target within five years, and cash awards dating back to our spin-off from U.S. Bancorp on December 31, 2003, that were paid out on a five-year schedule.
 
                                                      
       Stock
 Option
 All Other
         Stock
 Option
 All Other
  
   Salary
 Bonus(2)(3)
 Awards(4)
 Awards(4)
 Compensation(5)
 Total
   Salary
 Bonus(1)
 Awards(2)
 Awards(2)(3)
 Compensation(4)
 Total
Name & Principal Position
 Year ($) ($) ($) ($) ($) ($) Year ($) ($) ($) ($) ($) ($)
Andrew S. Duff  2008   400,000      491,990   54,847   585,470   1,532,307   2010   608,333   995,834   1,200,000      11,691   2,815,858 
Chairman and CEO  2007   396,667   1,248,777   1,192,612   639,170   585,200   4,062,426   2009   400,000   1,200,000         11,691   1,611,691 
  2006   380,000   1,758,732   2,910,694   562,283   579,206   6,190,915   2008   400,000      4,036,699   505,704   585,470   5,527,873 
Debbra L. Schoneman  2008   205,417      117,586   244   12,408   335,655   2010   391,667   215,000   210,000      6,768   823,435 
Chief Financial Officer(1)
                       2009   225,000   315,000         6,963   546,963 
  2008   205,417      942,381      11,988   1,159,786 
James L. Chosy  2010   391,667   128,000   170,000      11,253   700,920 
General Counsel and Secretary(5)
                     
Brien O’Brien  2010   354,167   3,525,398         144,082   4,023,647 
Head of Asset Management(5)
                     
Jon W. Salveson  2010   391,667   1,192,916   2,204,326      36,406   3,825,315 
Former Global Head of Investment Banking  2009   225,000   838,750         18,845   3,486,088 
  2008   225,000      2,842,564   380,933   37,591    
Thomas P. Schnettler  2008   271,875      429,532   64,103   77,896   843,406   2010   508,333   930,417   945,000      9,270   2,393,020 
President and Chief Operating Officer  2007   225,000   1,182,249   1,109,970   563,493   69,065   3,149,777   2009   300,000   1,155,000         27,750   1,482,750 
  2006   205,000   1,687,105   2,655,542   339,907   49,077   4,936,631   2008   271,875      3,427,161   435,296   77,896   4,212,228 
Jon W. Salveson  2008   225,000      334,616   8,937   37,591   606,144 
Head of Investment Banking  2007   225,000   1,034,598   835,132   447,029   57,000   2,598,759 
  2006   180,000   2,045,762   2,420,060   299,054   18,608   4,963,484 
Robert W. Peterson  2008   225,000      264,631   36,755   100,058   626,444 
Head of Equities  2007   225,000   725,483   631,790   336,245   80,023   1,998,541 
  2006   205,000   1,039,144   1,567,888   204,504   80,622   3,097,158 
 
 
(1)Ms. Schoneman became our chief financial officer in May 2008 and was not one of our named executive officers for 2007 or 2006. As permitted by regulations of the Securities and Exchange Commission, the table above includes Ms. Schoneman’s compensation only for the year in which she was one of our named executive officers.
(2) The amounts in this column include the cash compensation paid under our annual incentive program, which is designed to permit the company to deduct the compensation paid. The program allows the Committee substantial discretion to determine compensation if the company achieves adjusted pre-tax operating income, and the Committee consistently has used this discretion in establishing compensation following the completion of a fiscal year. Accordingly, we report amounts paid under this program in the “Bonus” column and not the “Non-Equity Incentive Plan Compensation” column. For 2008, the Companywe failed to achieve any adjusted pre-tax operating income and, based in part on the recommendation of our chief executive officer, no amounts were paid.paid under the annual incentive plan.
(2)The entries in the “Stock Awards” and “Option Awards” columns reflect the aggregate grant date value of the awards granted during the year computed in accordance with FASB ASC 718. SEC rules do not permit inclusion in a given year of stock and options awards attributable to a particular year’s performance, as is the case for salary and bonus amounts.
 
(3) The amountsfair value of options granted in this column for Mr. Duff in 2007 and 2006 also include $125,000 paid to him in each2008 was estimated using the Black-Scholes option-pricing model, with the following assumptions: risk-free interest rate of those years pursuant3.03%, dividend yield of 0.00%, stock volatility factor of 33.61%, expected life of options (in years) of 6.00. These assumptions lead to a discretionary cash award granted to him in December 2003 in connection with our spin-off from U.S. Bancorp. In addition to these discretionary awards, Mr. Duff received a cash award in December 2003 to replace the lostweighted average fair value of U.S. Bancorp equity, and these amounts are included in the “All Other Compensation” column and footnote 5 below. These cash awards are described in more detail above in “Compensation Discussion and Analysis — Compensation Program and Payments — 2003 Cash Award Program Following Our Spin-Off From U.S. Bancorp.” The amount in this column for Mr. Salveson in 2006 also includes $742,520 that was paid to him outsideoptions granted of the annual incentive program described above because he did not become an executive officer until August 11, 2006.
(4)The entries in the stock awards and option awards columns reflect the respective dollar amounts of stock-based compensation recognized for 2008, 2007 and 2006 financial statement reporting purposes in accordance with SFAS 123(R). The amounts for 2008 relate to the long-term, performance based restricted stock awards that were granted to the Leadership Team in 2008 as described above in “Compensation Discussion and Analysis — Compensation Program and Payments — 2008 Long-Term,$15.73.


2528


Performance-Based Equity Grant.” These amounts have been reported on a restated basis following a determination that resulted in the recognition of expense associated with these equity awards in the year in which the awards were earned rather than over the three-year vesting period. Refer to Notes 1 and 21 in the Notes to Consolidated Financial Statements included in our Annual Report onForm 10-K filed on February 28, 2009 for a discussion of this restatement and the relevant assumptions used to determine the valuation of our stock and option awards for accounting purposes.
 
(5)(4) All other compensation consists of the following:
 
                                                    
Form of All Other
   Andrew S.
 Debbra L.
 Thomas P.
 Jon W.
 Robert W.
    Andrew S.
 Debbra L.
 James L.
 Brien M.
 Jon W.
 Thomas P.
 
Compensation
 Year Duff Schoneman Schnettler Salveson Peterson 
Compensation ($)
 Year Duff Schoneman Chosy O’Brien Salveson Schnettler 
Parking stipend  2008   2,880   2,880   2,880   2,880   2,880   2010            3,900       
  2007   2,880   n/a   2,880   2,160   2,880   2009         n/a   n/a       
  2006   2,880   n/a   2,880   2,160   2,880   2008   2,880   2,460   n/a   n/a   2,880   2,880 
Club membership dues  2008   4,494               2010   4,494      4,200   20,669       
  2007   4,494   n/a            2009   4,494      n/a   n/a       
  2006   4,494   n/a            2008   4,494      n/a   n/a       
401(k) matching contributions  2008   6,120   6,120   6,120   6,120   6,120   2010   6,408   6,408   6,408   6,408   6,408   6,408 
  2007   5,850   n/a   5,850   5,850   5,850   2009   6,408   6,408   n/a   n/a   6,408   6,408 
  2006      n/a   3,768   3,768   3,768   2008   6,120   6,120   n/a   n/a   6,120   6,120 
Life and long-term  2008   1,089   837   1,089   855   855   2010   789   360   645   78,994   645   789 
disability insurance premiums  2007   1,089   n/a   1,089   855   855   2009   789   555   n/a   n/a   555   789 
  2006   945   n/a   1,089   855   837   2008   1,089   837   n/a   n/a   855   1,089 
2003 cash awards (replacing the  2008   570,887   2,571   30,523   10,313   69,953 
lost value of U.S. Bancorp equity)  2007   570,887   n/a   30,523   10,313   69,953 
2003 cash awards (replacing  2010                   
the lost value of U.S Bancorp equity)  2009         n/a   n/a       
  2008   570,887   2,571   n/a   n/a   10,313   30,523 
Automobile lease payments  2010            34,111       
  2009         n/a   n/a       
  2006   570,887   n/a   30,523   10,313   69,953   2008         n/a   n/a       
Other  2008         37,284   17,423   20,250   2010               29,353   2,073 
  2007      n/a   28,723   37,822   485   2009         n/a   n/a   11,882   20,553 
  2006      n/a   10,817   1,512   3,184   2008         n/a   n/a   17,423   37,284 
The “Parking stipend” has been discontinued, and the “Other” amounts identified in the table above include:
 
 • ForThe amounts for Mr. O’Brien under the categories of parking stipend, club membership dues, life and long-term disability insurance premiums (except $658 of this amount), and automobile lease payments have been paid pursuant to a letter agreement entered into as part of our acquisition of Advisory Research, Inc. We are obligated to provide these benefits through March 1, 2011 (one year from the closing of the acquisition) at which time we will no longer be obligated to provide these benefits.
• The “Other” amounts identified in the table above include (i) payments to Messrs. Schnettler Salveson and Peterson, amounts paid out in 2008, 2007 and 2006Salveson under the Second Century 1998 Plan and the Second Century 2000 Plan.
• ForPlan, and (ii) payments to Mr. Salveson for 2008, the amount also includes aof $28,523, $11,882 and $5,175, cash paymentrespectively, representing his proportionate share of a venture capital fund carried interest held by the company as part of a compensation program implemented prior to our spin-off from U.S. Bancorp.
(5)Messrs. Chosy and O’Brien were not named executive officers for 2009 or 2008. Accordingly, the table above includes the respective compensation of each of Messrs. Chosy and O’Brien only for the year in which they were one of our named executive officers.


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Grants of Plan-Based Awards
 
The following table provides information regarding the grants of plan-based awards made to the named executive officers during the year ended December 31, 2008.2010.
 
                                                
     Estimated
              Estimated
     
     Possible
   All Other
          Possible
     
     Payouts
 All Other
 Option
          Payouts
 All Other
   
     Under
 Stock
 Awards:
   Grant Date
      Under
 Stock
 Grant Date
 
     Incentive
 Awards:
 Number of
 Exercise
 Fair Value
      Incentive
 Awards:
 Fair Value
 
   Compensation
 Plan
 Number of
 Securities
 Price of
 of Stock
    Compensation
 Plan
 Number of
 of Stock
 
   Committee
 Awards Shares of
 Underlying
 Option
 and Option
    Committee
 Awards
 Shares of
 and Option
 
   Approval
 Maximum
 Stock(3)(4)
 Options(3)(5)
 Awards(6)
 Awards(4)(5)
    Approval
 Maximum
 Stock
 Awards
 
Name
 Grant Date Date(1) ($)(2) (#) (#) ($) ($)  Grant Date Date(1) ($)(2) (#)(3)(4) ($) 
Andrew S. Duff  5/15/2008   5/2/2008      78,314         3,250,000   2/16/2010   2/3/2010   5,346,530   26,979   1,200,000 
  2/15/2008   1/22/2008   3,706,500   19,145   32,149   41.09   1,292,344 
Debbra L. Schoneman  8/15/2008   7/30/2008      24,390         863,406   2/16/2010   2/3/2010   5,346,530   4,722   210,000 
James L. Chosy  2/16/2010   2/3/2010   5,346,530   3,822   170,000 
Brien M. O’Brien        5,346,530       
Jon W. Salveson  2/16/2010   2/3/2010   5,346,530   15,429   686,250 
  2/15/2008   1/22/2008   3,706,500   1,922         78,975   8/16/2010   8/12/2010      54,218   1,518,104 
Thomas P. Schnettler  5/15/2008   5/2/2008      66,266         2,750,000   2/16/2010   2/3/2010   5,346,530   21,246   945,000 
  2/15/2008   1/22/2008   3,706,500   16,479   27,673   41.09   1,112,388 
Jon W. Salveson  5/15/2008   5/2/2008      54,217         2,250,000 
  2/15/2008   1/22/2008   3,706,500   14,421   24,217   41.09   973,462 
Robert W. Peterson  5/15/2008   5/2/2008      42,169         1,750,000 
  2/15/2008   1/22/2008   3,706,500   10,113   16,981   41.09   682,614 
 
 
(1) The Compensation Committee approved a grant of stock and option awards identified in the all other stock awards and all other option award columns“All Other Stock Awards” column of this table at a meeting on January 22, 2008.February 3, 2010. In accordance with the terms of this approval and our equity grant timing policy, the awards were granted on February 15, 2008. In addition, the Compensation Committee approved a long-term, performance-based restricted stock award to the named executive officers other than Ms. Schoneman on May 2, 2008, and this award was granted on May 15, 2008 in accordance with the terms of our equity grant timing policy. Ms. Schoneman’s long-term, performance-based award was approved in connection with her promotion as chief financial officer on July 30, 2008, and the award was granted on August 15, 2008 in accordance with the terms of our equity grant timing policy. These long-term, performance based restricted stock awards are identified in the all other stock awards column of the above table, and the vesting provisions of these awards require that the company meet a return on adjusted common equity target of 11% over a twelve-month period, to be achieved by April 30, 2013.16, 2010.
 
(2) The amounts in this column reflect an estimate of the maximum combined value of the cash and equity that would have been payable to the named executive officers under qualified performance-based awards granted to the named executive officers for 20082010 performance under the annual incentive program, forcalculated using our Leadership Team, had we achieved the same adjusted pre-tax operating income for 2008 as was achieved for 2007.actual 2010 performance. Because the potential amounts payable under the qualified performance-based awards are stated in the annual incentive program as a percentage of adjusted pre-tax operating income that can only be decreased, and not increased, from that maximum level, and because actual amounts paid below this maximum level are within the full discretion of the Committee, there are no identifiable threshold or target amounts under the awards, and the maximum amounts actually payable to the named executive officers pursuant to the awards for 20082010 performance were indeterminable at the time the awards were granted. Accordingly, we estimated these amounts using our adjusted pre-tax operating income for 2007. In addition, because the Committee has full discretion to determine the total dollar value of the respective amounts to be paid out under the awards in the form of cash and equity, the amount of each form of payment under the awards is indeterminable until after the awards are paid. No amounts were actually paid under our 2008 annual incentive program as discussed above in “Compensation Discussion and Analysis — Compensation Program and Payments — Annual Incentive Compensation.”
 
(3) The amountsamount in these columns reflectthis column reflects equity compensation paid out to the named executive officers in 20082010 pursuant to annual qualified performance-based awards granted to these officers in 20072009 under our annual incentive program for the Leadership Team.program. The shares of restricted stock and stock options


27


were granted to these officers on February 15, 200816, 2010 following the Compensation Committee’s certification of the attainment of 20072009 annual financial performance goals established by the Committee under the annual incentive program. All of the restricted stock and stock options werewas granted under ourthe Incentive Plan and will vest in full on February 15, 2011,16, 2013, assuming the award recipient complies with the terms and conditions of the applicable award agreement, as discussed in the Compensation Discussion and Analysis under “Compensation Program and Payouts — Termination and Change in ControlChange-in-Control Arrangements — Other Termination andChange-in-Control Provisions.” The amounts in the all other stock awards column also reflect the long-term, performance-based restricted stock awards that were granted to the Leadership Team in 2008. All of the named executive officers other than Ms. Schoneman were granted this award on May 15, 2008, and Ms. Schoneman was granted the award on August 15, 2008 following her appointment as chief financial officer. For more information regarding these grants, refer to “Compensation Discussion and Analysis — “Compensation Program and Payments — 2008 Long-Term, Performance-Based Equity Grant.”
(4) The restricted stock awards (other than the long-term, performance-based restricted stock award that was granted to the Leadership Teamnamed executive officers in 2008)2010 are subject to forfeiture prior to vesting following certain terminations of employment or in the event the award recipient is terminated for cause, misappropriates confidential company information, participates in or is employed by a talent competitor of Piper Jaffray, or solicits employees, customers or clients of Piper Jaffray, all as set forth in more detail in the applicable award agreement. Recipients have the right to vote all shares of Piper Jaffray restricted stock they hold and to receive dividends (if any) on the restricted stock at the same rate paid to our other shareholders. (We currently do not pay dividends on our common stock.) The number of shares of restricted stock awarded to each named executive officer under our 20072010 annual incentive program was determined by dividing specified dollar amounts representing a percentage of the individual’s total annual incentive compensation for that year by $41.09,$44.48, the closing price of our common stock on the February 15, 2008 grant date. With respect to Messrs. Duff, Schnettler, Salveson and Peterson, the number of shares of restricted stock awarded in connection with our long-term performance-based grant in May 2008 was determined by the Compensation Committee by reference to a number of shares for each individual that could not exceed a pre-determined maximum value for each based on the closing price of our common stock on the grant date. On the date of grant, this maximum value reduced the number of shares for each individual. With respect to Ms. Schoneman, the number of shares of restricted stock awarded to her in August 2008 was an amount that correlated with the awards in May for other Leadership Team members in corporate support functions, except that the number of shares to be awarded was not reduced on the grant date because the maximum value had not been reached.
(5)The stock option awards granted under our 2007 annual incentive program expire on the tenth anniversary of the grant date if not earlier exercised; they will continue to vest following a termination of employment so long as the termination was not for cause and the employee does not violate certain post-termination restrictions for the remaining vesting term of the awards. The number of shares of stock options awarded to each officer in 2008 for 2007 performance was determined by dividing specified dollar amounts representing a percentage of the individual’s total annual incentive compensation for that year by the Black-Scholes value of one option share on the16, 2010 grant date.
(6)The exercise price equals the $41.09 closing sale price of one share of our common stock on the grant date of the options (February 15, 2008).


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Outstanding Equity Awards at Fiscal Year End
 
The following table sets forth certain information concerning equity awards held by the named executive officers that were outstanding as of December 31, 2008.2010.
 
                                                
         Stock Awards          Stock Awards 
 Option Awards Number of
    Option Awards Number of
   
 Number of Securities
 Number of Securities
     Shares of
 Market Value of
  Number of Securities
 Number of Securities
     Shares of
 Market Value of
 
 Underlying
 Underlying
     Stock that
 Shares of Stock
  Underlying
 Underlying
     Stock That
 Shares of Stock
 
 Unexercised Options
 Unexercised Options
 Option
 Option
 Have Not
 That Have Not
  Unexercised Options
 Unexercised Options
 Option
 Option
 Have Not
 That Have Not
 
 (#)
 (#)
 Exercise Price
 Expiration
 Vested(2)
 Vested(3)
  (#)
 (#)
 Exercise Price
 Expiration
 Vested(2)
 Vested(3)
 
Name
 Exercisable Unexercisable ($) Date(1) (#) ($)  Exercisable Unexercisable ($) Date(1) (#) ($) 
Andrew S. Duff  24,940      47.30   2/12/2014   135,704   5,395,591   24,940      47.30   2/12/2014   124,438   4,356,574 
  11,719      39.62   2/22/2015         11,719      39.62   2/22/2015       
      6,098   47.85   2/21/2016         6,098      47.85   2/21/2016       
      9,641   70.13   2/15/2017         9,641      70.13   2/15/2017       
      32,149   41.09   2/15/2018             32,149   41.09   2/15/2018       
Debbra L. Schoneman  485      47.30   2/12/2014   27,478   1,092,525   485      47.30   2/12/2014   31,034   1,086,500 
  290      39.62   2/22/2015           290      39.62   2/22/2015       
James L. Chosy  1,695      47.30   2/12/2014   30,600   1,071,306 
  1,042      39.62   2/22/2015         
  678      47.85   2/21/2016         
  1,208      70.13   2/15/2017         
      4,502   41.09   2/15/2018         
Brien M. O’Brien        n/a   n/a       
Jon W. Salveson  5,729      47.30   2/12/2014   84,068   2,943,221 
  10,639      39.62   2/22/2015       
  6,868      70.13   2/15/2017       
      24,217   41.09   2/15/2018       
Thomas P. Schnettler  1,938      47.30   2/12/2014   118,462   4,710,049   1,938      47.30   2/12/2014   103,991   3,640,725 
  12,696      39.62   2/22/2015         12,696      39.62   2/22/2015       
      7,241   47.85   2/21/2016         7,241      47.85   2/21/2016       
      7,248   70.13   2/15/2017         7,248      70.13   2/15/2017       
      27,673   41.09   2/15/2018             27,673   41.09   2/15/2018       
Jon W. Salveson  5,729      47.30   2/12/2014   103,759   4,125,458 
  10,639      39.62   2/22/2015       
      6,868   70.13   2/15/2017       
      24,217   41.09   2/15/2018       
Robert W. Peterson      1,938   47.30   2/12/2014   73,779   2,933,453 
  6,250      39.62   2/22/2015       
      4,269   47.85   2/21/2016       
      4,646   70.13   2/15/2017       
      16,981   41.09   2/15/2018       
 
 
(1) Option awards expiring on February 21, 2016, will vest on February 21, 2009; option awards expiring15, 2018 vested on February 15, 2017, will vest on February 15, 2010; and option awards expiring on February 15, 2018, will vest on February 15, 2011; in each case so long as the award recipient complies with the terms and conditions of the applicable award agreement.2011.
 
(2) The shares of restricted stock vest on the dates and in the amounts set forth in the table below, so long as the award recipient complies with the terms and conditions of the applicable award agreement.
 
                    
 Number of Shares Scheduled to Vest That Are Held
                         
 by Each Named Executive Officer  Number of Shares Scheduled to Vest That Are Held by Each Named Executive Officer 
 Andrew S.
 Debbra L.
 Thomas P.
 Jon W.
 Robert W.
  Andrew S.
 Debbra L.
 James L.
 Brien M.
 Jon W.
 Thomas P.
 
Vesting Date
 Duff Schoneman Schnettler Salveson Peterson  Duff Schoneman Chosy O’Brien Salveson Schnettler 
February 21, 2009  15,988   617   18,986   19,268   11,192 
February 15, 2010  22,257   549   16,731   15,853   10,305 
February 15, 2011  19,145   1,922   16,479   14,421   10,113   19,145   1,922   2,681      15,067   16,479 
May 15, 2011              26,786    
May 15, 2012              13,393    
February 16, 2013  26,979   4,722   3,822      15,429   21,246 
May 15, 2013              13,393    
 
In addition to the shares of restricted stock set forth in the table above, the following number of shares of restricted stock will cliff-vest if our company meets a return on adjusted common equity target of 11% over a twelve-month period, assuming the award recipient remains an employee: Mr. Duff, 78,314 shares; Ms. Schoneman, 24,390 shares; Mr. Chosy, 24,097 shares; Mr. Schnettler, 66,266 shares; Mr. Salveson,shares.


2931


54,217 shares; and Mr. Peterson, 42,169 shares. The shares of restricted stock are forfeited, however, if the performance metric for the company is not met by April 30, 2013. We do not presently anticipate that we will meet the performance metric required for these awards to vest and expect that these shares will be forfeited on April 30, 2013.
 
(3) The values in this column are based on the $39.76$35.01 closing sale price of our common stock on the New York Stock Exchange on December 31, 2008.2010. As noted in the above footnote, the values include shares of restricted stock for Mr. Duff, Ms. Schoneman, Mr. Chosy and Mr. Schnettler that will cliff-vest if our company meets a return on adjusted common equity target of 11% over a twelve-month period. We do not presently anticipate that we will meet the performance metric required for these awards to vest, and expect that these shares will be forfeited on April 30, 2013. Without these shares, the market value of unvested restricted stock is as follows: Mr. Duff, $1,614,801; Ms. Schoneman, $232,606, Mr. Chosy, $227,670, and Mr. Schnettler, $1,320,752.
 
Option Exercises and Stock Vested
 
The following table sets forth certain information concerning stock vested during the year ended December 31, 2008.2010. No stock options were exercised by any of the named executive officers in 2008.2010.
 
        
         Stock Awards 
 Stock Awards  Number
   
 Number of Shares
    of Shares
 Value
 
 Acquired on
 Value Realized on
  Acquired
 Realized on
 
 Vesting
 Vesting(1)
  on Vesting
 Vesting(1)
 
Name
 (#) ($)  (#) ($) 
Andrew S. Duff  28,963   1,190,090   22,257   986,430 
Debbra L. Schoneman  884   36,324   549   24,332 
James L. Chosy  2,787   123,520 
Brien M. O’Brien      
Jon W. Salveson  15,853   702,605 
Thomas P. Schnettler  31,377   1,289,281   16,731   741,518 
Jon W. Salveson  16,941   696,106 
Robert W. Peterson  15,447   634,717 
 
 
(1) The value realized upon vesting of the stock awards is based on the $41.09$44.32 closing sale price of our common stock on February 12, 2010, the last trading day before the February 15, 20082010 vesting date of the awards.
 
Non-Qualified Deferred Compensation Plans
 
The following table provides information regarding amounts accrued bydistributed to the named executive officers inunder our Non-Qualified Retirement Plan.Plan during 2010. As discussed above in “Compensation Discussion and Analysis,” the Compensation Discussion and Analysis, participation inCommittee approved the termination of this plan was frozen in 2004November 2009 and no new benefits may be earned byall balances were paid to plan participants inbased on the plan. However, participating employees will continue to receive investment credits on their transferred plan balances in accordance with the terms of the plan. The investment credits are paid in a lump-sum on December 31 each year to employees who remain employed by us on that date. Each employee’s planaggregate balance will be payable by us upon the employee’s retirement or termination of employment. No amounts or portions of amounts reported in the column reporting aggregate earnings in the last fiscal year were included in the Summary Compensation Table because the amounts earned were not earned at a preferential rate. We previously have reported fiscal year-end balances in our proxy statement but not in the Summary Compensation Table.March 2010.
 
         
  Aggregate
  Aggregate
 
  Earnings (Loss)
  Balance at Last
 
  in Last Fiscal Year
  Fiscal Year-End
 
Name
 ($)  ($) 
 
Andrew S. Duff  (106,006)  383,857 
Debbra L. Schoneman  (5,357)  12,651 
Thomas P. Schnettler  (254,753)  601,559 
Jon W. Salveson  (55,038)  377,649 
Robert W. Peterson  (140,625)  332,065 
Aggregate
Distributions
Name
($)
Andrew S. Duff485,656
Debbra L. Schoneman16,422
James L. Chosy21,652
Brien O’Brien
Jon W. Salveson449,440
Thomas P. Schnettler781,846
 
Under the Second Century 1998 Plan and the Second Century 2000 Plan described in the Compensation Discussion and Analysis, certain key employees were granted one or more deferred bonus awards that were deemed invested in certain measuring investments. Following a liquidity event for a particular investment, the participant receives a benefit payment based on the deemed return to the


32


participant and payment of the portion of the participant’s account that was deemed invested. Participants may continue to receive payments under the plans until a liquidity or bankruptcy event has occurred with respect to each measuring investment. No new awards have been granted under these plans since 2000, and participation in the plans is frozen. The following table identifies the amounts


30


earned in 20082010 and the deferred balances for each of the named executive officers who received one or more deferred bonuses under the plans. The amounts earned in 20082010 are included in “All Other Compensation” in the Summary Compensation Table. We previously have not included fiscal year-end balances in the Summary Compensation Table, but have included earnings paid out in a given year in the Summary Compensation Table for that year.
 
                
 Aggregate
    Aggregate
   
 Earnings Paid
 Deferred Balance
  Earnings Paid
 Deferred Balance
 
 Out in Last
 (Deemed Investment) at
  Out in
 (Deemed Investment) at
 
 Fiscal Year
 Last Fiscal Year-End
  Last Fiscal Year
 Last Fiscal Year-End
 
Name
 
($)
 ($)  ($) ($) 
Thomas P. Schnettler  37,284   550,000   2,074   39,042 
Jon W. Salveson  12,248   100,000   829   8,425 
Robert W. Peterson  20,252   200,000 


31


 
Potential Payments Upon Termination orChange-in-Control
 
The following table sets forth quantitative information with respect to potential payments to be made to each of the named executive officers or their beneficiaries upon termination in various circumstances, assuming termination on December 31, 2008.2010. In the following table, unless indicated otherwise, all equity is listed at its dollar value as of December 31, 2008,2010, based on the closing sale price of our common stock on that date. Options are shown at intrinsic value, which representsBecause all stock options held by our named executive officers as of December 31, 2010 wereout-of-the-money based on the difference between the exerciseclosing sale price of our common stock on that date, no value is attributed to the option and theaccelerated vesting of stock price onoptions that could have occurred in connection with a termination of any of our named executive officers as of December 31, 2008.2010.
 
                         
  Type of Termination 
     Involuntary
             
     Termination
             
  Change in
  Within 24
     Involuntary
  Other
    
  Control Not
  Months
     Termination
  Involuntary
    
  Followed by
  Following a
     Under
  Termination
  Involuntary
 
  Employment
  Change in
  Voluntary
  Severance
  Not for
  Termination
 
Name
 Termination  Control  Termination  Plan  Cause  for Cause 
 
Andrew S. Duff
                        
Severance(1)
           $400,000       
Restricted Stock(2)(3)
  $2,281,826   $2,281,826   $2,281,826   $2,281,826   $2,281,826    
Stock Options(2)(3)
                  
Annual Incentive Award(2)
                  
Non-Qualified Retirement Plan(4)
  $383,857   $383,857   $383,857   $383,857   $383,857    
Debbra L. Schoneman
                        
Severance(1)
           $152,308       
Restricted Stock(2)(3)
  $122,779   $122,779   $122,779   $122,779   $122,779    
Stock Options(2)(3)
                  
Annual Incentive Award(2)
                  
Non-Qualified Retirement Plan(4)
  $12,651   $12,651   $12,651   $12,651   $12,651    
Thomas P. Schnettler
                        
Severance(1)
           $186,154       
Restricted Stock(2)(3)
  $2,075,313   $2,075,313   $2,075,313   $2,075,313   $2,075,313    
Stock Options(2)(3)
                  
Annual Incentive Award(2)
                  
Non-Qualified Retirement Plan(4)
  $601,559   $601,559   $601,559   $601,559   $601,559    
Second Century Deferred Compensation Plans(5)
     Indeterminable   Indeterminable   Indeterminable   Indeterminable    
Jon W. Salveson
                        
Severance(1)
           $126,923       
Restricted Stock(2)(3)
  $1,969,790   $1,969,790   $1,969,790   $1,969,790   $1,969,790    
Stock Options(2)(3)
                  
Annual Incentive Award(2)
                   
Non-Qualified Retirement Plan(4)
  $377,649   $377,649   $377,649   $377,649   $377,649    
Second Century Deferred Compensation Plans(5)
     Indeterminable   Indeterminable   Indeterminable   Indeterminable    
Robert W. Peterson
                        
Severance(1)
           $126,923       
Restricted Stock(2)(3)
  $1,197,703   $1,197,703   $1,197,703   $1,197,703   $1,197,703    
Stock Options(2)(3)
                  
Annual Incentive Award(3)
                  
Non-Qualified Retirement Plan(4)
  $332,065   $332,065   $332,065   $332,065   $332,065    
Second Century Deferred Compensation Plans(5)
     Indeterminable   Indeterminable   Indeterminable   Indeterminable    


33


                         
  Type of Termination 
     Involuntary
             
  Change-in-
  Termination
             
  Control Not
  Within 24 Months
     Involuntary
  Other
    
  Followed by
  Following a
     Termination
  Involuntary
  Involuntary
 
  Employment
  Change-in-
  Voluntary
  Under
  Termination
  Termination
 
Name
 Termination  Control  Termination  Severance Plan  Not for Cause  for Cause 
 
Andrew S. Duff
                        
Severance(1)
           $490,000   ���    
Restricted Stock(2)(3)
  $2,711,525   $2,711,525   $1,614,801   $2,711,525   $1,614,801    
Annual Incentive Award(2)
  Indeterminable                
Debbra L. Schoneman
                        
Severance(1)
           $339,767       
Restricted Stock(2)(3)
  $574,164   $574,164   $232,606   $574,164   $232,606    
Annual Incentive Award(2)
  Indeterminable                
James L. Chosy
                        
Severance(1)
           $247,978       
Restricted Stock(2)(3)
  $565,131   $565,131   $227,670   $565,131   $227,670    
Annual Incentive Award(2)
  Indeterminable                
Brien M. O’Brien
                        
Severance(1)
           $279,682       
Annual Incentive Award(2)
  Indeterminable                
Jon W. Salveson
                        
Severance(1)
           $283,602       
Restricted Stock(2)(3)(4)
  $1,045,049   $2,943,221   $1,045,049   $2,943,221   $1,045,049    
Annual Incentive Award(2)
  Indeterminable                
Second Century Deferred Compensation Plans(5)
     Indeterminable   Indeterminable   Indeterminable   Indeterminable    
Thomas P. Schnettler
                        
Severance(1)
           $490,000       
Restricted Stock(2)(3)
  $2,248,727   $2,248,727   $1,320,752   $2,248,727   $1,515,723    
Annual Incentive Award(2)
  Indeterminable                
Second Century Deferred Compensation Plans(5)
     Indeterminable   Indeterminable   Indeterminable   Indeterminable    
 
 
(1) Under our Severance Plan, employees may be eligible for severance payments in the event of employment termination by us due to a facility closure, permanent work-force reduction, organizational change that eliminates the employee’s position, or similar event as determined by the company. The named executive officers participate in the Severance Plan on the same basis as all other employees. The amount in the table reflects salary continuation payments calculated in accordance with the provisions of the plan, except that salary continuation payments under the plan are capped at $490,000. Also under this plan, the named executive officers would be entitled to continue to participate in our health and welfare benefits programs at employee rates during the severance period.


32


 
(2) Under ourthe Incentive Plan, in the event of a change in controlchange-in-control of Piper Jaffray, regardless of whether an employee’s employment is terminated all outstanding stock options will become fully vested and exercisable, all outstanding restricted stock (other than the long-term, performance-based awards that were granted to the Leadership Team in 2008)(ROE) equity awards) will vest and all restrictions on the restricted stock will lapse. Under the applicable award agreements for the long-term, performance-based restricted stock awards, that were granted to the Leadership Team in 2008, no amount of the award would vest upon a change in control as of December 31, 2008, but 20%40% of the award will vest if a change in controlchange-in-control occurs between April 30, 20092010 and April 30, 20102011 and an additional 20% will vest in each subsequent year12-month period if a change in controlchange-in-control occurs during that year.period. With respect to annual performance awards, including the qualified performance-based awards granted under the annual incentive program, for the Leadership Team, the award will be considered to be earned and payable in full, and such performance awards will be settled in cash or shares, as determined by the Compensation Committee, as promptly as practicable. Because we did not generate adjusted pre-tax operating income for 2008, no annual incentive award would have been earned or payable for that year assuming any named executive officer’s employment terminated at the end of the year.
 
(3) Under the applicable award agreements, stock options granted since 2007 and all of the restricted stock awards (other than the long-term, performance-based awards that were granted to the Leadership Team in 2008)(ROE) equity awards) will continue to vest following a termination of employment so long as the termination was not for cause and the employee does not violate certain post-termination restrictions. Also, with the exception of the performance-based awards, vesting is accelerated upon a

34


company-determined severance event. The long-term, performance-based restricted stock awards that were granted to the Leadership Team in 2008 will be forfeited following a voluntary termination of employment, other involuntary termination not for cause, or involuntary termination for cause, but not in the event of an involuntary termination under the Severance Plana company-determined severance event so long as the employee complies with the terms of the applicable severance agreement. The stock options granted prior to 2007Upon a severance event, the long-term, performance-based (ROE) awards will continue to vest upon a qualifying retirement, and vesting of these stock option awards and all the restricted stock awards will accelerateas set forth in the event of termination due to death or disability. The restricted stock (including the long-term, performance-based awards that were granted to the Leadership Team in 2008) and stock option awards granted since 2007 will continue to vest following a termination of employment under the Severance Plan. Under the terms of the stock option awards granted prior to 2007, vested stock options may be exercised only while the optionee remains employed by us, except that vested options may be exercised for 90 days after termination of employment for a reason other than death, disability, qualifying retirement or termination for cause, and may be exercised for up to three years following a termination due to death or disability. A qualifying retirement means any termination of employment when an optionee is age 55 or older and has at least five years of service with us. If an optionee meets these requirements at the time of termination and the termination is not for cause, the options granted prior to 2007 will continue to vest and may be exercised for the full term of the option. As of December 31, 2008, none of the named executive officers met the requirements for a qualifying retirement.award agreement. The amounts in the table reflect these terms and conditions and assume compliance with any post-termination vesting requirements that are within the named executive officers’ control.
(4) The amounts reflect account balances underUnder the Non-Qualified Retirement Plan asterms the award granted to Mr. Salveson on August 15, 2010, if achange-in-control occurs and the award is assumed or replaced by the successor entity, the award will continue to vest on its regular schedule if Mr. Salveson continues to be employed by the successor entity. If, however, Mr. Salveson is terminated within one year following thechange-in-control, the award will vest in full. Also, if the award is not assumed or replaced in thechange-in-control (as determined by the Compensation Committee), the award will vest in full. More generally, Mr. Salveson must be employed at the time of December 31, 2008. Under this plan, employees are entitled to receive their account balancesvesting, i.e., the award will be forfeited following a voluntary termination of employment, other involuntary termination not for any reason other than cause.cause, or involuntary termination for cause, and vesting of the award is accelerated upon a company-determined severance event.
 
(5) The amounts shown reflect potential payouts underUnder the Second Century 1998 Plan and the Second Century 2000 Plan. Under these plans,Plan, participants were granted one or more deferred awards, which were deemed invested in certain measuring investments. Following a liquidity event (as defined in the plan) for a particular measuring investment, the participant receives a benefit payment based on the deemed return to the participant with respect to the measuring investment as well as payment of that portion of the participant’s account that was deemed invested. Participants may continue to receive payments under the plans until a liquidity or bankruptcy event has occurred with respect to each measuring investment in which deferred awards are deemed to be invested. Individuals remain entitled to receive full benefits under these plans following a termination of employment, so long as the individual does not violate certain post-termination restrictions and is not terminated for cause (under


33


the 2000 plan) or as the result of an act of gross misconduct (under the 1998 plan). If the employee fails to comply with these provisions, under the 1998 plan the employee will lose his benefits, and under the 2000 plan the participant will receive the amount originally deferred with interest at 6.5% per annum. The benefits that would be payable under these plans in every event other than a termination for cause are indeterminable because they are based on the value to investors of liquidity events, the timing and value of which are not ascertainable in advance. The following is a table of deferred awardsbalance for the 1998 Plan and 2000 Plan.Plan as of December 31, 2010.
 
                                 
     Deferred Award
 
     Amounts Under
 
  Deferred Award Amounts under 1998 Plan
  2000 Plan
 
Name
 ($)  ($) 
 
Thomas P. Schnettler  1996  $250,000   1997  $125,000   1998  $75,000   2000  $100,000 
Jon W. Salveson  1996  $25,000   1997  $50,000   1998  $25,000        
Robert W. Peterson  1996  $50,000   1997  $75,000   1998  $75,000        
Deferred Balance
(Deemed Investment) at
Last Fiscal Year-End
Name
($)
Thomas P. Schnettler39,042
Jon W. Salveson8,425
Risk Assessment of Compensation Policies and Practices
In early 2011, our management prepared a company-wide inventory and review of our compensation policies and practices for both executive officers and for employees generally, which management discussed with the Compensation Committee. In connection with this review and discussion, we determined that our compensation policies and practices are not reasonably likely to have a material adverse effect on our company.
Outstanding Equity Awards
The following table summarizes, as of December 31, 2010, the number of shares of our common stock to be issued upon exercise of outstanding options granted under our equity plans as of


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December 31, 2010. The table also includes the weighted-average exercise price of options and the number of shares remaining available for future issuance under the plans for all awards.
             
        Number of Shares
 
  Number of Shares to
     Remaining Available
 
  be Issued Upon
  Weighted-Average
  for Future Issuance
 
  Exercise of
  Exercise Price of
  Under Equity
 
  Outstanding
  Outstanding
  Compensation Plans
 
  Options, Warrants
  Options, Warrants
  (Excluding Shares in
 
Plan Category
 and Rights  and Rights  First Column) 
 
Equity compensation plans approved by shareholders  515,492  $44.64   1,500,590(1)
Equity compensation plans not approved by shareholders(2)
  -0-   N/A   241,199 
(1)Based on the 7,000,000 shares currently authorized for issuance under the plan. In addition to the 515,492 shares to be issued upon the exercise of outstanding options to purchase our common stock 3,390,130 shares of restricted stock issued under the plan were outstanding as of December 31, 2010. All of the shares available for future issuance under the plan as of December 31, 2010 may be granted in the form of restricted stock, restricted stock units, options or another equity-based award authorized under the plan.
(2)In 2010, we established the Piper Jaffray Companies 2010 Inducement Plan (“Inducement Plan”) in conjunction with the acquisition of Advisory Research, an asset management firm based in Chicago. The listing requirements of the New York Stock Exchange (specifically, section 303A.08) permit the adoption of an equity compensation plan without shareholder approval if awards under the plan are to be a material inducement to prospective employees. Accordingly, we adopted the Inducement Plan to assist in retention and induce prospective employees of Advisory Research to accept employment with the company. The aggregate number of shares that may be issued under the Inducement Plan is 400,000, and we granted 158,801 restricted shares ($7.0 million) upon the closing of the transaction on March 1, 2010. These shares vest ratably over five years in equal installments beginning on March 1, 2011, and ending on March 1, 2015. We do not intend to grant any additional shares under this plan. The Inducement Plan is administered by the Compensation Committee, which has the authority, among other things, to designate participants in the Inducement Plan, determine whether and to what extent any type of award is to be granted, determine the number of shares to be covered by each award, determine the terms and conditions of any award or award agreement, amend the terms and conditions of any award or award agreement, accelerate the vesting and/or exercisability of any stock option or waive any restrictions relating to any award and interpret and administer the Inducement Plan and any instrument or agreement relating to the Inducement Plan. The types of awards that may be granted under the Inducement Plan are stock options, stock appreciation rights, restricted stock, restricted stock units, performance awards, dividend equivalents, other stock grants and other stock-based awards. Awards under the Inducement Plan generally are not transferable. In the event of achange-in-control, any outstanding stock options and stock appreciation rights under the Inducement Plan which are not then exercisable and vested will become fully exercisable and vested and the restrictions applicable to any restricted stock, restricted stock units or other awards shall lapse and such awards will become free of all restrictions and become fully vested. The Board may amend, alter, suspend, discontinue or terminate the Inducement Plan at any time. If not sooner terminated by the Board, the Inducement Plan will terminate on January 1, 2020. The foregoing is only a summary of the material terms of the Inducement Plan and is qualified in its entirety by reference to the Inducement Plan, a copy of which has been filed with the SEC.


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SECURITY OWNERSHIP
 
Stock Ownership Guidelines
 
We believe it is important for our directors and executive officers to maintain a meaningful equity interest in our company, to ensure that their interests are aligned with the interests of our shareholders. Our Board of Directors has adopted stock ownership guidelines to establish its minimum expectations for our directors and executive officers with respect to this equity stake. As discussed above in the Compensation Discussion and Analysis, our executive officers are subject to stock ownership guidelines that provide for equity ownership in an amount having a market value ranging from two to seven times the individual’s annual base salary, depending upon the individual’s position, to be achieved within five yearsthat they should retain 75% of the dateshares awarded to them through our incentive plan, or acquired upon exercise of stock options awarded to them, net of taxes and exercise costs. This retention guideline applies so long as the individual became subject to the guidelines. Both common stock and restricted stock count towards these guidelines. The table below under “Beneficial Ownership of Directors, Nominees and Executive Officers” shows how many shares of stock were owned as of March 10, 2009, by each of our namedremains an executive officers for purposes of measuring compliance with the guidelines. As of January 2, 2009, all of the named executive officers met the guidelines based on 2009 salary levels and the date of their appointment to the Leadership Team.officer.
 
Our Board increasedPrior to 2010, our non-employee stock ownership guidelines applicable to non-employee directors in 2007 to provide for equity ownership bywere expressed as a multiple of our non-employee directors in an amount equal to four times the director’s annual cash retainer to be achieved within four years after the director’s initial election to the Board, except that non-employee directors elected prior to January 31, 2007 haveattained over a totalperiod of five years, coupled with a five-year retention guideline of 50% that applied to achieve these ownership levels. Accordingly, eachshares awarded for their service. In 2010, we amended the guidelines to eliminate the holding requirement expressed as a multiple of our currentbase salary and implemented a new retention guideline of 75% of the shares awarded to non-employee directors, other than Ms. Polsky has five years to achieve these ownership levels. Both commonor acquired upon exercise of stock options. This retention guideline applies irrespective of taxes paid for shares awarded and phantom stock (acquired through deferral of cash or stock under our Deferred Compensation Plan for Non-Employee Directors) are counted towards these ownership guidelines. As of January 2, 2009, all ofso long as the individual remains a non-employee directors met the guidelines based on the 2009 annual retainer and the date of their election to the Board.director.
 
Beneficial Ownership of Directors, Nominees and Executive Officers
 
The following table shows how many shares of our common stock were beneficially owned as of March 10, 20098, 2011 (except with respect to ownership in the Piper Jaffray Companies Retirement Plan, which is reported as of December 31, 2008)2010) by each of our directors, director nominees and executive officers named in the Summary Compensation Table contained in this proxy statement, and by all of our directors and executive officers as a group. The table also includes the number of shares of phantom stock that were deemed owned as of March 10, 20098, 2011 by each of our non-employee directors. Unless


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otherwise noted, the shareholders listed in the table have sole voting and investment power with respect to the shares owned by them.
 
        
   Phantom Shares
         
 Shares of
 Counted Towards
  Shares of
   
 Piper Jaffray
 Director Stock
  Piper Jaffray
   
Name of Beneficial Owner
 Common Stock* Ownership Guidelines**  Common Stock* Phantom Shares** 
Andrew S. Duff  210,990(1)     297,893(1)   
James L. Chosy  47,147(2)   
Michael R. Francis  14,880(2)  2,904   14,880(3)  5,477 
Virginia Gambale     3,033 
B. Kristine Johnson  16,410(3)  1,743   18,983(4)  1,743 
Samuel L. Kaplan  23,523(4)  8,795 
Robert W. Peterson  98,652(5)   
Brien O’Brien  422,699(5)   
Addison L. Piper  21,638(6)  1,743   26,211(6)  1,743 
Lisa K. Polsky  7,500(7)  5,279   7,500(7)  10,905 
Jon W. Salveson  132,162(8)     189,285(8)   
Thomas P. Schnettler  161,378(9)     224,896(9)   
Debbra L. Schoneman  29,333(10)     36,910(10)   
Frank L. Sims  20,380(11)  2,000   20,380(11)  4,573 
Jean M. Taylor  6,463(12)  4,121   6,463(12)  6,694 
All directors, director nominees, named executive officers and other executive officers as a group (18 persons)  1,025,333(13)  26,585 
Michele Volpi  2,713(13)   
All directors, executive officers and other named executive officers (14 persons)  1,315,959(14)  34,168 


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* None of the individual beneficial ownersindividuals identified in this table owns more than 1% of Piper Jaffray common stock outstanding as of March 10, 20098, 2011 with the exception of Mr. Duff who beneficially owns 1.07%with 1.52%, Mr. O’Brien with 2.16%, and Mr. Schnettler with 1.15% . As a group, our directors, director nominees and executive officers hold 5.17%6.68% of Piper Jaffray common stock as of March 10, 2009.8, 2011. (These percentages are calculated using our outstanding shares as of the record date of 19,459,201 plus 251,913 shares of common stock covered by options that are currently exercisable for the group.) The holders of restricted stock identified in the footnotes below have no investment power with respect to the restricted stock.
 
** The directors have no voting or investment power with respect to the shares of phantom stock. All shares of phantom stock have been deferred pursuant to the Deferred Compensation Plan for Non-Employee Directors, as described above under “Compensation Program for Non-Employee Directors.”
 
(1) Includes 22,25726,979 shares of restricted stock that vest in full on February 15, 2010, 19,14516, 2013, 23,520 shares of restricted stock that will vest in fullthree equal installments on February 15, 2011,2012-14, 78,314 shares of restricted stock that will vest if the company meets a performance target of return on adjusted common equity of 11% over a twelve-month period, 47,17482,431 shares of common stock held directly, 10 shares of common stock held by his two minor children, 1,3332,092 shares of common stock held in the Piper Jaffray Companies Retirement Plan, and 42,75784,547 shares of common stock covered by options that are currently exercisable.
 
(2)Includes 3,822 shares of restricted stock that vest in full on February 16, 2013, 2,016 shares of restricted stock that will vest in three equal installments on February 15,2012-14, 24,097 shares of restricted stock that will vest if the company meets a performance target of return on adjusted common equity of 11% over a twelve-month period, 5,483 shares of common stock held indirectly through a family trust, 1,750 shares of common stock held directly, 850 shares of common stock held in the Piper Jaffray Companies Retirement Plan, 4 shares held in an individual retirement account, and 9,125 shares of common stock covered by options that are currently exercisable.
(3) Includes 3,000 shares of common stock held directly and 11,880 shares of common stock covered by options that are currently exercisable.
 
(3)(4) Includes 1,573 shares of common stock held directly, 1,200 shares of common stock held in an individual retirement account, 2,3304,330 shares of common stock held in a family trust, 1,000 shares of common stock held directly, and 11,880 shares of common stock covered by options that are currently exercisable.
(4)Includes 11,643 shares of common stock held in the Kaplan, Strangis & Kaplan profit-sharing trust for the benefit of Mr. Kaplan and 11,880 shares of common stock covered by options that are currently exercisable.
 
(5) Includes 10,30594,823 shares of restrictedcommon stock that vest in full on February 15, 2010, 10,113 shares of restricted stock that vest in full on February 15, 2011, 42,169held directly, 262,780 shares of restricted stock that will vest if the company meets a performance target of returnin three equal installments on adjusted common equity of 11% over a twelve-month period, 23,111March 1,2012-14, and 65,096 shares of common stock held directly, 483 shares of common stock held in a trust in which a third party is designated as the Piper Jaffray Companies Retirement Plan, 14sole trustee and has control over the investment decisions of the trust. Of the shares of common stock held in an individual retirement account,trust, 16,274 vested on March 1, 2011, and 12,457the remainder will vest in three equal installments on March 1,2012-14. All of Mr. O’Brien’s shares were issued in connection with the acquisition of common stock covered by options thatAdvisory Research, and, of the shares issued to Mr. O’Brien, 201,886 are currently exercisable.held in escrow pursuant to the indemnification escrow agreement entered into as part of the transaction.


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(6) Includes 8,79713,370 shares of common stock held directly, 177 shares of common stock held in the Piper Jaffray Companies Retirement Plan, 1,000 shares of common stock held in an individual retirement account, and 11,614 shares of common stock covered by options that are currently exercisable. The amount for Mr. Piper also includes 50 shares of common stock held by Mr. Piper’s spouse, as to which he disclaims beneficial ownership because he does not have voting or dispositive power over the shares.
 
(7) All shares beneficially owned by Ms. Polsky are held directly.
 
(8) Includes 15,85315,429 shares of restricted stock that vest in full on February 15, 2010, 14,421 shares of restricted stock that vest in full on February 15, 2011, 54,21716, 2013, 20,253 shares of restricted stock that will vest ifin three equal installments on February 15,2012-14, 53,572 shares of restricted stock of which 50% will vest on May 15, 2011 and the company meets a performance target of returnremainder will vest in two equal installments on adjusted common equity of 11% over a twelve-month period, 30,820May 15,2012-13, 51,728 shares of common stock held directly, 483850 shares of common stock held in the Piper Jaffray Companies Retirement Plan, and 16,36847,453 shares of common stock covered by options that are currently exercisable.


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(9) Includes 16,73121,246 shares of restricted stock that vest in full on February 15, 2010, 16,47916, 2013, 17,980 shares of restricted stock that will vest in fullthree equal installments on February 15, 2011,2012-14, 66,266 shares of restricted stock that will vest if the company meets a performance target of return on adjusted common equity of 11% over a twelve-month period, 39,54461,758 shares of common stock held directly, 483850 shares of common stock held in the Piper Jaffray Companies Retirement Plan, and 21,87556,796 shares of common stock covered by options that are currently exercisable.
 
(10) Includes 5494,722 shares of restricted stock that vest in full on February 15, 2010, 1,92216, 2013, 3,386 shares of restricted stock that will vest in fullthree equal installments on February 15, 2011,2012-14, 24,390 shares of restricted stock that will vest if the company meets a performance target of return on adjusted common equity of 11% over a twelve-month period, 1,2132,786 shares of common stock held directly, 1 share of common stock held by her spouse, 483850 shares of common stock held in the Piper Jaffray Companies Retirement Plan, and 775 shares of common stock covered by options that are currently exercisable..exercisable.
 
(11) Includes 8,500 shares of common stock held directly and 11,880 shares of common stock covered by options that are currently exercisable.
 
(12) Includes 500 shares of common stock held directly and 5,963 shares of common stock covered by options that are currently exercisable.
 
(13) All shares beneficially owned by Mr. Volpi are held directly.
(14)Includes 159,68172,198 shares of restricted stock that vest in full on February 15, 2010, 88,36716, 2013, 67,155 shares of restricted stock that will vest in fullthree equal installments on February 15, 2011, 386,1342012-14, 193,066 shares of restricted stock that will vest if the company meets a performance target of return on adjusted common equity of 11% over a twelve-month period, 8,08453,572 shares of restricted stock of which 50% will vest on May 15, 2011 and the remainder will vest in two equal installments on May 15,2012-13, 5,669 shares of common stock held in the Piper Jaffray Companies Retirement Plan, 16,191672,386 shares of common stock held indirectly, by family members, by family trusts or by a retirement or profit-sharing plan or account other than the Piper Jaffray Companies Retirement Plan, 192,391 shares of common stock held directly or by family members, and 174,485251,913 shares covered by options that are currently exercisable.


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Beneficial Owners of More than Five Percent of Our Common Stock
 
Based on filings made under Section 13(d) and Section 13(g) of the Securities Exchange Act of 1934 as of March 10, 2009,8, 2011, the persons known by us to be beneficial owners of more than 5% of our common stock were as follows:
 
         
  Shares of
    
  Piper Jaffray
    
Name of Beneficial Owner
 Common Stock  Percent of Class 
 
T. Rowe Price Associates, Inc.  1,656,074(1)  8.70%
100 E. Pratt Street
Baltimore, MD 21202
        
Barclays Global Investors, N.A.  1,224,309(2)  6.48%
400 Howard Street
San Francisco, CA 94105
        
Advisory Research, Inc.        
180 North Stetson Street, Suite 5500
Chicago, IL 60601
  1,157,308(3)  6.13%
Dimensional Fund Advisors LP  970,935(4)  5.14%
Palisades West, Building One
6300 Bee Cave Road Austin, TX 78746
        
Shares of
Piper Jaffray
Name of Beneficial Owner
Common StockPercent of Class
BlackRock, Inc. 1,629,298(1)7.84%
40 East 52nd Street
New York, NY 10022
T. Rowe Price Associates, Inc. 1,275,615(2)6.10%
100 E. Pratt Street
Baltimore, MD 21202
 
 
(1) This information is based on a Schedule 13G filed with the Securities and Exchange Commission on February 11, 20098, 2011, by T. Rowe Price Associates,BlackRock, Inc. T. Rowe Price AssociatesBlackRock reported that it has sole voting power as to 350,440 shares and sole dispositive power aswith respect to 1,656,074 shares. T. Rowe Price Associates serves as investment adviser to certain individual and institutional clients holdingall 1,629,298 shares reported in the shares listed above, and as an investment adviser, may be deemed to have beneficial ownership of the shares owned by its advisory clients. T. Rowe Price Associates disclaims beneficial ownership of these shares. T. Rowe Price Associates, Inc. is a wholly-owned subsidiary of T. Rowe Price Group, Inc., which is a publicly traded financial services holding company.table.
 
(2) This information is based on a Schedule 13G filed with the Securities and Exchange Commission on February 5, 200912, 2011 by Barclays Global Investors, N.A. and a group of affiliated entities, which reported sole voting and dispositive power as follows: Barclays Global Investors, N.A., sole voting power as to 334,606 shares and sole dispositive power as to 384,171 shares; Barclays Global Fund Advisors, sole voting power as to 658,444 shares and sole dispositive power as to 829,913 shares; and Barclays Global Investors, Ltd., sole voting power as to 525 shares and sole dispositive power as to 10,225 shares.
(3)This information is based on a Schedule 13G filed with the Securities and Exchange Commission on February 13, 2009 by Advisory Research,T. Rowe Price Associates, Inc. Advisory Research reported that it has sole voting and dispositive power with respect to all 1,157,308 shares reflected in the table.
(4)This information is based on a Schedule 13G filed with the Securities and Exchange Commission on February 9, 2009 by Dimensional Fund Advisors LP. DimensionalT. Rowe Price Associates reported that it has sole voting power as to 969,935262,550 shares and sole dispositive power as to 970,9351,275,615 shares. AsT. Rowe Price Associates serves as investment advisor to certain individual and institutional clients holding the shares listed above, and as an investment advisor Dimensional may be deemed to have beneficial ownership of the shares owned by its advisory clients, but itclients. T. Rowe Price Associates disclaims beneficial ownership of these shares. Dimensional reported that none


39


T. Rowe Price Associates, Inc. is a wholly owned subsidiary of its advisory clients was known by it to own more than 5% of our common stock.T. Rowe Price Group, Inc., which is a publicly traded financial services holding company.
 
SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE
 
Section 16(a) of the Securities Exchange Act of 1934 requires our executive officers and directors to file initial reports of ownership of our securities and reports of changes in ownership with the Securities and Exchange Commission. Based on our knowledge and on written representations from our executive officers and directors, we believe that all Section 16(a) filing and disclosure requirements applicable to our executive officers and directors for 20082010 have been satisfied.satisfied with the following two exceptions: (1) one report filed by the company on behalf of Mr. O’Brien inadvertently omitted shares of the company indirectly held (this report was subsequently amended) and (2) one report filed by the company on behalf of David I. Wilson was not filed in a timely manner following the forfeiture of shares for tax purposes.


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CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS
 
Compensation Committee Interlocks and Insider Participation
 
The Compensation Committee, comprised entirely of independent, non-employee directors, is responsible for establishing and administering our policies involving the compensation of our executive officers. No employee of the company serves on the Compensation Committee. The Committee members have no interlocking relationships as defined by the Securities and Exchange Commission.
 
Transactions with Related Persons
 
From time to time in the ordinary course of business, Piper Jaffray, through our subsidiaries, engages in transactions with other corporations or entities whose executive officers or directors also are directors or executive officers of Piper Jaffray or have an affiliation with our directors or executive officers. Such transactions are conducted on an arm’s-length basis and may not come to the attention of our directors or executive officers or those of the other corporations or entities involved. In addition, from time to time our executive officers and directors and their affiliates may engage in transactions in the ordinary course of business involving goods and services provided by Piper Jaffray, such as investmentasset management and financial advisory services. With respect to our executive officers and employee directors, such goods and services are provided on terms comparable to those extended to employees of our company generally. With respect to our non-employee directors and their affiliates, such goods and services are provided on substantially the same terms as those prevailing at the time for comparable transactions with non-employees.
 
T. Rowe Price Associates, Inc. acts as investment advisor to client accounts that own greater than 5% of the outstanding shares of our common stock and we received institutionalclient accounts managed by BlackRock, Inc. and its affiliates own greater than 5% of the shares of our common stock. We engage in ordinary course trading, brokerage revenue of approximately $1.0 million fromand similar transactions placed bywith both T. Rowe Price Associates, Inc.and BlackRock, and these transactions are negotiated on behalf of client accounts during 2008. During 2008, we paid approximately $1.2 million to Faegre & Benson LLP for legal services provided to usan arms-length basis and our subsidiaries. The spouse of James L. Chosy, our general counselcontain customary terms and secretary, is a partner with Faegre & Benson. Mr. Chosy’s spouse has not personally provided any legal services to us or our subsidiaries.conditions. From time to time, certain of our directors, executive officers and other employees who are accredited investors may invest their personal funds directly in funds managed by Piper Jaffray, through our subsidiaries, on substantially the same terms and with the same conditions as the other investors in these funds. Messrs. Schnettler and Peterson each committed to invest $150,000 in one such fund in 2008.
 
Review and Approval of Transactions with Related Persons
 
To minimize actual and perceived conflicts of interests, our Board of Directors has adopted a written policy governing our company’s transactions where the aggregate amount involved is reasonably expected to exceed $120,000 and any of the following persons has or may have a direct or indirect interest: (a) our executive officers or directors (including nominees), (b) shareholders who own more


40


than 5% of our common stock, (c) any child, stepchild, parent, stepparent, spouse, sibling,mother-in-law,father-in-law,son-in-law,daughter-in-law,brother-in-law, orsister-in-law or person (other than a tenant or employee) sharing the same householdimmediate family members of any person described in (a)executive officer or (b),director, and (d) the primary business affiliation of any person described in (a), (b) or (c). These transactions are considered “related person transactions.” Unless exempted from the policy, as described below, related person transactions must be submitted for review by our Nominating and Governance Committee. The Nominating and Governance Committee considers the available, relevant facts and circumstances and will approve or ratify only those related person transactions that it determines are in, or are not inconsistent with, the best interests of our company and its shareholders. The chairperson of the Nominating and Governance Committee may approve and ratify transactions if it is not practicable to wait until the next committee meeting, but the chairperson is required to report to the committee at its next meeting any approval or ratification pursuant to this delegated authority. The Board of Directors also may exercise the powers and duties of the Nominating and Governance Committee under our


38


policy governing related person transactions. Certain transactions that would not be required to be disclosed under applicable rules and regulations of the Securities and Exchange Commission are exempted from the definition of related person transactions under our policy and therefore do not require review and approval by the Nominating and Governance Committee.policy.
 
AUDIT COMMITTEE REPORT AND PAYMENT OF FEES TO OUR INDEPENDENT AUDITOR
 
Audit Committee Report
 
The primary function of our Audit Committee is oversight of our financial reporting process, publicly filed financial reports, internal accounting and financial controls, and the independent audit of the consolidated financial statements. The consolidated financial statements of Piper Jaffray Companies for the year ended December 31, 20082010 were audited by Ernst & Young LLP, independent auditor for the company.
 
As part of its activities, the Committee has:
 
 1. Reviewed and discussed with management and the independent auditor the company’s audited financial statements;
 
 2. Discussed with the independent auditor the matters required to be communicated underStatement on Auditing Standards No. 61 (Communications with Audit Committees); and
 
 3. Received the written disclosures and letter from the independent auditor required by applicable requirements of the Public Company Accounting Oversight Board regarding the independent accountant’sauditor’s communications with the Audit Committee concerning independence, and has discussed with the independent accountantauditor the independent accountant’sauditor’s independence.
 
Management is responsible for the company’s system of internal controls and the financial reporting process. Ernst & Young LLP is responsible for performing an independent audit of the consolidated financial statements in accordance with the standards of the Public Company Accounting Oversight Board and for issuing a report thereon. Our Committee’s responsibility is to monitor and oversee these processes. Based on the foregoing review and discussions and a review of the report of Ernst & Young LLP with respect to the consolidated financial statements, and relying thereon, we have recommended to the Board of Directors of Piper Jaffray Companies the inclusion of the audited consolidated financial statements in Piper Jaffray’s Annual Report onForm 10-K for the year ended December 31, 2008,2010, for filing with the Securities and Exchange Commission.
 
Audit Committee of the Board of Directors of Piper Jaffray Companies
Frank L. Sims,Chairperson
Samuel L. KaplanVirginia Gambale
Lisa K. Polsky
 
Auditor Fees
 
Ernst & Young LLP served as our independent auditor for 20082010 and 2007.2009. The following table presents fees for professional audit services for the audit of our annual consolidated financial statements


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for 20082010 and 20072009, as well as fees for the review of our interim consolidated financial statements for


39


each quarter in 20082010 and 20072009 and for all other services performed for 20082010 and 20072009 by Ernst & Young LLP.
 
                
 2008 2007  2010 2009 
Audit Fees $1,004,300  $949,328  $941,300  $860,400 
Audit-Related Fees(1)
  108,950   107,150   70,500   45,000 
Tax Fees  0   0   0   0 
All Other Fees(2)
  15,615   5,000   2,820   8,895 
          
Total $1,128,865  $1,061,478   1,014,620   914,295 
          
 
 
(1) Audit-related services are assurance and related services that are reasonably related to the performance of the audit or review of our financial statements. Specifically, the services provided for 20082010 and 20072009 included services relating to IRA Keoghagreed-upon procedures, employee benefit plan audits, security custody surprise audit count and the issuance of an independent auditor’s report on controls placed in operation and tests of operating effectiveness.
 
(2) Services forFor all other fees in 20082010 and 20072009, services consist of capital markets accounting consultations.
 
Auditor Services Pre-Approval Policy
 
The Audit Committee has adopted an auditor services pre-approval policy applicable to services performed for us by our independent auditor. In accordance with this policy, the Audit Committee’s practice is to approve annually all audit, audit-related and permissible non-audit services to be provided by the independent auditor during the year. If a service to be provided is not pre-approved as part of the annual process or if it may exceed pre-approved fee levels, the service must receive a specific and separate pre-approval by the Audit Committee, which has delegated authority to grant such pre-approvals during the year to the chairperson of the Audit Committee. Any pre-approvals granted pursuant to this delegated authority are reported to the Audit Committee at its next regular meeting.
 
Our Audit Committee has determined that the provision of the non-audit services described in the table above was compatible with maintaining the independence of our independent auditor. The Audit Committee reviews each non-audit service to be provided and assesses the impact of the service on the auditor’s independence. On February 19, 2008,24, 2010, the Audit Committee pre-approved certain services to be provided by our independent auditor relating to engagements occurring on or after February 19, 2008.that date.
 
APPOINTMENTITEM 2 — RATIFICATION OF SELECTION OF INDEPENDENT AUDITOR
 
The Audit Committee of our Board of Directors has selected Ernst & Young LLP servedto serve as our independent auditor for the year ended December 31, 2008, and has served in that capacity since being appointed at the time of our spin-off from U.S. Bancorp in January 2004. In January 2009, the Company, in consultation with Ernst & Young LLP, determined that the post-termination provisions for certain equity awards granted in 2008, 2007 and 2006 did not meet the criteria for an in-substance service condition as required by Statement of Financial Accounting Standards No. 123(R), “Share-Based Payment”, which the company adopted on January 1, 2006. This determination necessitated restating our financial results for 2008, 2007 and 2006 to recognize expense for all of the outstanding affected equity awards in the year in which those awards were deemed to be earned rather than over the three-year vesting period. Following this determination and restatement, and in connection with the Audit Committee conducting its annual evaluation of the independent auditor as required by its charter, the Audit Committee decided to review the appointment of the independent auditor to ensure that the Company is receiving appropriate service and value with respect to this engagement. As a result, the Audit Committee has reappointed Ernst & Young LLP as our independent auditor, but has submitted a request for proposal to several prominent independent registered public accounting firms (including Ernst & Young LLP) to serve as the Company’s independent auditor. After receiving and reviewing these proposals, the Audit Committee will select and appoint an independent auditor for the remainder of the year ending December 31, 2009. Based on this process,


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the Company2011. While it is not required to do so, our Board of Directors is submitting the reappointmentselection of Ernst & Young LLP for ratification at the annual meeting. While not required to do so, the Company’s historic practice has been to submit the selection of the independent auditor for ratification in order to ascertain the views of our shareholders and we fully expectwith respect to resume this practice in 2010. We also expect that representativesthe choice of audit firm. If the selection is not ratified, the Audit Committee will reconsider its selection. Representatives of Ernst & Young LLP willare expected to be present at the annual meeting, will be available to answer shareholder questions and will have the opportunity to make a statement if they desire to do so.
 
ITEM 2 — APPROVAL OF AMENDMENT OF THE PIPER JAFFRAY COMPANIES
AMENDED AND RESTATED 2003 ANNUAL AND LONG-TERM INCENTIVE PLAN
Our Board of Directors has unanimously approved, upon the recommendation of the Compensation Committee, an amendment to our Amended and Restated 2003 Annual and Long-Term Incentive Plan (the “Incentive Plan”) to increase the number of shares of our common stock that may be issued under the Incentive Plan by 1,500,000. This amendment is subject to the approval of our shareholders at the 2009 annual meeting. The Incentive Plan was originally adopted at the time of our spin-off from U.S. Bancorp in December 2003 and authorized the issuance of 2,000,000 shares. Since 2003, we have obtained shareholder approval to increase the shares authorized for issuance to the current level of 5,500,000 and the 1,500,000 would increase this amount to 7,000,000.The Board of Directors recommends that you vote FOR this proposal.
In 2006, we launched a new mission for our firm: to build the leading, international middle-market investment bank. Over the past few years we have diligently executed against this mission across sectors, products, and geographies. Our compensation program, including equity, is a critical component to achieving our long-term strategy. During the extraordinarily difficult operating environment of 2008, we focused on executing our long-term strategy through two key priorities: 1) adjusting our cost structure to enable us to operate through the difficult period, and 2) ensuring that we are well-positioned for when the capital markets improve. Despite the difficult operating environment, we continue to believe that our compensation program, including providing equity, is a key component to successfully executing our strategy over the long-term. We also believe our program is structured to be competitive and to further shareholders’ best interests. Following are the key reasons we believe that shareholders should voteFORthis proposal.
Equity awards will allow us to strengthen our employee ownership culture and continue to motivate employees to create shareholder value. We believe that equity ownership fosters a partnership culture within the company that motivates employees to think and act like owners. Through ownership, we believe that our employees will focus on shareholder value creation and the long-term successratification of the company. We have worked sinceselection of Ernst & Young LLP as the independent auditor of Piper Jaffray Companies and our spin-off from U.S. Bancorp in December 2003 to increase employee ownership levels, primarily through the use of equity as a significant part of our annual incentive awards. Our employee ownership has increased from negligible levels at the time of the spin-off to approximately 23% as of February 28, 2009. We believe it is important to achieve a level similar to our peers, which on average is approximately 39%. Similarly, we want to continue to increase the share ownership of our Leadership Team (currently approximately 5%) to be more in line with the executive share ownership of our peer competitors, which on average is approximately 11%. We took action in this regard as we granted the Leadership Team a long-term, performance-based restricted stock award in 2008. The award will not vest unless the company meets a return on adjusted common equity target of 11% over a twelve-month period by April 30, 2013, which represents a significant increase compared to our historical twelve-month return on adjusted common equity levels.
Our annual equity awards are granted in lieu of — not in addition to — annual cash incentive compensation, and over the last three years have constituted on average 78% of the total of our shares granted.We expect to use the majority of the 1,500,000 shares in our annual grant consistent with our historical performance. Under our performance-based compensation program, employees receive a percentage of their annual incentive compensation in the form of equity awards in lieu of receiving all annual incentive compensation in cash. An employee’s annual performance-based incentive


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compensation is first determined as a dollar amount, then that amount is divided into a cash component and an equity component. Over the last three years, annual equity awards comprised on average approximately 78% of the total of our shares granted each year. These annual equity awards are in lieu of — not in addition to — annual cash incentive compensation.
Equity awards constitute a significant component of our employees’ total compensation. Annual equity awards are a significant component of our employees’ total compensation. As an employee’s total compensation increases, the percentage of his or her compensation paid in equity generally increases. Over the past five years, we have granted equity awards, on average, to approximately 38% of our employees as part of their annual compensation, and these equity awards constituted, on average, between 9% and 50% of annual incentive compensation.
We need additional shares to grant equity for 2009 annual incentive compensation to be awarded in February 2010. We have approximately 378,582 shares available for grant under our existing Incentive Plan as of February 28, 2009, and we typically use over a million shares for annual equity compensation. The additional 1,500,000 shares for which we are seeking approval will allow us to continue our compensation program using the same mix of cash and equity as we have in past annual grants. Without shares available for grant, we may need to increase the cash component of our annual incentive compensation to make upsubsidiaries for the missing equity component. In the current difficult operating environment, we believe it prudent to conserve cash where possible and use equity to continue to strengthen our employee ownership culture.
Equity awards are a critical recruitment and retention tool. We believe that our firm has a unique opportunity to capitalize on the current turmoil in the competitive landscape. During 2008 we added 47 senior, client-facing professionals to strengthen our ability to capture market share. Firms in our industry typically replace equity that is canceled by the employee’s prior employer. In 2008, we granted over 220,000 shares in recruiting new talent to our company, and we believe it is critical to have sufficient shares available for opportunistic strategic hires in 2009. In addition, we granted a little over 245,000 shares to key business performers during 2008 to solidify our franchise continuity, and 91%year ending December 31, 2011. Proxies will be voted FOR ratification of these key performers have been retained.
We have sought to address shareholder concerns about dilution through share repurchases.this selection unless otherwise specified. We are cognizant of and sensitive to shareholder concerns about dilution and, in an effort to reduce dilution, we have repurchased 4,983,229 shares of our common stock during the last five years. In addition, 1,788,903 shares have been returned to the Incentive Plan through forfeitures and tax withholdings over the same time period. Taken together, we have more than offset the 6,227,516 shares (including shares subject to stock options) that have been granted to employees during the past five years. In 2008, we reduced our level of repurchases as we believed it prudent to conserve our capital during the extraordinarily difficult operating conditions. We remain committed to offsetting dilution in a more normalized environment and we have $85 million of authorization remaining under our current share repurchase program.
       
    Shares Returned to
 Shares Issued and
  Shares Granted Under
 Plan or Repurchased
 Outstanding
Year
 Incentive Plan During Fiscal Year at Fiscal Year End
 
2004 872,644 44,749 19,865,146
2005 1,420,271 1,487,228 19,782,621
2006 898,229 2,462,296 18,544,719
2007 829,859 1,903,715 17,483,635
2008 2,280,336 874,144 18,851,209
       
Total 6,301,339 6,772,132 N/A
The terms of our annual equity awards are designed to protect shareholder interests. The Compensation Committee determines the vesting, payment and cancellation provisions of our annual equity awards. Our annual awards generally do not vest for three years, at which time they vest in full.


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These terms
ITEM 3 — ADVISORY (NON-BINDING) VOTE ON EXECUTIVE COMPENSATION
We are designedasking our shareholders to encourage employees to focus on the long-term successprovide advisory approval of the company. Furthermore, these awards generallycompensation of the officers included in this proxy statement, as we have described it in the“Executive Compensation” section. While this vote is advisory, and not binding on our company, the Compensation Committee of the Board of Directors will consider the outcome of the vote when making future compensation decisions for our executive officers. Following are subject to cancellation for, among other things, termination for cause or failing to comply with certain post-termination restrictions.some of the key points of our 2010 executive compensation program:
 
Our share retention policycompensation practices demonstrate sound corporate governance. We continually review our executive compensation program to ensure it reflects good governance practices and stock ownership guidelines further protect shareholder interests.the best interests of shareholders. Our executive compensation program currently includes:
• No employment agreements
• No stand-alonechange-in-control agreements
• No taxgross-ups
• Limited perquisites
• Stock ownership guidelines requiring 75% retention (net of taxes and exercise costs)
• Meaningful annual equity awards granted in lieu of — not in addition to — annual cash incentives
We have designed our annual incentive and long-term compensation programs to bepay-for-performance. Leadership Team members are subject toOur annual incentive plan is funded through profitability, and awards from this plan correspond with our share retention policy that the members to retain at least 50%level of the shares awarded to them throughprofitability for a given year. For 2010,year-over-year net income declined by $6 million and total compensation, including annual incentives, for our incentive plans, or acquired by them upon exercise of stock options awarded to them, net of taxes and transaction costs, for at least five years. This commitment ties a portion of their net worth to the company’s stock price and provides a continuing incentive for them to work towards long-term stock performance. In addition, all Leadership Team members are subject to stock ownership guidelines that provide for each to hold company stock with a value equal to seven times base salary for the chief executive officer and twopresident and chief operating officer declined. Total compensation (as measured internally by the company) declined by 7.14% for our chief executive officer and 8.33% for our president and chief operating officer, with annual incentives decreasing by 17.01% and 19.44%, respectively. In 2008, we failed to five timesachieve profitability during the credit crisis, and no annual incentive payments were awarded (i.e., executives were only paid their base salary for the other executive officers, depending on the individual’s position, to be achieved within five years after becoming subject to the guidelines. As of January 2, 2009, each of our Leadership Team members were in compliance with our guidelines based on 2009 salary levels on the date of their appointment to the Leadership Team.salary).
 
DescriptionWe took steps in 2010 to improve our long-term financial performance and achieved record revenues. We materially diversified our business mix with the acquisition of Advisory Research, Inc., a Chicago-based asset management firm, increasing the portion of our net revenues attributable to our asset management business to 13% in 2010 from 3% in 2009. In addition, we significantly restructured our European operations, which will improve our financial performance going forward and allow us to invest more resources to China, where we believe we have compelling opportunities. We generated revenues of $530.1 million, up from $486.8 million in 2009 and our highest level of revenues since becoming a public company.
The Board of Directors recommends that shareholders approve the following advisory resolution:
RESOLVED, that the compensation paid to the individuals identified in the Summary Compensation Table, as disclosed in this proxy statement pursuant to the compensation disclosure rules of the Incentive Plan.
A copySEC (which disclosure includes the Compensation Discussion and Analysis section, the compensation tables and the accompanying footnotes and narratives within the Executive Compensation section of the Incentive Plan as proposed to be amendedthis proxy statement), is attached as Appendix A, marked to show changes from the current version of the Incentive Plan. The following information summarizes the Incentive Plan as proposed to be amended and is qualified in its entirety by reference to Appendix A.hereby approved.
 
SummaryThe Board of Key TermsDirectors recommends that you vote FOR the advisory (non-binding) resolution.
Shares Currently Authorized
5,500,000 shares.
Also, shares used by a participant as full or partial payment to us of the purchase price relating to an award, including in connection with the satisfaction of tax obligations relating to an award, will again be available for granting awards.
Amendment to Increase Shares
Increase of 1,500,000 shares.
Shares Available for Grant
There are approximately 378,582 shares available for grant as of February 28, 2009.
Expected Share Usage
All shares that currently remain available for grant are expected to be used in the next 12 months in connection with 2009 recruiting, retention, director compensation and annual incentive compensation, andwe will need additional shares to complete our annual incentive grants to employees in February 2010.
Vesting
Vesting is determined by the Compensation Committee, but historically all employee awards have had three-year cliff vesting.
Prohibitions
The Incentive Plan prohibits the grant of stock options at a price below fair market value as well as the repricing of stock options without shareholder approval.
No Other Equity Plans
The Incentive Plan is our only equity plan that permits us to grant equity awards.


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Purpose
The purpose of the Incentive Plan is to promote the interests of our company and our shareholders by making us competitive in attracting, retaining and motivating officers, employees, directors and consultants, to offer these persons incentives directly linked to the profitability of our businesses and increases in shareholder value, and to provide these persons an opportunity to acquire a proprietary interest in Piper Jaffray.
 
Eligibility
Our current and prospective directors, officers, employees and consultants, as well as those of our affiliates, are eligible to participate in the Incentive Plan. As of February 28, 2009, approximately 1,045 persons were eligible to participate in the Incentive Plan.
Administration
The Incentive Plan is administered by the Compensation Committee of our Board of Directors, which has broad authority to administer the plan. This authority includes the power to(1) delegate certain administrative responsibilities with respect to the Incentive Plan to directors and certain officers selected in the Committee’s discretion, and(2) determine the eligible individuals to whom and the time or times at which awards will be granted, the number of shares subject to awards to be granted to any eligible individual, the life of any award and any terms and conditions of the grant that are not contained in the Incentive Plan. Each grant under the Incentive Plan is confirmed by and subject to the terms of an award agreement.
Authorized Shares
The Incentive Plan was originally adopted in December 2003 in connection with our spin-off from U.S. Bancorp and authorized the issuance of 2,000,000 shares of our common stock. We amended the Incentive Plan at our 2004, 2006 and 2008 annual meetings of shareholders to add 2,100,000 shares, 400,000 shares and 1,000,000 shares, respectively. There are approximately 378,582 shares available for grant under the company’s existing Incentive Plan as of February 28, 2009. We currently expect that shares remaining available for grant will be used in the next 12 months in connection with 2009 recruiting, retention, director compensation and annual incentive compensation and, as a result, we are requesting a 1,500,000-share increase expected to cover our annual incentive grants to employees in February 2010. We typically grant awards to employees (including officers) based on performance and retention objectives, in addition to any other objectives that our Compensation Committee may determine to be relevant. With respect to our directors, our grants are compensatory and will be in the amounts described above under “Information Regarding the Board of Directors and Corporate GovernanceITEM 4 — Compensation Program for Non-Employee Directors.”
Grants of shares that may be issued under the Incentive Plan may be authorized but unissued shares or shares reacquired and held in our treasury. In general, we use treasury shares to the extent available before issuing new shares in connection with awards. No more than 250,000 shares of common stock may be subject to “qualified performance-based awards” granted to any eligible individual in any fiscal year of the company.
If an award entitles the holder to receive or purchase shares, the number of shares covered by the award or to which the award relates will be counted on the date of grant of the award against the aggregate number of shares available for granting awards under the Incentive Plan. Any shares that are used by a participant as full or partial payment to us of the purchase price relating to an award, including in connection with the satisfaction of tax obligations relating to an award, will again be available for granting awards under the Incentive Plan. In addition, if any shares covered by an award or to which an award relates are not purchased or are forfeited, or if an award otherwise terminates without delivery of any shares, then the number of shares counted against the aggregate number of

ADVISORY (NON-BINDING) VOTE RECOMMENDING THE FREQUENCY OF
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shares available under the Incentive Plan to the extent of any such forfeiture or termination will again be available for granting awards under the Incentive Plan.
AdjustmentsFUTURE ADVISORY VOTES ON EXECUTIVE COMPENSATION
 
In addition to the event of certain types of corporate transactions or restructurings, such as stock splits, mergers, consolidations, separations, spin-offs, liquidations, reorganizations or other distributions of stock or propertyadvisory approval of our company, including an extraordinary stock or cash dividend, the Committee orexecutive compensation program, we are also seeking a non-binding indication from our Board may make adjustmentsshareholders as to the aggregate number and kindfrequency with which shareholders would have an opportunity to provide an advisory vote on executive compensation. We are providing shareholders the option of shares reserved for issuance under the Incentive Plan, in the maximum share limitations upon stock options, stock appreciation rights and other awards to be granted to any individual, in the number, kind and exercise price of outstanding stock options and stock appreciation rights, in the number and kind of shares subject to other outstanding awards granted under the Incentive Plan, and may also make any other equitable substitutions or adjustments that the Committee or Board determines to be appropriate; however, any adjustments made to an award that is considered to be deferred compensation under Section 409A of the Internal Revenue Code must comply with Section 409A.
Restricted Stock and Restricted Stock Units
Shares of restricted stock and restricted stock units (RSUs) will be subject to such restrictions as the Committee may impose, which may lapse separately or in combination at such time or times, in installments or otherwise as the Committee may deem appropriate. The grant or vesting of restricted stock and RSUs may be performance-based, time-based or both. Restricted stock and RSUs may be “qualified performance-based awards,” in which event the grant or vesting of such restricted stock or RSUs will be conditioned upon the attainment of performance goals. Except as otherwise determined by the Committee, uponselecting a participant’s termination of employment (as determined under criteria established by the Committee) during the restriction period, all shares of restricted stock and RSUs subject to restriction will be forfeited and reacquired by the company, except that the Committee may waive in whole or in part any or all remaining restrictions with respect to shares of restricted stock or RSUs.
If the grant is intended to be a “qualified performance-based award,” the applicable performance goals must be based on the attainment of specified levelsfrequency of one, two or morethree years, or abstaining. For the reasons described below, we recommend that our shareholders select a frequency of the following measures: revenue growth; earnings before interest, taxes, depreciation, and amortization; earnings before interest and taxes; operating income; pre- or after-tax income; earnings per share; cash flow; cash flow per share; return on equity; return on tangible equity; return on invested capital; return on assets; economic value added (or an equivalent metric); share price performance; total shareholder return; improvement in or attainment of expense levels; or improvement in or attainment of working capital levels.
These goals are established by the Committee and may be established on a company-wide basis or with respect to one or more business units, divisions or subsidiaries and can be on an absolute or relative basis. A “qualified performance-based award” is a grant of restricted stock or RSUs designated as such by the Committee at the time of grant based upon a determination that (a) the recipient is or may be a “covered employee” within the meaning of Section 162(m) of the Internal Revenue Code in the year in which we would expect to be able to claim a tax deduction with respect to such award and (b) the Committee wishes such grant to qualify for the exemption from the limitation on deductibility of compensation with respect to any covered employee imposed by Section 162(m) of the Internal Revenue Code.
The provisions of restricted stock and RSUs, including any applicable performance goals, need not be the same with respect to each participant. During the restriction period, the Committee may require that any stock certificates evidencing restricted shares be held by us. With respect to restricted stock awards, other than restrictions on transfer and any other restrictions the Committee may impose, the participant will have all the rights of a shareholder holding the class or series of stock that is the subject of the award.


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Performance Awards
The Committee may grant performance awards to eligible individuals. A performance award may be denominated or payable in cash, shares, other securities, other awards or other property and will provide the holder with the right to receive payments, in whole or in part, upon the achievement of specified performance goals. Subject to the terms of the Incentive Plan, the performance goals to be achieved, the length of any performance period, the amount of any performance award granted, the amount of any payment or transfer to be made pursuant to any performance award and any other terms and conditions of any performance award will be determined by the Committee. The Committee may, prior to or at the time of the grant, designate performance awards as “qualified performance-based awards,” in which event it will condition the settlement of the awards upon the attainment of one or more of the performance goals described above under “— Restricted Stock and Restricted Stock Units.” Performance awards denominated in cash that are payable to any individual participant with respect to any calendar year are limited to a maximum of $7.5 million.
Stock Options
The Committee may grant stock options to eligible individuals. Only non-qualified stock options are permitted to be granted under the Incentive Plan. The exercise price per share purchasable under a stock option will be determined by the Committee, but cannot be less than 100% of the fair market value of a share of our common stock on the date of grant of the option. The term of each stock option will be fixed by the Committee at the time of grant, but in no event may it be more than ten years from the grant date. The Committee will determine the time or times at which a stock option may be exercised in whole or in part and the method or methods by which, and the form or forms in which, payment of the exercise price may be made.
Stock Appreciation Rights
The Committee may grant stock appreciation rights to eligible individuals. Each stock appreciation right will confer upon the holder upon exercise the right to receive, as determined by the Committee, cash or a number of shares equal to the excess of (a) the fair market value of one share of our common stock on the date of exercise (or, if the Committee determines, at any time during a specified period before or after the date of exercise) over (b) the grant price of the stock appreciation right as determined by the Committee. The grant price may not be less than 100% of the fair market value of one share on the date of grant of the stock appreciation right. Subject to the terms of the Incentive Plan, the grant price, term, methods of exercise, dates of exercise, methods of settlement and any other terms and conditions (including conditions or restrictions on the exercise thereof) of any stock appreciation right will be as determined by the Committee, but in no event may the term of a stock appreciation right be longer than tenthree years.
 
Other Stock-Based AwardsOur executive compensation program is designed to support long-term value creation, and a triennial vote will allow shareholders to better judge our executive compensation program in relation to our long-term performance.
Other awardsAs described in the Compensation Discussion and Analysis section above, one of common stockthe core principles of our executive compensation program is to ensure management’s interests are aligned with our shareholders’ interests to support long-term value creation. A triennial vote would allow our executive compensation program to be evaluated over a three-year time frame and other awards that are valued by referencein relation to or otherwise based upon, common stock, including without limitation dividend equivalents and convertible debentures, may also be granted underour long-term performance, which we believe is the Incentive Plan, either alone or in conjunction with other awards.appropriate time frame for our company.
 
TransferabilityA triennial vote will provide us with the time to thoughtfully respond to shareholders’ views and implement any necessary changes. We carefully review changes to our program over the long-term to maintain its consistency and credibility, which is important in motivating and retaining our employees. An annual vote has the potential to over-emphasize short-term performance, which may not accurately reflect progress towards our long-term strategic goals. Also, because our annual meeting of Awardsshareholders is in May of each year, our ability to effectively alter a particular compensation program may be limited or have a negative impact on our ability to retain executives. We therefore believe that a triennial vote is an appropriate frequency to provide the Compensation Committee and management sufficient time to thoughtfully consider shareholders’ input and to implement any appropriate changes.
 
Awards are non-transferable other than byAccordingly, we request that our shareholders select “Three Years” when voting on the frequency of advisory votes on executive compensation. Although the advisory vote is non-binding, our Board will orreview the laws of descent and distribution. However, in the discretionresults of the Committee, non-qualified stock options may be transferred tovote and take them into account in making a determination concerning the holder’s immediate family members, directly or indirectly or by meansfrequency of a trust, partnership or otherwise. Stock options and stock appreciation rights may be exercised only by the initial holder, a permitted transferee or a guardian, legal representative or beneficiary.


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Change in Control
Notwithstanding any other provision of the Incentive Plan, unless otherwise provided by the Committee in any award agreement, in the event of a change in control of Piper Jaffray any stock options and stock appreciation rights outstanding as of the date of such change in control, and which are not then exercisable and vested, will become fully exercisable and vested; the restrictions and deferral limitations applicable to any restricted stock and RSUs will lapse, and such restricted stock and RSUs will become free of all restrictions and become fully vested; all performance awards will be considered to be earned and payable in full; and any deferral or other restriction will lapse and such performance awards will be settled in cash or shares, as determined by the Committee, as promptly as is practicable. All restrictionsadvisory votes on other awards will lapse and such awards will become free of all restrictions and fully vested.executive compensation.
 
Amendments and Termination
OurThe Board of Directors may at any time amend, alter or discontinuerecommends that you vote for “THREE YEARS” as the Incentive Plan, but shareholder approval is required for any amendment that could increase the numberfrequency of shares granted under the Incentive Plan and as otherwise may be required by applicable law or stock exchange rules.
The Committee generally may amend the terms of any outstanding stock option or other award but may not decrease the exercise price of an outstanding stock option or take any action that would constitute a “repricing” of an outstanding stock option unless the amendment is approved by shareholders as required by applicable law or stock exchange rules. Further, the Committee may not amend an award in a way that causes a “qualified performance-based award” to cease to qualify for the Section 162(m) exemption or that impairs the rights of any holder without the holder’s consent.
In the event an award is granted to an individual who is employed outside the United States and is not compensated from a payroll maintained in the United States, the Committee may, in its sole discretion, modify the provisions of the grant as they pertain to such individual to achieve the purposes of the Incentive Plan.
Term of the Incentive Planfuture advisory votes on executive compensation.
If the amendment to the Incentive Plan is approved by shareholders, the Incentive Plan will terminate on May 7, 2018, which is the tenth anniversary of the approval date of the Incentive Plan, as amended, or on any earlier date determined by our Board of Directors.
Registration
We have registered shares of common stock that currently may be issued under the Incentive Plan on four registration statements onForm S-8. The amount of shares registered includes shares of common stock currently available for issuance under the Incentive Plan as well as shares of common stock forfeited by plan participants or used to satisfy tax obligations of plan participants and again available for issuance pursuant to the terms of the Plan. If this proposal is approved, we intend to register onForm S-8 the additional 1,500,000 shares to be issued under the Incentive Plan as well as shares that are again available for grant due to forfeitures and tax withholdings.
Tax Consequences of Awards
The tax consequences of options granted under the Incentive Plan are complex and depend, in large part, on the surrounding facts and circumstances. This section provides a brief summary of certain significant federal income tax consequences of the Incentive Plan under existing U.S. law. This summary is not a complete statement of applicable law and is based upon the Internal Revenue Code, as well as administrative and judicial interpretations of the Internal Revenue Code, as in effect on the date of this description. If federal tax laws, or interpretations of such laws, change in the future, the information


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provided here may no longer be accurate. This section does not consider state, local or foreign tax consequences, nor does it discuss the effect of gift, estate or inheritance taxes.
No later than the date as of which an amount first becomes includible in the gross income of a participant for federal income tax purposes with respect to any award under the Incentive Plan, the participant must pay us, or make arrangements satisfactory to us regarding the payment of, any federal, state, local or foreign taxes of any kind required by law to be withheld with respect to such amount. Our obligations under the Incentive Plan are conditional on such payment or arrangements, and we will, to the extent permitted by law, be entitled to take such action and establish such procedures as we deem appropriate to withhold or collect all applicable payroll, withholding, income or other taxes from a participant. In order to assist a participant in paying all or a portion of the federal, state, local and foreign taxes to be withheld or collected upon exercise or receipt of (or the lapse of restrictions relating to) an award, the Committee may permit a participant to satisfy tax obligations by (a) electing to have us withhold a portion of the shares or other property otherwise to be delivered upon exercise or receipt of (or the lapse of restrictions relating to) an award with a fair market value equal to the amount of such taxes or (b) delivering to us shares or other property other than shares issuable upon exercise or receipt of (or the lapse of restrictions relating to) such award with a fair market value equal to the amount of such taxes. Any such election must be made on or before the date that the amount of tax to be withheld is determined.
A participant will not recognize any taxable income and we will not be entitled to a deduction at the time a non-qualified stock option is granted. When a non-qualified stock option is exercised, the excess of the fair market value of the shares acquired on the exercise of the option over the exercise price will be taxable to a participant as ordinary income. We, in computing our U.S. federal income tax, will generally be entitled to a deduction in an amount equal to the compensation taxable to the participant, subject to certain limitations. When a participant sells his or her shares of stock, the participant generally will have a capital gain (or loss), depending on the difference between the sale price and the fair market value of the stock on the date the participant exercised his or her option. The capital gain (or loss) is considered “long term” or “short term” depending on how long the participant has held the stock.
Unless a participant files an election to be taxed under Section 83(b) of the Internal Revenue Code, the participant will not realize income upon the grant of restricted stock. The participant will realize ordinary income and Piper Jaffray will be entitled to a corresponding deduction when the restrictions lapse, and the amount of such ordinary income and deduction will be the fair market value of the restricted stock on the date the restrictions lapse. If the recipient files an election to be taxed under Section 83(b) of the Internal Revenue Code, the tax consequences to the participant and Piper Jaffray will be determined as of the date the restricted stock is granted rather than as of the date the restrictions lapse.
When a participant disposes of restricted stock, the difference between the amount received upon disposition and the fair market value of the shares on the date the recipient realizes ordinary income will be treated as a capital gain or loss. The capital gain (or loss) is considered “long term” or “short term” depending on how long the participant has held such stock after the date the restrictions are removed or expire, or, if an election under Section 83(b) is filed, after the date the restricted stock is granted.
New Plan Benefits
Future plan awards to be received by or allocated to particular participants are not presently determinable.
Outstanding Equity Awards
The only equity plan we have established is our Amended and Restated 2003 Annual and Long-Term Incentive Plan. The following table summarizes, as of December 31, 2008, the number of shares


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of our common stock to be issued upon exercise of outstanding options granted under the plan, the weighted-average exercise price of such options, and the number of shares remaining available for future issuance under the plan for all awards as of December 31, 2008.
             
        Number of Shares
 
  Number of Shares to
     Remaining Available
 
  be Issued Opon
  Weighted-Average
  for Future Issuance
 
  Exercise of
  Exercise Price of
  Under Equity
 
  Outstanding
  Outstanding
  Compensation Plans
 
  Options, Warrants
  Options, Warrants
  (Excluding Shares
 
Plan Category
 and Rights  and Rights  in First Column) 
 
Equity compensation plans approved by shareholders  569,379  $44.27   1,032,552(1)
Equity compensation plans not approved by shareholders  None   N/A   None 
(1)Based on the 5,500,000 shares currently authorized for issuance under the plan — does not reflect our proposal included in this proxy statement to increase the number of authorized shares. In addition to the 569,379 shares to be issued upon the exercise of outstanding options to purchase our common stock, 3,177,945 shares of restricted stock issued under the plan were outstanding as of December 31, 2008. All of the shares available for future issuance under the plan as of December 31, 2008, may be granted in the form of restricted stock, RSUs, options or another equity-based award authorized under the plan.
 
SHAREHOLDER PROPOSALS FOR THE 20102012 ANNUAL MEETING
 
In order for a shareholder proposal, including a director nomination, to be considered for inclusion in our proxy statement for the 20102012 annual meeting of shareholders, the written proposal must be received at our principal executive offices on or before November 14, 2009.17, 2011. The proposal should be addressed to Piper Jaffray Companies, Attention: James L. Chosy, Secretary, 800 Nicollet Mall, Suite 800, Mail Stop J09N05, Minneapolis, Minnesota 55402. The proposal must comply with Securities and Exchange Commission regulations regarding the inclusion of shareholder proposals in company-sponsored proxy materials.
 
In accordance with our bylaws, in order to be properly brought before the 20102012 annual meeting, a shareholder’s notice of the matter the shareholder wishes to present must be delivered to our principal executive offices in Minneapolis, Minnesota, at the address identified in the preceding paragraph, not less than 90 nor more than 120 days prior to the first anniversary of the date of this year’s annual meeting. As a result, any notice given by or on behalf of a shareholder pursuant to these provisions of our bylaws (and not pursuant toRule 14a-8 of the Securities and Exchange Commission) must be received no earlier than January 7, 2010,5, 2012, and no later than February 6, 2010.4, 2012.


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HOUSEHOLDING
 
The Securities and Exchange Commission has adopted rules that permit companies and intermediaries such as brokers to satisfy delivery requirements for proxy statements and annual reports with respect to two or more shareholders sharing the same address by delivering a single proxy statement or annual report, as applicable, addressed to those shareholders. This process, which is commonly referred to as “householding,” potentially provides extra convenience for shareholders and cost savings for companies. Currently, only brokersWe household our proxy materials and annual reports for shareholders, delivering a single proxy statement and annual report to multiple shareholders sharing an address unless contrary instructions have been received from the affected shareholders.
 
If, at any time, you no longer wish to participate in householding and would prefer to receive a separate proxy statement or annual report, or if you are receiving multiple copies of either document and wish to receive only one, please contact us in writing or by telephone at Piper Jaffray Companies,


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Attention: Investor Relations, 800 Nicollet Mall, Suite 800, Mail Stop J09N05, Minneapolis, Minnesota 55402,(612) 303-6277. We will deliver promptly upon written or oral request a separate copy of our annual reportand/or proxy statement to a shareholder at a shared address to which a single copy of either document was delivered.
 
OTHER MATTERS
 
We do not know of any other matters that may be presented for consideration at the annual meeting. If any other business does properly come before the meeting, the persons named as proxies above will vote as they deem in the best interests of Piper Jaffray.
 
-s- James L. Chosy
 
James L. Chosy
Secretary
 
Dated: March 16, 20092011


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Appendix A
PIPER JAFFRAY COMPANIES
AMENDED AND RESTATED
2003 ANNUAL AND LONG-TERM INCENTIVE PLAN
(as amended effective May 
7
, 200
9
)
Section 1. Purpose
The purpose of the Plan is to promote the interests of the Company and its stockholders by giving the Company a competitive advantage in attracting, retaining and motivating employees, officers, consultants and Directors capable of assuring the future success of the Company, to offer such persons incentives that are directly linked to the profitability of the Company’s businesses and increases in stockholder value, and to afford such persons an opportunity to acquire a proprietary interest in the Company.
Section 2. Definitions
As used in the Plan, the following terms shall have the meanings set forth below.
(a) “Affiliate” means any entity in which the Company has, directly or indirectly through one or more intermediaries, a controlling interest or which has, directly or indirectly through one or more intermediaries, a controlling interest in the Company, within the meaning of Treasury Regulation § 1.409A-1(b)(5)(iii)(E).
(b) “Award” means any Stock Option, Stock Appreciation Right, Restricted Stock, Restricted Stock Unit, Performance Award, Dividend Equivalent, Other Stock Grant, Other Stock-Based Award or Tax Offset Bonus granted under the Plan.
(c) “Award Agreement” means any written agreement, contract or other instrument or document evidencing any Award granted under the Plan. Each Award Agreement shall be subject to the applicable terms and conditions of the Plan and any other terms and conditions (not inconsistent with the Plan) determined by the Committee.
(d) “Board” means the Board of Directors of the Company.
(e) “Code” means the Internal Revenue Code of 1986, as amended from time to time, and any regulations promulgated thereunder.
(f) “Change in Control” has the meaning set forth in Section 7.
(g) “Committee” means a committee of Directors designated by the Board to administer the Plan, which initially shall be the Compensation Committee of the Board. The Committee shall be comprised of not less than such number of Directors as shall be required to permit Awards granted under the Plan to qualify underRule 16b-3 and Section 162(m) of the Code, and each member of the Committee shall be an Outside Director.
(h) “Company” means Piper Jaffray Companies, a Delaware corporation.
(i) “Covered Employee” means a Participant designated prior to the grant of Restricted Stock, Restricted Stock Units or Performance Awards by the Committee who is or may be a “covered employee” within the meaning of Section 162(m)(3) of the Code in the year in which any such Award is expected to be taxable to such Participant.
(j) “Director” means a member of the Board, including any Outside Director.
(k) “Dividend Equivalent” means any right granted under Section 6(e) of the Plan.
(l) “Effective Date” has the meaning set forth in Section 11 of the Plan.


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(m) “Eligible Individual” means any employee, officer, Director or consultant providing services to the Company or any Affiliate, and prospective employees and consultants who have accepted offers of employment or consultancy from the Company or any Affiliate, whom the Committee determines to be an Eligible Individual.
(n) “Exchange Act” means the Securities Exchange Act of 1934, as amended from time to time.
(o) “Exercise Price” has the meaning set forth in Section 6(a) of the Plan.
(p) “Fair Market Value” means, with respect to any property (including, without limitation, any Shares or other securities), the fair market value of such property determined by such methods or procedures as shall be established from time to time by the Committee in good faith and in a manner consistent with Code Section 409A. Notwithstanding the foregoing and except as otherwise provided by the Committee, the Fair Market Value of a Share as of a given date shall be the closing sales price for one Share on the New York Stock Exchange or such other established securities market as may at the time be the principal market for the Shares, or if the Shares were not traded on such national securities market or exchange on such date, then on the next preceding date on which the Shares are traded, all as reported by such source as the Committee may select.
(q) “Non-Qualified Stock Option” means any Stock Option that is not designated as, or is not intended to qualify as, an “incentive stock option” within the meaning of Section 422 of the Code.
(r) “Outside Director” means any Director who qualifies as an “outside director” within the meaning of Section 162(m) of the Code, as a “non-employee director” within the meaning ofRule 16b-3 and as an “independent director” pursuant to the requirements of the New York Stock Exchange.
(s) “Participant” means an Eligible Individual designated to be granted an Award under the Plan.
(t) “Performance Award” means any right granted under Section 6(d) of the Plan.
(u) “Performance Goals” means the performance goals established by the Committee in connection with the grant of an Award. In the case of Qualified Performance-Based Awards, (i) such goals shall be based on the attainment of specified levels of one or more of the following measures with respect to the Company or such subsidiary, division or department of the Company for or within which the Participant performances services: revenue growth; earnings before interest, taxes, depreciation, and amortization; earnings before interest and taxes; operating income; pre- or after- tax income; earnings per share; cash flow; cash flow per share; return on equity; return on tangible equity; return on invested capital; return on assets; economic value added (or an equivalent metric); share price performance; total shareholder return; improvement in or attainment of expense levels; improvement in or attainment of working capital levels and (ii) such Performance Goals shall be set by the Committee within the time period prescribed by Section 162(m) of the Code and related regulations. Such Performance Goals also may be based upon the attaining of specified levels of Company performance under one or more of the measures described above relative to the performance of other companies.
(v) “Plan” means this Piper Jaffray Companies Amended and Restated 2003 Annual and Long-Term Incentive Plan, as set forth herein and as hereinafter amended from time to time.
(w) “Qualified Performance-Based Award” means an Award of Restricted Stock, Restricted Stock Units or Performance Awards designated as such by the Committee at the time of grant, based upon a determination that (i) the recipient is or may be a Covered Employee in the year in which the Company would expect to be able to claim a tax deduction with respect to such Restricted Stock or Performance Awards and (ii) the Committee wishes such Award to qualify for the Section 162(m) Exemption.
(x) “Restricted Stock” means any Share granted under Section 6(c) of the Plan.
(y) “Restricted Stock Unit” means any unit granted under Section 6(c) of the Plan evidencing the right to receive a Share (or a cash payment equal to the Fair Market Value of a Share) at some future date.


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(z) “Rule 16b-3” meansRule 16b-3, as promulgated by the Securities and Exchange Commission under Section 16(b) of the Exchange Act, as amended from time to time.
(aa) “Section 162(m)Exemption” means the exemption from the limitation on deductibility imposed by Section 162(m) of the Code that is set forth in Section 162(m)(4)(C) of the Code.
(bb) “Share” or “Shares” means a share or shares of common stock, par value $.01 per share, of the Company.
(cc) “Stock Appreciation Right” means any right granted under Section 6(b) of the Plan.
(dd) “Stock Option” means a Non-Qualified Stock Option granted under Section 6(a) of the Plan.
Section 3. Administration
(a) Power and Authority of the Committee.  The Plan shall be administered by the Committee. Subject to the terms of the Plan and to applicable law, the Committee shall have full power and authority to:
(i) designate Participants;
(ii) determine whether and to what extent any type (or types) of Award is to be granted hereunder;
(iii) determine the number of Shares to be covered by (or the method by which payments or other rights are to be determined in connection with) each Award;
(iv) determine the terms and conditions of any Award or Award Agreement;
(v) subject to Section 9 hereof, amend the terms and conditions of any Award or Award Agreement and accelerate the vestingand/or exercisability of any Stock Option or waive any restrictions relating to any Award;provided,however, that (A) except for adjustments pursuant to Section 4(c) of the Plan, in no event may any Stock Option granted under this Plan be (x) amended to decrease the Exercise Price thereof, (y) cancelled in conjunction with the grant of any new Stock Option with a lower Exercise Price, or (z) otherwise subject to any action that would be treated, for accounting purposes, as a “repricing” of such Stock Option, unless such amendment, cancellation, or action is approved by the stockholders of the Company to the extent required by applicable law and stock exchange rules and (B) the Committee may not adjust upwards the amount payable to a Covered Employee with respect to a Qualified Performance-Based Award or waive or alter the Performance Goals associated therewith in a manner that would violate Section 162(m) of the Code.
(vi) determine whether, to what extent and under what circumstances the exercise price of Awards may be paid in cash, Shares, other securities, other Awards or other property, or canceled, forfeited or suspended;
(vii) determine whether, to what extent and under what circumstances cash, Shares, other securities, other Awards, other property and other amounts payable with respect to an Award under the Plan shall be deferred either automatically or at the election of the holder thereof or the Committee;
(viii) interpret and administer the Plan and any instrument or agreement, including an Award Agreement, relating to the Plan;
(ix) adopt, alter, suspend, waive or repeal such rules, guidelines and practices and appoint such agents as it shall deem advisable or appropriate for the proper administration of the Plan; and
(x) make any other determination and take any other action that the Committee deems necessary or desirable for the administration of the Plan.


A-3


Unless otherwise expressly provided in the Plan, all designations, determinations, interpretations and other decisions under or with respect to the Plan or any Award or Award Agreement shall be within the sole discretion of the Committee, may be made at any time and shall be final, conclusive and binding upon all persons, including without limitation, the Company, its Affiliates, subsidiaries, shareholders, Eligible Individuals and any holder or beneficiary of any Award.
(b) Action by the Committee;Delegation.  Except to the extent prohibited by applicable law or the applicable rules of a stock exchange, the Committee may delegate all or any part of its duties and powers under the Plan to one or more persons, including Directors or a committee of Directors, subject to such terms, conditions and limitations as the Committee may establish in its sole discretion;provided,however, that the Committee shall not delegate its powers and duties under the Plan (i) with regard to officers or directors of the Company or any Affiliate who are subject to Section 16 of the Exchange Act or (ii) in a manner that would cause an Award designated as a Qualified Performance-Based Award not to qualify for, or to cease to qualify for, the Section 162(m) Exemption; andprovided,further, that any such delegation may be revoked by the Committee at any time.
(c) Power and Authority of the Board.  Notwithstanding anything to the contrary contained herein, except to the extent that the grant or exercise of such authority would cause any Award or transaction to become subject to (or lose an exemption under) the short-swing profit recovery provisions of Section 16 of the Exchange Act or cause an Award designated as a Qualified Performance-Based Award not to qualify for, or to cease to qualify for, the Section 162(m) Exemption, the Board may, at any time and from time to time, without any further action of the Committee, exercise the powers and duties of the Committee under the Plan. To the extent that any permitted action taken by the Board conflicts with action taken by the Committee, the Board action shall control.
Section 4. Shares Available for Awards
(a) Shares Available.  Subject to adjustment as provided in Section 4(c) of the Plan, the aggregate number of Shares that may be issued under the Plan shall be
7,000,000
. Shares that may be issued under the Plan may be authorized but unissued Shares or Shares re-acquired and held in treasury.
(b) Accounting for Awards.  For purposes of this Section 4, if an Award entitles the holder thereof to receive or purchase Shares, the number of Shares covered by such Award or to which such Award relates shall be counted on the date of grant of such Award against the aggregate number of Shares available for granting Awards under the Plan. Any Shares that are used by a Participant as full or partial payment to the Company of the purchase price relating to an Award, including in connection with the satisfaction of tax obligations relating to an Award, shall again be available for granting Awards under the Plan. In addition, if any Shares covered by an Award or to which an Award relates are not purchased or are forfeited, or if an Award otherwise terminates without delivery of any Shares, then the number of Shares counted against the aggregate number of Shares available under the Plan with respect to such Award, to the extent of any such forfeiture or termination, shall again be available for granting Awards under the Plan.
(c) Adjustments.  In the event of any change in corporate capitalization (including, but not limited to, a change in the number of Shares outstanding), such as a stock split or a corporate transaction, such as any merger, consolidation, separation, including a spin-off, or other distribution of stock or property of the Company (including any extraordinary cash or stock dividend), any reorganization (whether or not such reorganization comes within the definition of such term in Section 368 of the Code) or any partial or complete liquidation of the Company, the Committee or Board may make such substitution or adjustments in the aggregate number and kind of shares reserved for issuance under the Plan, and the maximum limitation upon Stock Options and Stock Appreciation Rights and other Awards to be granted to any Participant, in the number, kind and Exercise Price of shares subject to outstanding Stock Options and Stock Appreciation Rights, in the number and kind of shares subject to other outstanding Awards granted under the Planand/or such other equitable substitution or adjustments as it may determine to be appropriate in its sole discretion (including, without limitation, the provision of an amount in cash in consideration for any such Awards);provided,however, that the number of shares


A-4


subject to any Award shall always be a whole number. Without limiting the generality of the foregoing, in connection with any Disaffiliation of a subsidiary of the Company, the Committee shall have the authority to arrange for the assumption or replacement of Awards with new awards based on shares of the affected subsidiary or by an affiliate of an entity that controls the subsidiary following the Disaffiliation. For purposes hereof, “Disaffiliation” of a subsidiary shall mean the subsidiary’s ceasing to be a subsidiary of the Company for any reason (including, without limitation, as a result of a public offering, spin-off, sale or other distribution or transfer by the Company of the stock of the subsidiary). Notwithstanding the foregoing, to the extent that any Award is otherwise considered to be deferred compensation under Section 409A of the Code, any adjustment to such Award will comply with Section 409A of the Code (including current and future guidance issued by the Department of Treasury and or the Internal Revenue Service).
(d) Award Limitations.  No more than 250,000 shares of Common Stock may be subject to Qualified Performance-Based Awards granted to any Eligible Individual in any fiscal year of the Company.
Section 5. Eligibility
Any Eligible Individual shall be eligible to be designated a Participant. In determining which Eligible Individuals shall receive an Award and the terms of any Award, the Committee may take into account the nature of the services rendered by the respective Eligible Individuals, their present and potential contributions to the success of the Company or such other factors as the Committee, in its discretion, shall deem relevant.
Section 6. Awards
(a) Stock Options.  The Committee is hereby authorized to grant Stock Options (which may only be Non-Qualified Stock Options) to Eligible Individuals with the following terms and conditions and with such additional terms and conditions not inconsistent with the provisions of the Plan as the Committee shall determine:
(i) Exercise Price.  The purchase price per Share purchasable under a Stock Option (the “Exercise Price”) shall be determined by the Committee;provided,however, that such Exercise Price shall not be less than 100% of the Fair Market Value of a Share on the date of grant of such Stock Option.
(ii) Option Term. The term of each Stock Option shall be fixed by the Committee at the time of grant, but in no event shall be more than 10 years from the date of grant.
(iii) Time and Method of Exercise. The Committee shall determine the time or times at which a Stock Option may be exercised in whole or in part and the method or methods by which, and the form or forms (including, without limitation, cash, Shares, other securities, other Awards or other property, or any combination thereof, having a Fair Market Value on the exercise date equal to the applicable Exercise Price) in which, payment of the Exercise Price with respect thereto may be made or deemed to have been made.
(b) Stock Appreciation Rights.  The Committee is hereby authorized to grant Stock Appreciation Rights to Eligible Individuals subject to the terms of the Plan. Each Stock Appreciation Right granted under the Plan shall confer on the holder upon exercise the right to receive, as determined by the Committee, cash or a number of Shares whose Fair Market Value is equal to the excess of (A) the Fair Market Value of one Share on the date of exercise (or, if the Committee shall so determine in accordance with the requirements of Code Section 409A, at any time during a specified period not more than 30 days before or after the date of exercise) over (B) the grant price of the Stock Appreciation Right as determined by the Committee, which grant price shall not be less than 100% of the Fair Market Value of one Share on the date of grant of the Stock Appreciation Right. Subject to the terms of the Plan, the grant price, term, methods of exercise, dates of exercise, methods of settlement and any other terms and conditions (including conditions or restrictions on the exercise thereof) of any Stock


A-5


Appreciation Right shall be as determined by the Committee,provided that in no event shall the term of a Stock Appreciation Right be longer than ten years.
(c) Restricted Stock and Restricted Stock Units.  The Committee is hereby authorized to grant Restricted Stock and Restricted Stock Units to Eligible Individuals with the following terms and conditions and with such additional terms and conditions not inconsistent with the provisions of the Plan as the Committee shall determine:
(i) Restrictions.  Shares of Restricted Stock and Restricted Stock Units shall be subject to such restrictions as the Committee may impose (including, without limitation, limitation on transfer, forfeiture conditions, limitation on the right to vote a Share of Restricted Stock or the right to receive any dividend or other right or property with respect thereto), which restrictions may lapse separately or in combination at such time or times, in such installments or otherwise as the Committee may deem appropriate. The grant or vesting of Restricted Stock and Restricted Stock Units may be performance-based or time-based or both. Restricted Stock and Restricted Stock Units may be Qualified Performance-Based Awards, in which event the grant or vesting, as applicable, of such Restricted Stock or Restricted Stock Units shall be conditioned upon the attainment of Performance Goals.
(ii) Stock Certificates;Delivery of Shares.
(A) Any Restricted Stock granted under the Plan shall be evidenced in such manner as the Committee may deem appropriate, including book-entry registration or issuance of one or more stock certificates. Any certificate issued in respect of shares of Restricted Stock shall be registered in the name of such Participant and shall bear an appropriate legend referring to the applicable Award Agreement and possible forfeiture of such shares of Restricted Stock. The Committee may require that the certificates evidencing such shares be held in custody by the Company until the restrictions thereon shall have lapsed and that, as a condition of any Award of Restricted Stock, the Participant shall have delivered a stock power, endorsed in blank, relating to the Shares covered by such Award.
(B) In the case of Restricted Stock Units, no Shares or other property shall be issued at the time such Awards are granted. Upon the lapse or waiver of restrictions and the restricted period relating to Restricted Stock Units (or at such later time as may be determined by the Committee), Shares or other cash or property shall be issued to the holder of the Restricted Stock Units and evidenced in such manner as the Committee may deem appropriate, including book-entry registration or issuance of one or more stock certificates.
(iii) Forfeiture. Except as otherwise determined by the Committee, upon a Participant’s termination of employment (as determined under criteria established by the Committee) during the applicable restriction period, all applicable Shares of Restricted Stock and Restricted Stock Units at such time subject to restriction shall be forfeited and reacquired by the Company;provided,however, that the Committee may, when it finds that a waiver would be in the best interest of the Company, waive in whole or in part any or all remaining restrictions with respect to Shares of Restricted Stock or Restricted Stock Units.
(d) Performance Awards.  The Committee is hereby authorized to grant Performance Awards to Eligible Individuals subject to the terms of the Plan. A Performance Award granted under the Plan (i) may be denominated or payable in cash, Shares (including, without limitation, Restricted Stock and Restricted Stock Units), other securities, other Awards or other property and (ii) shall confer on the holder thereof the right to receive payments, in whole or in part, upon the achievement of such performance goals during such performance periods as the Committee shall establish. Subject to the terms of the Plan, the performance goals to be achieved during any performance period, the length of any performance period, the amount of any Performance Award granted, the amount of any payment or transfer to be made pursuant to any Performance Award and any other terms and conditions of any Performance Award shall be determined by the Committee. The Committee may, prior to or at the time


A-6


of the grant, designate Performance Awards as Qualified Performance-Based Awards, in which event it shall condition the settlement thereof upon the attainment of Performance Goals. Performance Awards denominated in cash that are payable to any individual Participant with respect to any calendar year will be limited to a maximum of $7,500,000.
(e) Dividend Equivalents.  The Committee is hereby authorized to grant Dividend Equivalents to Eligible Individuals under which the Participant shall be entitled to receive payments (in cash, Shares, other securities, other Awards or other property as determined in the discretion of the Committee) equivalent in value to the amount of cash dividends paid by the Company to holders of Shares with respect to a number of Shares determined by the Committee. Subject to the terms of the Plan, such Dividend Equivalents may have such terms and conditions as the Committee shall determine, but no right to a Dividend Equivalent shall be contingent, directly or indirectly, upon the exercise of a Stock Option or Stock Appreciation Right.
(f) Other Stock Grants.  The Committee is hereby authorized, subject to the terms of the Plan, to grant to Eligible Individuals Shares without restrictions thereon as are deemed by the Committee to be consistent with the purpose of the Plan.
(g) Other Stock-Based Awards.  The Committee is hereby authorized to grant to Eligible Individuals, subject to the terms of the Plan, such other Awards that are denominated or payable in, valued in whole or in part by reference to, or otherwise based on or related to, Shares (including, without limitation, securities convertible into Shares), as are deemed by the Committee to be consistent with the purpose of the Plan. Shares or other securities delivered pursuant to a purchase right granted under this Section 6(g) shall be purchased for such consideration, which may be paid by such method or methods and in such form or forms (including, without limitation, cash, Shares, other securities, other Awards or other property or any combination thereof), as the Committee shall determine, the value of which consideration, as established by the Committee, shall not be less than 100% of the Fair Market Value of such Shares or other securities as of the date such purchase right is granted.
(h) Tax Offset Bonus.  The Committee may grant to a Participant, at the time of granting an Award or at any time thereafter, the right to receive a cash payment in an amount specified by the Committee, to be paid at such time or times (if ever) as the Award results in compensation income to the Participant, for the purpose of assisting the Participant to pay the resulting taxes, all as determined by the Committee and on such other terms and conditions as the Committee shall determine (a “Tax Offset Bonus”). Payment of a Tax Offset Bonus shall be made no later than the end of the Participant’s taxable year next following the taxable year in which the Participant remits the resulting taxes.
(i) General.
(i) Consideration for Awards.  Awards may be granted for no cash consideration or for any cash or other consideration as determined by the Committee and required by applicable law.
(ii) Awards May Be Granted Separately or Together. Awards may, in the discretion of the Committee, be granted either alone or in addition to, in tandem with or in substitution for any other Award or any award granted under any plan of the Company or any Affiliate. Awards granted in addition to or in tandem with other Awards or in addition to or in tandem with awards granted under any such other plan of the Company or any Affiliate may be granted either at the same time as or at a different time from the grant of such other Awards or awards.
(iii) Forms of Payment Under Awards. Subject to the terms of the Plan, payments or transfers to be made by the Company or an Affiliate upon the grant, exercise or settlement of an Award may be made in such form or forms as the Committee shall determine (including cash, Shares, other securities, other Awards or other property or any combination thereof);provided,however, that such payments or transfers shall not be in the form of promissory notes. Such payments or transfers may be made in a single payment or transfer, in installments or on a deferred basis, in each case in accordance with rules and procedures established by the Committee. Such rules and procedures may include, without limitation, provisions for the payment or crediting of reasonable interest on


A-7


installment or deferred payments or the grant or crediting of Dividend Equivalents with respect to installment or deferred payments.
(iv) Limits on Transfer of Awards. No Award (other than Other Stock Grants) and no right under any such Award shall be transferable by a Participant otherwise than by will or by the laws of descent and distribution and the Company shall not be required to recognize any attempted assignment of such rights by any Participant;provided,however, that, if so determined by the Committee, a Participant may, in the manner established by the Committee, designate a beneficiary or beneficiaries to exercise the rights of the Participant and receive any property distributable with respect to any Award upon the death of the Participant; andprovided,further, that, if so determined by the Committee, a Participant may transfer a Non-Qualified Stock Option to any Family Member (as such term is defined in the General Instructions toForm S-8 (or successor to such Instructions or such Form)) at any time that such Participant holds such Stock Option, whether directly or indirectly or by means of a trust or partnership or otherwise,provided that the Participant may not receive any consideration for such transfer, the Family Member may not make any subsequent transfers other than by will or by the laws of descent and distribution and the Company receives written notice of such transfer. Except as otherwise determined by the Committee, each Award or right under any such Award shall be exercisable during the Participant’s lifetime only by the Participant or, if permissible under applicable law, by the Participant’s guardian or legal representative. Except as otherwise determined by the Committee, no Award or right under any such Award may be pledged, alienated, attached or otherwise encumbered, and any purported pledge, alienation, attachment or other encumbrance thereof shall be void and unenforceable against the Company or any Affiliate.
(v) Term of Awards.  Subject to Section 6(a)(ii) of the Plan, the term of each Award shall be for such period as may be determined by the Committee.
(vi) Restrictions. All Shares or other securities delivered under the Plan pursuant to any Award or the exercise thereof shall be subject to such stop transfer orders and other restrictions as the Committee may deem advisable under the Plan, applicable federal or state securities laws and regulatory requirements, and the Committee may direct appropriate stop transfer orders and cause other legends to be placed on the certificates for such Shares or other securities to reflect such restrictions.
Section 7. Change in Control
(a) Impact of Event.  Notwithstanding any other provision of the Plan to the contrary, unless otherwise provided by the Committee in any Award Agreement, in the event of a Change in Control:
(i) Any Stock Options and Stock Appreciation Rights outstanding as of the date of such Change in Control, and which are not then exercisable and vested, shall become fully exercisable and vested.
(ii) The restrictions applicable to any Restricted Stock and Restricted Stock Units shall lapse, and such Restricted Stock and Restricted Stock Units shall become free of all restrictions and become fully vested.
(iii) All Performance Awards shall be considered to be earned and payable in full, and any restriction shall lapse and such Performance Awards shall be settled in cash or Shares, as determined by the Committee, as promptly as is practicable.
(iv) All restrictions on other Awards shall lapse and such Awards shall become free of all restrictions and become fully vested.


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(b) Definition of Change in Control.  For purposes of the Plan, and unless otherwise provided in an applicable Award Agreement, a “Change in Control” shall mean the happening of any of the following events:
(i) An acquisition by any individual, entity or group (within the meaning of Section 13(d)(3) or 14(d)(2) of the Exchange Act) (a “Person”) of beneficial ownership (within the meaning ofRule 13d-3 promulgated under the Exchange Act) of 20% or more of either (1) the then outstanding shares of common stock of the Company (the “Outstanding Company Common Stock”) or (2) the combined voting power of the then outstanding voting securities of the Company entitled to vote generally in the election of directors (the “Outstanding Company Voting Securities”); excluding, however, the following: (1) Any acquisition directly from the Company, other than an acquisition by virtue of the exercise of a conversion privilege unless the security being so converted was itself acquired directly from the Company, (2) Any acquisition by the Company, (3) Any acquisition by any employee benefit plan (or related trust) sponsored or maintained by the Company or any entity controlled by the Company, or (4) Any acquisition pursuant to a transaction which complies with clauses (1), (2) and (3) of subsection (iii) of this Section 7(b); or
(ii) A change in the composition of the Board such that the individuals who, as of the Effective Date, constitute the Board (such Board shall be hereinafter referred to as the “Incumbent Board”) cease for any reason to constitute at least a majority of the Board;provided,however, for purposes of this Section 7(b), that any individual who becomes a member of the Board subsequent to the Effective Date, whose election, or nomination for election by the Company’s shareholders, was approved by a vote of at least a majority of those individuals who are members of the Board and who were also members of the Incumbent Board (or deemed to be such pursuant to this proviso) shall be considered as though such individual were a member of the Incumbent Board; but,provided,further, that any such individual whose initial assumption of office occurs as a result of an actual or threatened election contest with respect to the election or removal of directors or other actual or threatened solicitation of proxies or consents by or on behalf of a Person other than the Board shall not be so considered as a member of the Incumbent Board; or
(iii) Consummation of a reorganization, merger or consolidation or sale or other disposition of all or substantially all of the assets of the Company (“Corporate Transaction”); excluding, however, such a Corporate Transaction pursuant to which (1) all or substantially all of the individuals and entities who are the beneficial owners, respectively, of the Outstanding Company Common Stock and Outstanding Company Voting Securities immediately prior to such Corporate Transaction will beneficially own, directly or indirectly, more than 50% of, respectively, the outstanding shares of common stock, and the combined voting power of the then outstanding voting securities entitled to vote generally in the election of directors, as the case may be, of the corporation resulting from such Corporate Transaction (including, without limitation, a corporation which as a result of such transaction owns the Company or all or substantially all of the Company’s assets either directly or through one or more subsidiaries) in substantially the same proportions as their ownership, immediately prior to such Corporate Transaction, of the Outstanding Company Common Stock and Outstanding Company Voting Securities, as the case may be, (2) no Person (other than the Company, any employee benefit plan (or related trust) of the Company or such corporation resulting from such Corporate Transaction) will beneficially own, directly or indirectly, 20% or more of, respectively, the outstanding shares of common stock of the corporation resulting from such Corporate Transaction or the combined voting power of the outstanding voting securities of such corporation entitled to vote generally in the election of directors except to the extent that such ownership existed prior to the Corporate Transaction, and (3) individuals who were members of the Incumbent Board will constitute at least a majority of the members of the board of directors of the corporation resulting from such Corporate Transaction; or
(iv) The approval by the shareholders of the Company of a complete liquidation or dissolution of the Company.


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Section 8. Income Tax Withholding
No later than the date as of which an amount first becomes includible in the gross income of a Participant for federal or foreign income tax purposes with respect to any Award under the Plan, the Participant shall pay to the Company, or make arrangements satisfactory to the Company regarding the payment of, any federal, state, local or foreign taxes of any kind required by law to be withheld with respect to such amount. The obligations of the Company under the Plan shall be conditional on such payment or arrangements, and the Company and its Affiliates shall, to the extent permitted by law, be entitled to take such action and establish such procedures as it deems appropriate to withhold or collect all applicable payroll, withholding, income or other taxes from such Participant, including without limitation withholding applicable tax from Participant’s cash compensation paid by the Company or an Affiliate. In order to assist a Participant in paying all or a portion of the federal, state, local and foreign taxes to be withheld or collected upon exercise or receipt of (or the lapse of restrictions relating to) an Award, the Committee, in its discretion and subject to such additional terms and conditions as it may adopt, may permit the Participant to satisfy such tax obligation by (i) electing to have the Company withhold a portion of the Shares or other property otherwise to be delivered upon exercise or receipt of (or the lapse of restrictions relating to) such Award with a Fair Market Value equal to the amount of such taxes or (ii) delivering to the Company Shares or other property other than Shares issuable upon exercise or receipt of (or the lapse of restrictions relating to) such Award with a Fair Market Value equal to the amount of such taxes,provided that, in either case, not more than the legally required minimum withholding may be settled with Shares. Any such election must be made on or before the date that the amount of tax to be withheld is determined.
Section 9. Amendment and Termination
(a) Amendments to the Plan.  The Board may amend, alter, suspend, discontinue or terminate the Plan at any time;provided,however, that, notwithstanding any other provision of the Plan or any Award Agreement, without the approval of the stockholders of the Company, no amendment, alteration, suspension, discontinuation or termination shall be made that, absent such approval:
(i) requires stockholder approval under the rules or regulations of the New York Stock Exchange, any other securities exchange or the National Association of Securities Dealers, Inc. that are applicable to the Company; or
(ii) increases the number of Shares authorized under the Plan as specified in Section 4(a) of the Plan.
(b) Amendments to Awards.  The Committee may waive any conditions of or rights of the Company under any outstanding Award, prospectively or retroactively. Except as otherwise provided herein or in an Award Agreement, the Committee may not amend, alter, suspend, discontinue or terminate any outstanding Award, prospectively or retroactively, if such action would adversely affect the rights of the holder of such Award, without the consent of the Participant or holder or beneficiary thereof or such amendment would cause a Qualified Performance-Based Award to cease to qualify for the Section 162(m) Exemption. The Committee may unilaterally amend any Award, and it will be conclusively presumed that such action will not adversely affect the rights of the holder of such Award, if such amendment is determined by the Committee to be necessary to cause the Award to be exempt from the application of, or to comply with, Code Section 409A.
(c) Correction of Defects,Omissions and Inconsistencies.  The Committee may correct any defect, supply any omission or reconcile any inconsistency in the Plan or any Award in the manner and to the extent it shall deem desirable to carry the Plan into effect.
Section 10. General Provisions
(a) No Rights to Awards.  No Eligible Individual or other person shall have any claim to be granted any Award under the Plan, and there is no obligation for uniformity of treatment of Eligible


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Individuals or holders or beneficiaries of Awards under the Plan. The terms and conditions of Awards need not be the same with respect to any Participant or with respect to different Participants.
(b) Award Agreements.  No Participant will have rights under an Award granted to such Participant unless and until an Award Agreement shall have been duly executed on behalf of the Company and, if requested by the Company, signed by the Participant. In the event that any provision of an Award Agreement conflicts with or is inconsistent in any respect with the terms of the Plan as set forth herein or subsequently amended, the terms of the Plan shall control.
(c) No Rights of Stockholders.  Except with respect to Shares of Restricted Stock as to which the Participant has been granted the right to vote, neither a Participant nor the Participant’s legal representative shall be, or have any of the rights and privileges of, a stockholder of the Company with respect to any Shares issuable to such Participant upon the exercise or payment of any Award, in whole or in part, unless and until such Shares have been issued in the name of such Participant or such Participant’s legal representative without restrictions thereto.
(d) No Limit on Other Compensation Plans or Arrangements.  Nothing contained in the Plan shall prevent the Company or any Affiliate from adopting or continuing in effect other or additional compensation arrangements, and such arrangements may be either generally applicable or applicable only in specific cases.
(e) No Right to Employment.  The Plan shall not constitute a contract of employment, and adoption of the Plan or the grant of an Award shall not be construed as giving a Participant the right to be retained as an employee of the Company or an Affiliate, or a non-employee Director to be retained as a Director, nor shall it affect in any way the right of the Company or an Affiliate to terminate such employment at any time, with or without cause. In addition, the Company or an Affiliate may at any time dismiss a Participant from employment free from any liability or any claim under the Plan or any Award, unless otherwise expressly provided in the Plan or in any Award Agreement.
(f) Governing Law.  The Plan and all Awards granted and actions taken thereunder shall be governed by and construed in accordance with the laws of the State of Delaware, without reference to principles of conflict of laws thereof.
(g) Severability.  If any provision of the Plan or any Award is or becomes or is deemed to be invalid, illegal or unenforceable in any jurisdiction or would disqualify the Plan or any Award under any law deemed applicable by the Committee, such provision shall be construed or deemed amended to conform to applicable laws, or if it cannot be so construed or deemed amended without, in the determination of the Committee, materially altering the purpose or intent of the Plan or the Award, such provision shall be stricken as to such jurisdiction or Award, and the remainder of the Plan or any such Award shall remain in full force and effect.
(h) Application to Participants Outside the United States.  In the event an Award is granted to a Participant who is employed or providing services outside the United States and who is not compensated from a payroll maintained in the United States, the Committee may, in its sole discretion, modify the provisions of the Plan as they pertain to such individual to comply with applicable foreign law.
(i) No Trust or Fund Created.  Neither the Plan nor any Award shall create or be construed to create a trust or separate fund of any kind or a fiduciary relationship between the Company or any Affiliate and an Eligible Individual or any other person. To the extent that any person acquires a right to receive payments from the Company or any Affiliate pursuant to an Award, such right shall be no greater than the right of any unsecured general creditor of the Company or any Affiliate.
(j) Other Benefits.  No compensation or benefit awarded to or realized by any Participant under the Plan shall be included for the purpose of computing such Participant’s compensation under any compensation-based retirement, disability, or similar plan of the Company unless required by law or otherwise provided by such other plan.


A-11


(k) No Fractional Shares.  No fractional Shares shall be issued or delivered pursuant to the Plan or any Award, and the Committee shall determine whether cash shall be paid in lieu of any fractional Shares or whether such fractional Shares or any rights thereto shall be canceled, terminated or otherwise eliminated.
(l) Headings.  Headings are given to the Sections and subsections of the Plan solely as a convenience to facilitate reference. Such headings shall not be deemed in any way material or relevant to the construction or interpretation of the Plan or any provision thereof.
(m) Section 16 Compliance;Section 162(m)Administration.  The Plan is intended to comply in all respects withRule 16b-3 or any successor provision, as in effect from time to time, and in all events the Plan shall be construed in accordance with the requirements ofRule 16b-3. If any Plan provision does not comply withRule 16b-3 as hereafter amended or interpreted, the provision shall be deemed inoperative. The Board, in its absolute discretion, may bifurcate the Plan so as to restrict, limit or condition the use of any provision of the Plan with respect to persons who are officers or directors subject to Section 16 of the Exchange Act without so restricting, limiting or conditioning the Plan with respect to other Eligible Individuals. The Company intends that all Stock Options and Stock Appreciation Rights granted under the Plan to individuals who are or who the Committee believes will be Covered Employees will constitute “qualified performance-based compensation” within the meaning of Section 162(m) of the Code.
(n) Conditions Precedent to Issuance of Shares.  Shares shall not be issued pursuant to the exercise or payment of the Exercise Price or purchase price relating to an Award unless such exercise or payment and the issuance and delivery of such Shares pursuant thereto shall comply with all relevant provisions of law, including, without limitation, the Securities Act of 1933, as amended from time to time, the Exchange Act, the rules and regulations promulgated thereunder, the requirements of any applicable stock exchange and the Delaware General Corporation Law. As a condition to the exercise or payment of the Exercise Price or purchase price relating to such Award, the Company may require that the person exercising or paying the Exercise Price or purchase price represent and warrant that the Shares are being purchased only for investment and without any present intention to sell or distribute such Shares if, in the opinion of counsel for the Company, such a representation and warranty is required by law.
(o) Conformance to Section 409A of the Code.  To the extent that any Award constitutes a deferral of compensation subject to Section 409A of the Code, the following provisions shall apply notwithstanding any other provision of the Plan:
(i) If such Award provides for a change in the time or form of payment of such Award upon a Change in Control of the Company, no Change in Control shall be deemed to have occurred upon an event described in Section 7(b) of the Plan unless such event would also constitute a change in ownership or effective control of, or a change in the ownership of a substantial portion of the assets of, the Company under Section 409A of the Code.
(ii) If any amount is payable under such Award upon a termination of employment or other service, a termination of employment or other service will be deemed to have occurred only at such time as the Participant has experienced a “separation from service” as such term is defined for purposes of Code Section 409A.
(iii) If any amount shall be payable with respect to any such Award as a result of a Participant’s “separation from service” at such time as the Participant is a “specified employee,” then no payment shall be made, except as permitted under Code Section 409A, prior to the first day of the seventh (7th) calendar month beginning after the Participant’s separation from service (or the date of his or her earlier death). The Company may adopt a “specified employee identification policy” which specifies the identification date, the effective date of any change in the key employee group, compensation definition and other variables that are relevant in identifying specified employees, and which may include an alternative method of identifying specified


A-12


employees consistent with the regulations under Code Section 409A. In the absence of any such policy or policy provision, for purposes of the above, the “identification date” is each December 31st, and an employee who satisfies the above conditions will be considered to be a “specified employee” from April 1st following the identification date to March 31st of the following year, and the compensation and other variables, and special rules for corporate events and special rules relating to nonresident aliens, that is necessary in identifying specified employees will be determined and applied in accordance with the defaults specified in the regulations under Code Section 409A. Any Specified Employee Identification Policy will apply uniformly to all nonqualified deferred compensation plans subject to Code Section 409A that are maintained by the Company or an Affiliate.
To the extent the Committee elects to exercise its discretion to permit or require a Participant to defer receipt of cash or Shares that would otherwise be due to him or her under the Plan upon the vesting or settlement of any Award, such deferral shall occur in accordance with a written plan, rules or procedures adopted for that purpose by the Committee. Any such plan, rules or procedures shall comply with the requirements of Code Section 409A, including those with respect to the time when a deferral election may be made, the period of the deferral and the events that would result in the payment of the deferred amount.
Section 11. Effective Date of Plan
Upon adoption by the Board the Plan shall be submitted for approval by the stockholders of the Company and shall be effective as of the date of such approval (the “Effective Date”).
Section 12. Term of the Plan
The Plan will terminate on the tenth anniversary of the Effective Date or any earlier date of discontinuation or termination established pursuant to Section 9 of the Plan. However, unless otherwise expressly provided in the Plan or in an applicable Award Agreement, any Award theretofore granted may extend beyond such date, and the authority of the Committee provided for hereunder with respect to the Plan and any Awards, and the authority of the Board to amend the Plan, shall extend beyond the termination of the Plan.


A-1345


LOCATION OF PIPER JAFFRAY COMPANIES ANNUAL MEETING OF SHAREHOLDERS
 
Thursday,Wednesday, May 7, 2009,4, 2011, at 3:2:30 p.m.
The Huber Room in our Minneapolis Headquarters
12th Floor, U.S. Bancorp Center
800 Nicollet Mall
Minneapolis, MN 55402
 
COMPANY LOGO
 
Beneficial owners of common stock held in street name by a broker, bank, trust or other nominee may need proof of ownership to be admitted to the meeting. A brokerage statement or letter from the broker, bank, trust or other nominee are examples of proof of ownership.


ANNUAL MEETING OF SHAREHOLDERS
Thursday,Wednesday, May 7, 2009
3:4, 2011
2:30 p.m. (Central Daylight Time)

Piper Jaffray Companies
The Huber Room in our Minneapolis Headquarters
12th Floor, U.S. Bancorp Center
800 Nicollet Mall
Minneapolis, MN 55402
Important Notice Regarding Internetthe Availability of Proxy Materials for the Annual Meeting to be held on May 7, 2009:Meeting:
The Notice and Proxy Statement and Annual Report are available at www.piperjaffray.com/proxymaterials.
 

M32573-P06889      
(PIPERJAFFRAY LOGO)
PIPER JAFFRAY COMPANIES

PROXY FOR THE 20092011 ANNUAL MEETING OF SHAREHOLDERS

THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS
I appoint James L. Chosy and Debbra L. Schoneman, together and separately, as proxies, to vote all shares of common stock that I have power to vote at the annual meeting of shareholders to be held on May 7, 20094, 2011 in Minneapolis, Minnesota, and at any adjournment or postponement thereof, in accordance with the instructions on the reverse side of this card and with the same effect as though I were present in person and voting such shares. The proxies are authorized in their discretion, to vote upon such other business as may properly come before the meeting and they may name others to take their place.
This proxy card, when properly executed, will be voted in the manner directed herein by the undersigned. If no direction is made but the card is signed, this proxy card will be voted FOR the election of all nominees under Proposal 1, FOR Proposal 2, FOR Proposal 3, FOR three years under Proposal 4 and in the discretion of the proxies with respect to such other business as may properly come before the meeting.

Address Changes/Comments:
Address Changes/Comments:
(If you noted any Address Changes/Comments above, please mark corresponding box on the reverse side.)
(continued,Continued and to be signed and dated on reverse side)side

 


(PIPERJAFFRAY LOGO)(PIPERJAFFRAY LOGO)
800 NICOLLET MALL, SUITE 800
MAIL STOP J09N05
MINNEAPOLIS, MN 55402
800 NICOLLET MALL, SUITE 800 MAIL STOP J09N05 MINNEAPOLIS, MN 55402
VOTE BY INTERNET -www.proxyvote.com
Use the Internet to transmit your voting instructions and for electronic delivery of information up until 11:59 p.m. Eastern Daylight Time on Wednesday,Tuesday, May 6, 2009.3, 2011. Have your proxy card in hand when you access the Webweb site and follow the instructions to obtain your records and to create an electronic voting instruction form.
ELECTRONIC DELIVERY OF FUTURE SHAREHOLDER COMMUNICATIONSPROXY MATERIALS
If you would like to reduce the costs incurred by Piper Jaffray Companies in mailing proxy materials, you can consent to receiving all future proxy statements, proxy cards and annual reports electronically via e-mail or the Internet. To sign up for electronic delivery, please follow the instructions above to vote using the Internet and, when prompted, indicate that you agree to receive or access shareholder communicationsproxy materials electronically in future years.
VOTE BY PHONE - 1-800-690-6903 (from the U.S. and Canada)
Use any touch-tone telephone to transmit your voting instructions up until 11:59 p.m. Eastern Daylight Time on Wednesday,Tuesday, May 6, 2009.3, 2011. Have your proxy card in hand when you call and then follow the instructions.
VOTE BY MAIL
Mark, sign and date your proxy card and return it in the postage-paid envelope we have provided or return it to Piper Jaffray Companies,Vote Processing, c/o Broadridge, 51 Mercedes Way, Edgewood, NY 11717.
IF YOU VOTE BY PHONE OR INTERNET,
PLEASE DO NOT MAIL YOUR PROXY CARD


TO VOTE, MARK BLOCKS BELOW IN BLUE OR BLACK INK AS FOLLOWS:
TO VOTE, MARK BLOCKS BELOW IN BLUE OR BLACK INK AS FOLLOWS:PIPRR1KEEP THIS PORTION FOR YOUR RECORDS
M32572-P06889                                     KEEP THIS PORTION FOR YOUR RECORDS
DETACH AND RETURN THIS PORTION ONLY
THIS PROXY CARD IS VALID ONLY WHEN SIGNED AND DATED.
PIPER JAFFRAY COMPANIESFor
All
Withhold
All
For All
Except
The Board of Directors recommends that you vote FOR
    the following:
  
PIPER JAFFRAY COMPANIES
ForWithholdFor AllTo withhold authority to vote for any individual
AllAllExceptnominee(s), mark “For All Except” and write the    
           
1. number(s)Election of the nominee(s) on the line below.
THE BOARD OF DIRECTORS RECOMMENDS A
VOTE “FOR” PROPOSALS 1 AND 2.
oDirectors   o o o
��           
Vote on Directors
 1.Nominees: Election of Directors:
01) Michael R. Francis
 
 02) B. Kristine Johnson
 
 03)01)   Andrew S. Duff Addison L. Piper05)   Lisa K. Polsky
 
 04)02)   Michael R. Francis Lisa K. Polsky06)   Frank L. Sims
 
 05)03)   B. Kristine Johnson 07)   Jean M. Taylor
04)   Addison L. Piper08)   Michele Volpi
To withhold authority to vote for any individual nominee(s), mark “For All Except” and write the number(s) of the nominee(s) on the line below.



           
Vote on Proposal
The Board of Directors recommends you vote FOR the following proposals:
 For Against Abstain
2.Ratification of the selection of Ernst & Young LLP as the independent auditor for the year ending December 31, 2011.ooo
3.Advisory resolution approving the compensation of the officers disclosed in the proxy statement, or a “say-on-pay” vote.ooo
The Board of Directors recommends you vote 3 years on the following proposal:1 Year2 Years3 YearsAbstain
4.Advisory vote recommending the frequency of future say-on-pay votes.oooo
NOTE:Such other business as may properly come before the meeting or any adjournment thereof.
For address changes and/or comments, please check this box and write them on the back where indicated.o
Please indicate if you plan to attend this meeting.oo
YesNo
Please sign exactly as your name(s) appear(s) hereon. When signing as attorney,executor, administrator, or other fiduciary, please give full title as such. Joint owners should each sign personally. All holders must sign. If a corporation or partnership, please sign in full corporate or partnership name, by authorized officer.
           
           
2.
Signature [PLEASE SIGN WITHIN BOX]     
Approval of an amendment to the Amended and Restated 2003 Annual and Long-Term Incentive Plan.ooo
This proxy will be voted as directed. If no direction is made, it will be voted “FOR” Proposals 1 and 2.
 PLEASE SIGN exactly as name appears hereon. Joint owners each should sign. Executors, administrators, trustees, etc. should so indicate when
 signing. If signer is a corporation, please sign full name by duly authorized officer.
 For address changes and/or comments, please check this box and write them on                          o
 the back where indicated.
Date     
Please indicate if you plan to attend this meeting.oo
YesNo
Signature [PLEASE SIGN WITHIN BOX]
DateSignature (Joint Owners)Date  

 


[E-mail notice regarding electronic delivery of proxy materials sent by Broadridge Financial Solutions Inc. to Piper Jaffray Companies employee-shareholders and to non-employee shareholders who have elected to receive proxy materials by electronic delivery]
PROXYVOTE.COM
You are receiving this e-mail because you are either an employee- shareholderemployee-shareholder of Piper Jaffray Companies, with access to company e-mail, or you are a non-employee shareholder who previously elected to receive your proxy card and other proxy materials by electronic delivery.
You will not receive a proxy card or other proxy materials by mail.
Instead, this e-mail contains instructions on how to access the 20082010 Annual Report to Shareholders and the 20092011 Proxy Statement for Piper Jaffray Companies and how to vote shares via the Internet.
Please read the instructions carefully before proceeding.
Important Notice Regarding the Availability of Proxy Materials
This is a NOTIFICATION of the:
Piper Jaffray Companies 20092011 Annual Meeting of Shareholders
RECORD DATE: March 10, 20098, 2011
MEETING DATE: May 7, 20094, 2011
CUSIP NUMBER: _______________
CONTROL NUMBER: ________________
This e-mail represents all shares in the following account(s): ________________________
Please review the Piper Jaffray Companies 20082010 Annual Report to Shareholders and 20092011 Proxy Statement before voting. The Proxy Statement discusses the proposals to be voted on, information about the annual meeting and voting, and other information about the company. You can view the Piper Jaffray Companies 20082010 Annual Report to Shareholders and 20092011 Proxy Statement and enter your voting instructions at the following site. If your browser supports secure transactions you will be automatically directed to a secure site.
http://www.proxyvote.com/www.proxyvote.com

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The relevant supporting documentations can also be found at the following Internet site(s):
Annual Report:
Notice of Proxy Statement:
Annual Report ____________
Notice of Proxy Statement ______________
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